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Infographic: How Journalists Use Social Media in 2016

Cision

As the below infographic reveals, more and more journalists are using social media to share content, monitor discussions and interact with their audience. Request a demo now and learn how to engage the right influencers, earn valuable media coverage and achieve measurable results.

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Why CEOs Should Invest in PR Attribution and PR Measurement

Onclusive

PR now incorporates video content and online visuals (like infographics) to drive brand narrative and reinforce marketing messages throughout the customer lifecycle. PR attribution algorithms can now trace PR activity back to top of sales funnel call to actions like demo signups, and not just back to website traffic. . ” 4.

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Should an e-book Be Part of Your Content Marketing Strategy?

Cision

Whitepapers, e-books, infographics, video, podcasts…all are fair game when it comes to reaching your audience. An e-book is a fantastic marketing tool that can help you boost email subscribers, get more product demo signups, or achieve any other marketing goal you have. But today, for simplicity’s sake, let’s just cover e-books.

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Steal These 9 Ideas to Inject Visual Appeal Into Press Releases

Cision

Infographic. If you are announcing research or statistics you’ve put together, infographics can be a great tool for visually relating them. You can create your own infographics with Piktochart or hire a professional designer. Here are some ideas: For product launch announcement, create product demo video. More is better.

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4 Essential Elements of a Standout Press Release

Cision

This could be a video, photos or an infographic. For example, if your press release is about a product announcement, you will want to include photos of the product or even a video demoing it. For press releases announcing new research, consider creating an infographic that visualizes the data.

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Best PR Uses For Video Content

ImPRessions - Crenshaw Communications

Anything less than a clear and easy demo in a well-produced video could be a deal breaker for buyers deep into their journey. As a bonus, explainer and demo videos can also reduce the resources needed for various other corporate functions like onboarding and customer service. Make case studies more visual.

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Dos & Don’ts of Content Creation

Critical Mention

Include your logo in infographics, social media posts or any other content that has the potential to be shared by others. . Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Evoke Visual Clarity. White Space is Visual Gold.