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The Field of Emergency Management: Why It Is Not A Profession

Melissa Agnes

William Waugh and Kathleen Tierney, two highly respected colleagues, have written about the profession of emergency management in their 2007 book, Emergency Management: Principles and Practice of Local Government (Washington, DC: ICMA Press, pp. There are commonly held broad definitions of professions. In conclusion. References.

Education 270
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Behind the Headlines With Jody Fisher

Cision

This week, this award-winning professional sat down with me to discuss his new PR role, a specific definition of success and how to create results that don’t always translate to a number, as well as the importance of truth and kindness in a difficult industry. Probably overcoming a misguided definition of success.

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Reputation Marketing: How to Shape Public Perception

Prowly

Definition First things first. Focus on local reputation marketing and communities. Prowly: Includes print and broadcast monitoring in addition to online mentions, making it useful for comprehensive tracking. These days, you cant manage your reputation without keeping an eye on key media mentions. What is reputation marketing?

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A telecom company holding a red carpet PR event? Verizon kinda pulled it off.

Communications Conversations

Why not open the list up to all sorts of local “influencers?” Simple idea, but a really nice way for the Verizon folks to get those local store employees more engaged with media and local influencers. But, the more I thought about it (and saw who else they were inviting), it started to click. Make the red carpet fun!

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What is Brand Recognition and How to Improve It? 2025 Guide

Prowly

The definition of brand recognition means that the wider public can differentiate you from your competitors based on nothing but cues. Keep the tone consistent across your social media, ad copy, website, print media content, and wherever else you're present.

Branding 104
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The Present & Future Tech Trends PRs Should Prepare For

Cision

Before we dive in, here are some quick definitions: Emerged trends are trends that are already present and becoming more widespread and important. For organizations with primarily local audiences, the impact will most likely be dispersed and gradual. Current planning and operations should include these. Emerged Trends.

Trends 120
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News planning, tools and workflow to build an editorial calendar

Stephen Waddington

News planning and landing a story The definition of news is the release of a story that wasn’t previously known. The chip paper phrase originates from the 24 hours news cycle when newspapers printed two editions per day. It’s an approach rooted in PRs and listening to the local environment. News has a finite shelf life.

Tools 203