Customer Service Social Media Web Writing 
Burrelles Fresh Ideas
MAY 14, 2024
Social media accessibility is about creating social media content in a way that everyone, including people with all forms of disabilities, can access and interact with it. Why is Social Media Accessibility Important? Many of them face serious challenges accessing social media.
Critical Mention
NOVEMBER 5, 2019
Social media platforms may have been created for friendly networking, but since then, they’ve evolved into tech hubs where anybody can network with anyone else. So, it’s important for all organizations to acknowledge and react to the impact social media has on consumers. Social Media Improves Customer Service.
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Flack's Revenge
DECEMBER 5, 2018
I have been blogging about challenges confronting digital PR and social media marketing. Are the social media waters still safe for marketing? What’s not safe is ignoring social conversations, especially those related to your brand and category. What comes after social media? Absolutely. Yes and no.
Cision
OCTOBER 15, 2015
Ninety percent of brands have a presence on social media, but only 37 percent are listening closely to what their audiences are saying. You can easily steer your brand towards success by implementing social media listening. Social media has sped up the way we communicate, including how we write.
Sword and the Script
FEBRUARY 5, 2019
You can’t just spend your way to success in social media advertising. Because your customers and prospective customers get a vote. As I write this post, there are 450+ likes, 50 retweets and 250 comments (screenshot nearby). This particular example is a classic illustration of how the web has changed marketing.
Sword and the Script
MARCH 2, 2021
Brandwatch provides “social listening” which is industry jargon for old-fashioned social media monitoring. In the last several years, Cision has purchased at least four other companies with social media monitoring capabilities. Shama Hyder writes a contribution for Forbes comparing Cision, Meltwater and Propel.
Contently - Strategy
JULY 9, 2024
It’s a validation—not just of your ability to write but also how well you identify topics that capture attention. But nowadays, marketers have more reliable ways to choose content topics that are likely to engage customers. In the past, identifying that key topic required a bit of luck, like rolling the dice.
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