Landis PR

JANUARY 28, 2025

When done with consent and sensitivity, authentic storytelling can effectively showcase your impact and build trust. Leveraging Data and Metrics Data-driven PR strategies ensure you focus on what works. Insights from these metrics can inform future strategies and help demonstrate ROI to stakeholders.

Healthcare 59

Healthcare Data-Driven PR Leadership Crisis Communications 59

Prowly

MARCH 4, 2025

For example, Prowly has incorporated AI features that help draft press releases by having you answer custom questions based on what journalists would ask, ensuring all information is included and nothing is overlooked. This automation allows you to focus on strategic initiatives and informed decision-making instead. Email pitches?

Trends 104

Trends Reddit Pitching Data 104

Onclusive

MAY 10, 2017

is the top-paying district for PR. In government, public relations specialists are sometimes called press secretaries and they are responsible for keeping the public informed (or perhaps uninformed ) about the activities of government officials and agencies. roughly 21 are PR professionals. Washington D.C.

Trends 150

Trends Publicity Data-Driven PR Government 150

5W PR

AUGUST 30, 2024

This integration is being driven by the need for cohesive messaging and the ability to measure the impact of campaigns across multiple channels. The Rise of Data-Driven PR Data has become a cornerstone of modern PR strategies. Gone are the days when PR was solely about creativity and storytelling.

Trends 78

Trends Ethics Data-Driven PR Storytelling 78

Newsfile

JANUARY 24, 2024

Gemini Ultra is our largest and most capable model, designed for highly complex tasks and built to quickly understand and act on different types of information — including text, images, audio, video and code. Data-driven PR Data-driven PR uses analytics to guide PR strategies.

Trends 52

Trends Data-Driven PR Analytics Survey 52

Shift Communications

APRIL 23, 2015

By understanding how to think about and interpret data, communicators need to be able to draw inferences and understand trends by providing insights based on what they observe. The digital age requires that the communicator be a better storyteller in a variety of media, and that includes visuals.

Communications 60

Communications Analytics Infographics Data-Driven PR 60

Beyond PR

MARCH 30, 2018

When we talk about pragmatic AI, we’re talking about a collection of technologies that include natural language processing and machine learning (algorithms that analyze information and try to predict what will happen). It represents the kind of value you can get when you pair good data with great technology.

Publicity 85

Publicity Training Technology Data 85

Shift Communications

OCTOBER 31, 2016

PR isn’t just press releases and bylines. It’s information. Everything we do is about putting information into the world. And as an information industry, we are powered by data. This is data storytelling, the process of making data understandable to humans – to our stakeholders, customers, and the public.

Analytics 60

Analytics Data Analysis Technology 60

Shift Communications

OCTOBER 1, 2015

As marketers, we are bombarded with information and data from all directions. Social media data, web analytics, email marketing metrics, oh my! So what comes next after the data collections? Insights – the storytelling. With no recipes to follow, turning the data into insights comes from intuition.

Big Data 60

Big Data Data Pinterest Storytelling 60

Prohibition

FEBRUARY 14, 2023

Tech PR also involves securing media coverage and amplifying content through storytelling to reach the right target audience. A successful tech PR strategy focuses on targeting the right media outlets, using engaging content, and creating relationships with key influencers in the industry.

Strategy 62

Strategy Brand Branding Technology 62