How to respond to media inquiries: Win coverage during business-as-usual
Presspage
OCTOBER 14, 2024
How to build relationships with journalists Cold pitching is a media relations strategy that many PR pros swear by. However, research has shown that out of 500,000 pitches, only 3.15% received a response, while the average cost of a single successful media placement in digital PR is over $1,000.
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