Remove Customer Service Remove Reputation Remove Retail
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Was Away On A Mission Impossible?

ImPRessions - Crenshaw Communications

Yet my first take on the Away reputation mess wasn’t just that workplace culture impacts brand reputation, although that’s true. It’s about one of the key departments Korey oversaw – customer service – and its seemingly impossible standards. It didn’t have to be that way.

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Unpacking The Away PR Disaster

ImPRessions - Crenshaw Communications

Yet my first take on the Away reputation mess wasn’t just that workplace culture impacts brand reputation, although that’s true. It’s about one of the key departments Korey oversaw – customer service – and its seemingly impossible standards. It didn’t have to be that way.

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The Snowball Effect: How Your Company Culture Affects Your Customer Service and Informs Your Communications Strategy

Barokas

It’s also the foundation for customer service, which in turn shapes the company’s brand and communications strategies. When your company’s culture, customer service and communications strategy are all aligned – it can help your business maintain a healthy reputation and even lead to brand loyalty.

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PR and social media set for continued growth

Stuart Bruce

For example, last autumn, an initiative by British Gas, which is owned by FTSE 100 group Centrica, to use its Twitter account to promote customer service was greeted by hundreds of tweets pouring scorn on the company’s decision to raise energy prices ahead of winter.”.

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Managing the Aftermath of a Digital PR Crisis

5W PR

Let’s take a look at how brands should use the tools available on social media to mitigate a PR crisis and move forward to re-establish the brand’s reputation. Depending on the severity of the PR crisis, it could take some significant action to woo customers and fans back into the proverbial trust circle.

Crisis 113
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4 Ways PR Firms Can Cut Costs and Improve Productivity in the Digital World

Cision

While there are many online challenges faced by business today, content marketing, digital marketing, SEO and social media are all trying to achieve a single purpose – increase brand reputation and improve awareness about the company. Social media has always been recognized as a strong customer service facilitator.

SEO 229
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Want to Build Trust Online? Don’t Neglect Customer Reviews.

Rock the Status Quo

Most restaurants and retail businesses make an effort – smart ones realizing just how much new business they fuel – but monitoring is slim-to-nonexistent for many other types of businesses and there’s no effort made to grow the volume of reviews. Customer service or sales? Read more ).

Retail 100