Less “let’s go viral” and more “let’s build community”
Communications Conversations
MAY 29, 2019
As Holmes states, years ago the frequent ask from brands and clients was: “We want this to go viral.” Fewer people are talking about virality and shares, and more people are talking about community. This is what they’ve essentially done on Reddit. ” And, even if that wasn’t the ask, it was implied.
Let's personalize your content