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Digital PR Strategy: Industry Insights and The Methods That Secure Coverage in 2021

Buzzstream

I was clueless about the world of Digital PR and what it entailed – until I landed in the industry myself. Unlike its traditional PR counterpart, Digital PR is also conducted with SEO in mind and one of the key aims of outreach is to gain linked coverage on online news publications.

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Content Marketing: How to Get Ridiculously Awesome Reach With Minimal Effort

Rock the Status Quo

That’s the number of eyeballs I’ve reached with the eight presentations I’ve uploaded to SlideShare. It really didn’t take me any time at all, because I uploaded presentations that I created for speaking gigs, webinars or other events. HALF of that reach was from a single presentation.

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Why Mobile Content Strategy is Important to PR

The Proactive Report

In June, at the State of the Internet Webinar, comScore presented data indicating mobile users would surpass desktop users in 2014. Mobile platforms – smartphones and tablets – now account for 60% of total digital media time spent, up from 50% a year ago. Infographic courtesy of Kargo.com. Well, it’s finally arrived.

Mobile 201
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What Content Discovery Means for Search and How to Fuel Its Growth

Cision

Here are some quick tips that will help marketers present the most relevant content in front of their targeted audience: 1. For instance, if a blog post does extremely well, you can then make a video, slideshow and an infographic to get a better momentum. Offer Users Quality Content. Offer Variety. Think again. Author Bio.

How To 129
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Ten Awesome Free Digital PR eBooks to Put on Your iPad Tonight

Rock the Status Quo

Five Free eBooks (or Presentations) To Download Now Strengthen Your LinkedIn Skills: The Sophisticated Marketer’s Guide to LinkedIn by… um… LinkedIn! Similar Posts You Might Like: Guest Post: Effectively Manage a Media Relations Program Are The Days of PR Spin Doctors Dead & Gone? Digital PR'

eBook 100
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Original Research: B2B Content Sweet Spot

The Proactive Report

According to a study by DemadnWave whitepapers, case studies, videos and infographics work well. Once you have the data it has to be communicated in a visually pleasing way – a well-deigned infographic that tells the story does best. Options: Hire a team that specializes in research and presentation of results.

B2B 100
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What is Digital PR? Read Before Starting Your First Campaign

Buzzstream

Enter digital PR. I’ve spent the last ten years helping companies grow their digital presence with digital PR, and I’ve seen first-hand the impact and value digital PR can drive for a brand’s growth. What is Digital PR? In the next section, we’ll explore the types of digital PR.