Prowly
FEBRUARY 26, 2025
What is digital PR and does it need a rethink? However, now digital PR efforts are strong on mixing an SEO strategy focused on link building with actions that yield influence and online visibility. an effective digital PR strategy recognizes that the questions should be, "Did we change the conversation?"
Stephen Waddington
MARCH 24, 2021
The PRCA Ethics Council has published its annual perspective of ethical challenging facing PR practice in 2021. The Council was launched in May 2020 to raise ethical standards in PR around the world. Here are ten of the ethical issues facing practitioners highlighted in PRCA Ethics Council Annual Perspective 2021.
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Buzzstream
APRIL 2, 2025
.” But Jane Hunt from digital PR agency JBH literally wrote the book on Digital PR. Their book, the Digital PR Playbook , is an absolute must-read for digital PRs. In our talk, we discussed many digital PR topics, but what I kept coming back to was the idea that digital PR is growing up.
Axia PR
MAY 29, 2023
Using AI comes with its own ethical and legal challenges. As we’ve previously covered , emerging artificial intelligence technologies can be a boon for your company’s public relations content production.
PRSay
SEPTEMBER 27, 2016
Driven by tough new rulings from the Federal Trade Commission, digital PR professionals more than ever need to commit themselves and their employers to ethical practice and behavior, especially when it comes to full disclosure and transparency in sponsored content and earned placement. You can do it, too.
Buzzstream
MAY 2, 2024
In the digital PR world , journalists and reporters promote our content. Instead, let’s discuss the most effective (and ethical) ways to contact reporters and journalists. This is more of an opportunistic approach to digital PR vs a tactic for pitching stories. Others rely on bloggers.
The Proactive Report
OCTOBER 12, 2015
Ethic differences: There is very little difference between the usage of ethnic groups- 65% Whites, 65% Hispanic and 56% African-American. Get weekly Digital PR Tips. Education and Income: Those with a higher income and a college degree have typically been the most likely to use social media.
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