Buzzstream

NOVEMBER 19, 2024

Because of this, most brands are adopting the digital PR playbook to help boost their online presence, rankings, and overall brand awareness. Yet digital PRs can learn plenty from traditional PR. What is Digital PR? Costs In short, digital PR typically has a lower cost than traditional PR campaigns.

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Digital PR SEO Radio Guidelines 71

Buzzstream

JANUARY 28, 2025

And as youll see, digital PR is building interest fast. Over the past year, BuzzStream has compiled statistics from our research on the digital PR industry. Digital PR Growth 1. There has been a 34% increase in the search term digital PR since 2020 worldwide. Tactics for PRs 7.

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Digital PR Branding Brand SEO 71

Buzzstream

NOVEMBER 6, 2024

Ross and Emily Campbell-Snidal , their VP of Content Marketing, recently released a podcast explaining their new “product-led digital PR” approach. So, being a super fan of Siege Media, I wanted to get the inside scoop on how the strategy works, the challenges, and the tactics behind its success. Ross: Yes.

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Digital PR SEO Data Report 83

Agility PR Solutions

MARCH 3, 2025

In an era dominated by rapidly evolving technology and shifting consumer behaviors, food brands face an ongoing challenge: how to stand out in an oversaturated digital space. Chipotle, the beloved fast-casual Mexican chain, has found a unique recipe for digital public relations success.

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Digital PR Branding Brand Marketing 96

Prowly

NOVEMBER 26, 2019

For your brand messaging and PR efforts to make an impact on your audience, you need to produce high-quality content that meets specific standards to support it. The post Digital PR in 2020: How to Incorporate SEO & Content Marketing into Your PR Strategy appeared first on Prowly Magazine.

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SEO Content Marketing Digital PR Strategy 163

Buzzstream

DECEMBER 4, 2024

She’s been quoted in several of our articles and created a fantastic case study of her digital PR success with KURU Footwear. With that in mind, we took to the podcast to discuss the challenges of ideating, designing, and pitching digital PR campaigns from an in-house. I started digital PR back in 2018.

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Digital PR SEO Agency Pitching 71

Buzzstream

APRIL 2, 2025

.” But Jane Hunt from digital PR agency JBH literally wrote the book on Digital PR. Their book, the Digital PR Playbook , is an absolute must-read for digital PRs. In our talk, we discussed many digital PR topics, but what I kept coming back to was the idea that digital PR is growing up.

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Digital PR Branding Brand SEO 62

Buzzstream

MARCH 5, 2025

That’s how it all started. Alex Cassidy of UK digital PR agency Distinctly wrote a post about how they were trying to use ChatGPT to build creative campaigns. The digital PR team’s doing it, and other agencies are doing it. I want to start integrating AI processes into digital PR again.

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Digital PR How To Analysis Tools 62

The Proactive Report

DECEMBER 16, 2014

And suddenly Digital PR is in demand. We know how to create excellent content that attracts those high value links, organically. Digital PR is now a vital part of the marketing mix. If you are not up to speed get some digital PR training. For more digital PR updates follow me on Twitter.

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Digital PR Google SEO Content Marketing 154

Agility PR Solutions

JUNE 9, 2021

First, how to scale link building without compromising the quality? Second, how to earn editorial links quickly? And third, how to earn […]. The post Why digital PR is important for SEO and link building appeared first on Agility PR Solutions. However, many challenges arise during this process.

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SEO Digital PR How To Trends 176

Buzzstream

MARCH 5, 2025

Since I have amassed a bucket of tips, secrets, and tricks over my ~ seven years of agency work in digital PR and link building, I thought Id start sharing them in the newsletter. After getting some great feedback from readers, I recently started expanding it to include tips from other digital PRs and link builders in the game.

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Digital PR Pitching Study Google 62

5W PR

MARCH 29, 2025

Google Analytics 4 provides valuable insights into how digital PR efforts influence physical visits. Properties can track the journey from initial social media engagement through to on-site spending, helping PR teams refine their messaging and channel strategy.

Hotels 78

Hotels How To Instagram Measurement 78

Rock the Status Quo

AUGUST 11, 2014

3 Ways to Integrate Inbound Marketing Tactics into Traditional PR The Impact of Social Media on Journalism & Newsrooms This post appeared first on Rock The Status Quo | Carrie Morgan and is written by Carrie Morgan. Digital PR' Comments I expanded on this a bit more on LinkedIn –. by CarrieMorgan.

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How To Survey Resources Social Media 242

Prowly

APRIL 9, 2021

To be able to do this effectively, though, companies need a solid digital PR strategy, designed to work towards pre-defined goals and objectives. Luckily, there are several common steps to all PR plans listed by PR experts. By following them, you can create a PR strategy […].

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Strategy How To Digital PR Company 197

Agility PR Solutions

NOVEMBER 15, 2023

Image via Statista This exponential […] The post 5 roles of artificial intelligence in digital PR—and how to optimize them appeared first on Agility PR Solutions. According to Statista, in 2021, the market for AI in marketing was estimated at 15.84 billion U.S. billion by 2028.

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Digital PR How To Marketing Publicity 117

Agility PR Solutions

DECEMBER 8, 2022

Helping your business thrive in today’s constantly evolving digital PR landscape means accessing its most effective tools. This means that if you’re not already thinking about how to develop influencer partnerships, you should be. According to Statista, the global influencer market has doubled since 2019 and is valued at 16.4

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Digital PR Tools Marketing How To 145

Buzzstream

FEBRUARY 3, 2021

I was clueless about the world of Digital PR and what it entailed – until I landed in the industry myself. Unlike its traditional PR counterpart, Digital PR is also conducted with SEO in mind and one of the key aims of outreach is to gain linked coverage on online news publications.

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Digital PR Industry Strategy Film 170

Prowly

FEBRUARY 18, 2025

press releases, ads), and how to build momentum over time. TRY PROWLY FOR 7 DAYS FREE #7 Monitor and respond in real time The best digital PR campaigns follow trends and ensure the brand is in sync with its target audience. GET YOUR FREE TRIAL OF PROWLY TODAY The post What is a PR Campaign?

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Examples How To Product Launch Print 104

Buzzstream

JUNE 16, 2021

That Digital PR Campaign has been done before – can you do it again? Thoughts on why remakes and remixes fail, and how we might alter our approach to these types of campaigns. This post originally started out as a talk called Difficult Second Album Syndrome which I gave at Drink Digital earlier this year.

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Digital PR Film Instagram Writing 160

Cision

SEPTEMBER 5, 2017

Taral Patel is a PR Executive at PRmention , a Digital PR Agency helping businesses get more visibility through their targeted digital PR strategies. Being a certified digital marketer, he understands how modern technology shapes the PR industry. Twitter: [link]. Linkedin: [link].

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Strategy How To Media Measurement 244

Cision

MAY 29, 2017

Pratik Dholakiya is the Co-Founder of E2M , a full service digital marketing agency and PRmention , a digital PR agency. He regularly speaks at various conferences about SEO, Content Marketing, Growth Hacking, Entrepreneurship and Digital PR. Author Bio.

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How To Content Marketing Engineering Advertising 129

5W PR

FEBRUARY 27, 2020

As consumer trends continue to shift away from traditional brick-and-mortar shopping to online shopping and social media activity, a strong, targeted, and effective digital marketing plan is becoming more important than ever.

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Digital PR Measurement How To Tools 88

Buzzstream

SEPTEMBER 27, 2024

At one point during the summer Olympics, I saw a compelling LinkedIn post from a fellow digital PR, Victoria Schmid. Digital PRs suddenly see open rates, click-through rates, and responses drop precipitously and scramble to meet KPIs and link goals. Here’s how to do it. Here’s how to do it.

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Digital PR Pitching Radio Google 118

Buzzstream

DECEMBER 17, 2020

From pitches to landing coverage and everything in between, Digital PR can be done without a single tool. Ruth Barrett , Head of Content and Digital PR at Inspired Agency , has another use for the tool, too, utilising it as a way to fine-tune pitches and angles before outreach. Then click on ‘Create a Research List’.

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Digital PR Tools Pitching Film 161

Presspage

OCTOBER 14, 2024

In this article, we’ll show you exactly how to ace this process. Here are 3 must-have tips on how to respond to media inquiries during business-as-usual to win media coverage. How to build relationships with journalists Cold pitching is a media relations strategy that many PR pros swear by.

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How To Media Crisis Pitching 78

The Proactive Report

JANUARY 5, 2016

Content marketing as part of Digital PR has been the buzz phrase of choice for the past couple of years. Gartner’s recent research that shows how marketing practices evolve, puts content marketing in what they call the Trough of Disappointment. Take a step back and see how these points can help your Digital PR efforts.

Content Marketing 100

Content Marketing Digital PR Marketing Storytelling 100

The Proactive Report

JANUARY 24, 2016

More companies – both BtoC and BtoB – are creating content as an integral part of their marketing and Digital PR. The tricky part is figuring out what to content to create and how to measure its effectiveness. The reason content is best created by the Digital PR team is because it is a communication function.

Digital PR 100

Digital PR Strategy Infographics Trends 100

The Proactive Report

JANUARY 5, 2016

Content marketing as part of Digital PR has been the buzz phrase of choice for the past couple of years. Gartner’s recent research that shows how marketing practices evolve, puts content marketing in what they call the Trough of Disappointment. We know how to craft stories. Marks and Spencer in the UK.

Content Marketing 100

Content Marketing Digital PR Marketing Storytelling 100

The Proactive Report

FEBRUARY 20, 2017

Digital PR can play an important role in that strategy. Here are five good PR actions you can implement right away: Twitter lists: A quick and easy way to tap into your audiences’ conversations is Twitter lists. How to create a Twitter list. Every business should have a growth strategy.

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Digital PR System Infographics Banking 113

The Proactive Report

OCTOBER 17, 2016

FREE WEBINAR ON DIGITAL PR STRATEGY NOVEMBER 9, 2016. I’ve been using my 10-step Digital PR plan for several years now and have long wished for one tool that could do everything needed to implement each step. Until recently I’ve had to use several tools, which drove me crazy.

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Digital PR Tools Social Media Agency 100

Rock the Status Quo

NOVEMBER 19, 2014

It’s a very intuitive, user-friendly website, so I’m not including detail on how to upload something – but let me know if you have trouble. It only connects to profiles, not pages, but it can be a great way to showcase employee expertise and grow credibility of your executive team. Content Marketing'

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Content Marketing How To Marketing LinkedIn 186

The Proactive Report

JANUARY 18, 2016

So the funnel now looks more like this: The best way to keep those first three layers of the funnel full is Digital PR: Brand awareness. Develop “How-to” content. These are all PR activities. Keep your funnel topped up with a well-planned Digital PR strategy. Developing a brand story.

Digital PR 100

Digital PR SEO Analysis Analytics 100

Doctor Spin

OCTOBER 16, 2023

Digital PR is not link-building for SEO. The rapid evolution of the internet and social media has transformed the communications industry—and PR professionals must adapt. Some “digital PR” agencies have focused on practices like link-building, DA (domain authority) mapping, and webmaster outreach.

Digital PR 83

Digital PR SEO Engineering eBook 83

The Proactive Report

FEBRUARY 25, 2017

Digital PR can play an important role in that strategy. Here are five good PR actions you can implement right away: Twitter lists: A quick and easy way to tap into your audiences’ conversations is Twitter lists. Tool of choice to maximize engagement: Sendible How to create a Twitter list.

Digital PR 100

Digital PR System Video Twitter 100

The Proactive Report

JANUARY 25, 2017

Invest in training on digital skills for your team. Learn how to listen, analyze and engage your stakeholders. Call for a free consultation 888 243 3470 Follow me on Twitter The post Digital PR Insights on Trust in 2017 appeared first on Meritus Media. Provide them with content that resonates.

Digital PR 100

Digital PR System Engineering Training 100

The Proactive Report

FEBRUARY 22, 2016

He points out the difficulties with counting unique visitors and page views and says that for journalism to understand and extract usable insights from the data it must learn how to turn bad data into good. The API conducted a project of content tagging by topic with 55 news publishers.

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Analytics Digital PR Measurement Enterprise 100

5W PR

JULY 15, 2020

How to get in contact, links to social channels, and the availability for interviews or consultations (if applicable). Why users should care about the products and how it can improve their lives with them. Statistics on the brand, including date launched, headquarters, employee count, customers served, etc.

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How To Media Guidelines Pitching 176