Ethical Voices

FEBRUARY 2, 2023

This week the communications ethics issues spanned a wide variety of topics from non-competes, to stupid PR people, to ethics developments with AI and the 16 th Anniversary of one of the dumbest guerilla marketing stunts of all time. Are non-competes ethical? This was the big news last week, but I am just getting to it now.

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Ethical Voices

AUGUST 29, 2022

He discusses a number of important public relations ethics issues including: What to do when a client asks you to hide their identity as part of a coalition. How to make sure your employees understand how you value ethics. What is the most difficult ethical challenge you ever confronted at work?

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ImPRessions - Crenshaw Communications

OCTOBER 28, 2020

Media relations deals with the news environment, which is by definition unpredictable. Others may have a completely different work style or service ethic, but the point is that it should be communicated at the outset. We’re living through COVID-19 and a presidential election year, and both eat up a huge amount of media bandwidth.

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PRSay

AUGUST 16, 2024

We are calling on all practitioners around the world to act and fulfill their ethics. When AI came along, everyone felt a huge need to control its ethics. But if you look at each association’s ethics around the world, AI is already incorporated into them. Again, that goes back to individuals’ ethics and how they operate.

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Stuart Bruce

JANUARY 5, 2015

The definition of PR is also directly related to the future of public relations in an age where some are questioning its future and value as digital and social continue to blur traditional lines of demarcation. ” The PRSA’s definition was updated in 2012 as a result of a crowd-sourcing discussion.

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Ethical Voices

JANUARY 23, 2023

She discusses a number of important ethics topics, including: Where do you draw the competitive line? What is our first responsibility in ethical situations? Ethics issues with influencers Why don’t you tell us more about yourself and your career? I am currently the CEO and Co-owner of the Caliber Group.

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Maxim Behar

OCTOBER 4, 2022

From my understanding, and according to my vision and my definition, his is telling the truth in a way people understand it. Ethics, transparency, this is telling the truth. Ethics, transparency, this is telling the truth. Ethics, Ethics, Ethics. So, there are two important things – truth and understanding.

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Ethical Voices

FEBRUARY 20, 2023

She discusses a number of important ethics issues, including: What to do when your employer doesn’t let you act in true faith How to make land acknowledgments more than a performative action The importance of cultural contexts Tell us about yourself and your career? What is the most difficult ethical challenge you ever confronted at work?

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Flack's Revenge

APRIL 20, 2017

The NY Times wrote that we can’t even agree on the basic definitions of words. Adhere to highest ethical standards. Let people know that it does not equal propaganda or fake news (in this post , I propose a definition of the latter). One can find “evidence” of any theory one wants online. Do yourself and the field a favor.

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Ethical Voices

NOVEMBER 7, 2022

I first met him when I pitched him for a client, and we soon discovered we both went to Syracuse around the same time and had friends in common and wanted to talk about ethics. Scott discusses a number of important ethics topics including. The ethics of press trips. The ethics of reviews and selling products you review.

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PRSay

SEPTEMBER 26, 2017

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme, Public Relations Ethics: Strengthening Our Core, guides a special focus on the six core values highlighted in the PRSA Code of Ethics.

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Ethical Voices

AUGUST 22, 2022

She discusses a number of important issues, including: The ethical challenges of weaponized communication. The Center for Humane Technology talks about how new technologies are not ethical or not civil in a way that they influence. That is not ethical. Speaking of advice, what is the best piece of ethics advice you were given?

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PR in High Definition

SEPTEMBER 25, 2017

PR ethics are a serious subject – and as soon as the subject becomes personal, the interest levels rise. The recent Bell Pottinger case has put bad ethical judgement in the spotlight and there’s no question that inciting racial hatred is an indefensible and unethical one. I hope not. So then, just how sound is your judgement?

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PR in High Definition

JULY 8, 2014

Below is the transcript of Firefly CEO, Claire Walker’s opposition to the motion that “Wearable technology is an ethical nightmare for the PR, marketing and communications professions” given during a CIPR debate at the House of Commons on the 7th July 2014.

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Ethical Voices

JUNE 6, 2022

I asked them to share insights from a recent journal article they authored titled The Role of Ethical Leadership in Building Influence: Perspectives from Female Public Relations Professionals. . Would you please tell us more about this latest ethics study? Ethical leadership is critical. We found several key things.

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PRSay

OCTOBER 18, 2019

As the PRSA Code of Ethics states, “protecting and advancing the free flow of accurate and truthful information is essential to serving the public interest and contributing to informed decision-making in a democratic society.”. Of course, another definition for “spin” is a physical activity that makes us disoriented.

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Wadds Inc.

NOVEMBER 21, 2024

She begins by deconstructing the definition of reputation: what makes a good one and what happens when it goes bad. Strong sections cover the role of CEO, ethics, post-crisis recovery and measurement, and the future of reputation management. She is a Fellow of both the CIPR and PRCA.

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Deirdre Breakenridge

FEBRUARY 1, 2022

By Pew Research Center definition, having been born in 1996, I am a Millennial (although many would argue that I should identify as a Gen Y/Z cusper, or “zillennial.”) With newfound empathetic growth, and existing strengths in ethics, passion, and facing my fears, I should ideally be able to connect and communicate better than ever before.

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Wadds Inc.

SEPTEMBER 18, 2023

There is a lack of consensus on the definition of public relations, its purpose, social value, and social impact. 5) Developing stronger ethics, critical thinking, and analytical skills Participants highlighted the need for enhanced training in ethics, critical analysis, and reasoning to guide socially responsible practice.

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Stephen Waddington

MAY 24, 2022

Practitioners and theorists both jump to the defence of public relations from a purist perspective recognising only a positive and ethical application of practice as public relations. It’s a young discipline which almost certainly explains the lack of definitions. The public makes no such distinction.

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PR in High Definition

OCTOBER 19, 2017

The post The robots have arrived in ethics appeared first on Firefly Communications. Above all, when you’re dealing with a machine crisis, the most important thing is to think like a human. [1] 1] [link]. [2] 2] [link]. [3] 3] [link]. [4]

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Sword and the Script

AUGUST 11, 2020

I think certain outlets definitely have a bent toward a specific ‘side’ but many reporters are curious about learning the facts. The Effects of PR Ethics on Media Bias If this survey question feels like it’s piling on the media, it’s not intended to do so. Sensational beats fair. “Is Is anyone objective and unbiased? Infotainment.

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Polaris

DECEMBER 11, 2014

I recall a finance class in first year when someone mentioned ethics. and the professor promptly wrote the word “ethics” in really tiny letters in a corner of the chalkboard. That’s where ethics belong,” he said, only half-jokingly. If you do, you’re definitely going to damage—if not totally destroy—the relationship.

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Wadds Inc.

JANUARY 22, 2023

There is no formal definition within management, there are countless worldviews, competency and the need for training is well understood but largely ignored, best practice is an aspiration practised by a fifth of organisations rather than the norm, and outputs are rarely measured in terms that management understands.

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Ethical Voices

JANUARY 30, 2023

He shares several ethics insights, including: Your client is accused of price gauging, now what? How to keep truth at the forefront How to ethically deal with advocacy Tell us more about yourself and your career That column is a great opportunity to how I got to where I am. It’s opinions on social media all day long, 24/7.

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Doctor Spin

FEBRUARY 4, 2025

Lippmann was sceptical about the publics ability to discern reality from the pseudo-environment, which raises ethical concerns: Should PR professionals ethically manipulate perception, even for a good cause? Can society function if perception is more important than truth? Drive impact and influence like never before.

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Communications Conversations

JULY 16, 2020

Yep, definitely a compliment. I’m usually asked to sign an NDA with most clients, so technically (and, more importantly, ethically), I can’t say a word to anyone about what they tell me (and, I wouldn’t want to). Because, for a client to say that it means they trust you implicitly. The clients know this.

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ImPRessions - Crenshaw Communications

AUGUST 16, 2023

And despite its name, it is definitely not limited to consumer products. But this particular day offers an opportunity to highlight specific AI innovations, share your vision for the future of AI or tackle pressing ethical concerns.There are many ways to have a smart take on AI, even if you’re not an AI business (yet).

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Sword and the Script

JULY 9, 2024

I believe many of these are digital marketers and SEOs moonlighting as PR people – but it definitely makes it harder for all of us – including reporters. Sword and the Script Media can help with B2B marketing, PR and social media. Nobody wants to be duped, but for a reporter, their careers depend on it.

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Ethical Voices

SEPTEMBER 12, 2022

How to protect your company’s reputation when other similar brands are having ethics failures. Why we need to keep ethics front and center. What is the most difficult ethical challenge you ever confronted at work? As ethical public relations professionals, we need to be transparent at all times. I am a utility nerd.

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PR in High Definition

SEPTEMBER 26, 2018

That’s where Ethical OS comes in. So, next time you come up with a brand-new piece of tech, try running it past the Ethical OS first to see if it’s really worth following through – it could save a part of society (and your reputation!). The post Tool of the Month: Ethical OS appeared first on Firefly Communications.

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Flack's Revenge

JULY 3, 2019

It can always be interpreted as ‘jumping on a bandwagon’ and can definitely backfire in terms of sales, but it’s always an attention-getter! A deeper question could be whether brands are acting out of what they believe to be a correct choice ethically. I’m all for companies getting involved in culture wars.

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Mindful Marketing

FEBRUARY 26, 2023

I’d recently written a couple of pieces about AI and ethics based on some extended conversations I’d had with ChatGPT. In those discussions I probed the bot’s moral mind, asking it almost any ethical question I could conceive. Furthermore, assessing consequences is just one facet of ethics.

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Critical Mention

AUGUST 20, 2020

With that said, if you’re looking to grow your brand, brush up on media ethics and improve your writing skills, PRSSA Webinars are the perfect fit for your learning needs. The Definitive Book of Body Language. PRSA’s student-geared webinars on PRSSA provide great tips and guidelines on how to get started with public relations.

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Polaris

DECEMBER 18, 2014

Technology (think: wearables) will outpace our ability to understand the ethical implications of adopting them. There’s definitely a lot going on in the world of marketing today. In addition, many are predicting the marketing developments we witnessed in 2014 will continue: 1. Wishful thinking? I hope not.

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PRSay

APRIL 24, 2018

Being Accredited in Public Relations and living up to its expectations is a matter of actively “enhancing the profession,” as the PRSA Code of Ethics says. Earning your APR is proving your mettle and showing you have “the right stuff.”

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Sword and the Script

MAY 26, 2020

However, even those that answered definitively indicated they were are open to changing their mind depending on the issue and organization. Media bias and PR ethics. While more respondents (38%) said “no” brands should not take a stand – and that represents the single largest grouping of answers – it’s not a majority.

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