The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first. Digital PR Strategy. The activity you see in Digital PR is like the tip of an iceberg.

Digital PR 100

Digital PR Analytics Pinterest SEO 100

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first. Digital PR Strategy. The activity you see in Digital PR is like the tip of an iceberg.

Digital PR 100

Digital PR Analytics Pinterest SEO 100

Rock the Status Quo

AUGUST 11, 2014

Creativity counts when it comes to a media pitch, the headline of your press release and share-worthy blog posts. 3 Ways to Integrate Inbound Marketing Tactics into Traditional PR The Impact of Social Media on Journalism & Newsrooms This post appeared first on Rock The Status Quo | Carrie Morgan and is written by Carrie Morgan.

How To 242

How To Survey Resources Social Media 242

Buzzstream

MARCH 5, 2025

Alex Cassidy of UK digital PR agency Distinctly wrote a post about how they were trying to use ChatGPT to build creative campaigns. The digital PR team’s doing it, and other agencies are doing it. I want to start integrating AI processes into digital PR again. That’s how it all started.

Digital PR 62

Digital PR How To Analysis Tools 62

The Proactive Report

FEBRUARY 7, 2018

Then you send them just one link to that content with your pitch. If you would like to be notified when the PR Measurement Course based on this Google PR Dashboard goes live at the end of March, register here. Connect on LinkedIn. Get the Digital PR Tips Newsletter. A social media management dashboard.

Tools 207

Tools Analytics Google Measurement 207

The Proactive Report

JANUARY 2, 2017

Do they have a LinkedIn account. Pitch your stories to media outlets and reporters that have a reputation for excellent news reporting. Get the Digital PR Tips newsletter. Check the byline/author: Invest a few moment of your time checking out the author. If you use MuckRack are they listed there? Follow me on Twitter.

Government 214

Government Digital PR Report LinkedIn 214

Rock the Status Quo

JUNE 30, 2015

In our increasingly content-driven world, and especially in PR, great writing abilities fuel career success. Without the ability to write well, you can’t create a pitch that resonates with bloggers or journalists, you can’t write a guest blog post that is published or converts into referral traffic. Brilliant, even.

LinkedIn 100

LinkedIn Branding Brand SEO 100

Waxing UnLyrical

DECEMBER 11, 2013

Now, checking news feeds on smart phones, scrolling through one’s Twitter handle, and checking updates on blogs, Facebook, LinkedIn, Google+ and other online networks have become part of the urban lifestyle. With this shift in the media landscape to digital platforms, digital PR needs to catch up to the trend.

Digital PR 86

Digital PR Newspapers Advertising Advertising 86

Buzzstream

JULY 10, 2024

I met Digitaloft’s founder, James Brockbank, at their Digital PR Summit in Manchester. With his deep SEO background, he can explain technical aspects like Google’s patents while still naturally integrating that into his agency’s digital PR and content strategy without it feeling forced. We are, mate.

Digital PR 98

Digital PR SEO Google Travel 98

Buzzstream

NOVEMBER 21, 2024

Finding great digital PR examples , campaigns and resources takes a lot of work and time. Our State of Digital PR survey reported content ideation as the most challenging part of digital PR. Since Iona and Annie—both PR experts—curate this list, I feel confident they are assembling the best campaigns.

Digital PR 62

Digital PR SEO Web Resources 62

The Proactive Report

OCTOBER 21, 2020

And gaining attention, affinity, and trust is the goal of PR. A lot has been said and written about how technology has changed the practice of PR. For a while, we were making a distinction between traditional PR and digital PR. But, if you are doing PR right, there is no difference.

Leadership 162

Leadership Pitching Social Media YouTube 162

Buzzstream

SEPTEMBER 11, 2024

However, it also comes with the unique challenge of delivering results in digital PR on a lean budget. Tips for Doing Digital PR on a Low Budget Based on our chat, here are some great tips for doing digital PR on a small budget. So, I thought it was the perfect opportunity for a podcast!

Digital PR 87

Digital PR Travel Data SEO 87

Buzzstream

MARCH 13, 2024

Enter digital PR. I’ve spent the last ten years helping companies grow their digital presence with digital PR, and I’ve seen first-hand the impact and value digital PR can drive for a brand’s growth. What is Digital PR? In the next section, we’ll explore the types of digital PR.

Digital PR 71

Digital PR Construction Case Study SEO 71

Cision

SEPTEMBER 5, 2017

You can also collaborate with other publishing partners such as journalists, editors and PR agencies instead of just pitching your content to them. Taral Patel is a PR Executive at PRmention , a Digital PR Agency helping businesses get more visibility through their targeted digital PR strategies.

Strategy 244

Strategy How To Media Measurement 244

Buzzstream

DECEMBER 15, 2021

Within Digital PR there are different types of tactics and formats used for creating content, each designed to achieve links and brand mentions. These different digital PR tactics range from surveys, commentary and quick pieces of data analysis through to large scale interactive campaigns.

Digital PR 83

Digital PR Data Survey Construction 83

Buzzstream

MARCH 4, 2025

Personalization makes or breaks your email pitch. The CHAMP method ensures your pitch is effective. For instance, when we published our State of Digital PR report, I did some link building outreach: In other cases, it is more of an opportunistic approach that requires the site target take some sort of action to include your link. (I

SEO 62

SEO Google Pitching Digital PR 62

Buzzstream

AUGUST 16, 2024

Even though journalists are still getting laid off at a high rate, pitching your story directly to a journalist is still the best way to get media coverage. But the days of mass, bulk pitching are far behind us. Have they already covered the same topic you are pitching them? The best is LinkedIn.

How To 115

How To Pitching Tourism Google 115

The Proactive Report

OCTOBER 30, 2023

Do you show up in Wikipedia, Reddit, X, LinkedIn, ChatGPT, relevant blogs and podcasts when people are looking for words and phrases related to your product or service? TIP: When witting content that will be indexed online, refer to the Google Quality Guidelines Value with Analytics In this digital age it is possible to track everything.

Trends 182

Trends Marketing Wikipedia Reddit 182

Lauri Pehar Borsh

APRIL 30, 2014

One of the advantages of using social media networks for creating new business opportunities is the ability to share great information without having to rely solely on the traditional sales pitch approach. Traffic to your website or blog measurement from social media sources such as Twitter, LinkedIn, Facebook, etc.

Social Media 83

Social Media Pitching Media LinkedIn 83

Buzzstream

DECEMBER 13, 2023

Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. Below, we’ve collected our favorite digital PR tools that have been proven to help launch successful campaigns. Meltwater is a PR platform with approximately 400,000 contacts.

Digital PR 62

Digital PR Tools Google Pitching 62

The Proactive Report

JUNE 12, 2017

The PR department is pitching influencers along with reporters and hoping for coverage on the strength of the content. Connect on LinkedIn. Subscribe to the Digital PR Tips newsletter. appeared first on Social Media Strategy | Online PR | Proactive Report | Sally Falkow. Follow me on Twitter.

Marketing 138

Marketing Social Media LinkedIn Interviews 138

Buzzstream

AUGUST 12, 2020

¼ of reporters receive 51-100 pitches a week (Cision , Q2 State of the Media Report, 2020). . With 100 pitches you’re competing against, how do you make sure that your email doesn’t get deleted or worse, marked as spam? PR professionals must keep researching. . Does this person write on the topic you’re pitching? .

Digital PR 62

Digital PR Pitching Interviews Writing 62

The Proactive Report

JUNE 18, 2021

LinkedIn has groups for almost any type of business, interest, or profession. Or you could leverage other people’s groups on LinkedIn and Facebook. For example, if your business is helping chiropractors learn management skills to build their practice you could join the LinkedIn Chiropractic group – it has over 20,000 members.

Small Business 213

Small Business Fashion Groups Local 213

5W PR

JULY 15, 2020

Media kits used to be presented following a pitch at a press conference or other large event, but starting in the early 2000s, the best practice shifted to individualized pitches via email. Digital media kits, housed either on the company website or online newsroom, are beneficial to media targets.

How To 176

How To Media Guidelines Pitching 176

Buzzstream

SEPTEMBER 4, 2024

In this episode, I spoke with Hana Montgomery , the founder and managing director of the digital PR agency Shout Bravo. I met Hana at Brighton SEO , and she gave a great talk about running global digital PR campaigns and earning links internationally. Is it changing digital PR?

Internal 62

Internal International Digital PR Course 62

Buzzstream

JULY 24, 2024

Takeaway 3: Validate Ideas Rigorously Before pitching to clients, ensure thorough validation of your ideas. Platforms like X and LinkedIn are valuable for sharing campaigns and getting feedback. This helps improve your work and contributes to the growth and betterment of the entire digital PR community.

Creativity 99

Creativity How To Automotive LinkedIn 99

Buzzstream

JULY 16, 2024

Why These Work for Digital PR City studies have proven to be a tried-and-true digital PR strategy because they make great news stories. SEO Rankings Digital PR and SEO work well together. This approach gives many more cities and publications to pitch. Let’s start with ideation.

Study 62

Study Pitching How To Local 62

Lauri Pehar Borsh

APRIL 30, 2014

One of the advantages of using social media networks for creating new business opportunities is the ability to share great information without having to rely solely on the traditional sales pitch approach. Traffic to your website or blog measurement from social media sources such as Twitter, LinkedIn, Facebook, etc.

Social Media 60

Social Media Pitching Media LinkedIn 60

Buzzstream

MAY 2, 2024

However, I connected with him when he offered a free run-through of his new tool, Positional , on LinkedIn before its launch. Resources Mentioned: Glenn Allsopp’s article on who controls search Cyrus Shepard’s Study on Internal Linking Nate’s LinkedIn Nate’s Twitter Main Takeaways 1. Positional is now live!

Internal 118

Internal International Insurance Insurance 118

The Proactive Report

DECEMBER 31, 2017

How often is the question going to come up when publicity teams are pitching stories? Get the Digital PR Tips Newsletter. Connect on LinkedIn. The post Earned Media vs Paid Media Driving Results appeared first on Social Media Strategy | Online PR | Proactive Report | Sally Falkow. call me on 888 243 3470.

Media 0

Media Media Relations LinkedIn Digital PR 0

Rock the Status Quo

FEBRUARY 9, 2015

Building Personal Brands As Part of Your Digital PR Strategy As PR professionals, we all tend to focus on corporate news, churning out those press releases and madly pitching… but how often are we focusing on individuals within the company and building their personal brands?

Corporate 100

Corporate Leadership Branding Brand 100

Buzzstream

SEPTEMBER 18, 2024

I didn’t know Darren Kingman before chatting with him , but I loved the work he produced at Root Digital , his UK-based digital PR, SEO, and content marketing agency. So Darren, I, we just, we first met on this podcast, but I’ve been Following you and following your digital big fan of all the stuff that you guys do.

Creativity 117

Creativity Digital PR Data Pitching 117

Buzzstream

JANUARY 5, 2024

Whether you are doing blogger outreach, digital PR, link building, or even sales, these 12 techniques can help identify the missing piece of the puzzle. Contact Out – This tool leans on LinkedIn for contact information and has newer AI integration to help find emails. Contact Out also has a browser extension.

How To 83

How To LinkedIn Tools Google 83

Buzzstream

FEBRUARY 1, 2024

Survey Pitch Outreach Template When pitching a survey, highlighting the key takeaways is the most effective way to inspire your target to cover your post. When pitching the data, be sure to call out why it is relevant to them and their audience. Jodie says: “Journalists love data, but sometimes it is not easy to come across.

Pitching 87

Pitching Infographics Survey Resources 87

Buzzstream

JUNE 30, 2021

As one of the only chances you have of getting your campaign seen by a journalist, subject lines are arguably the most important part of a pitch. As a journalist, I’ve seen and deleted thousands of PR emails over the years. As a Digital PR, I’ve probably produced all of the above.

Writing 71

Writing Pitching Study Data 71

Sword and the Script

FEBRUARY 29, 2020

Most of what I did wasn’t a secret: I read what reporters wrote before pitching, developed subject lines that got my emails opened, and use a strong lede in all my pitches. There was one aspect of my success that was different: I wrote long pitches. This is contrary to 99% of all PR advice that says short emails are best.

Content Marketing 79

Content Marketing Study Analysis Marketing 79

Buzzstream

FEBRUARY 2, 2024

If you set out to build relevant links , for instance, there should be a clear connection between your pitch and your target. For example, if I write about travel and receive an email pitch, it must be immediately apparent why you are contacting me. Call out specific stats the journalist should know if you pitch a survey or data piece.

Pitching 62

Pitching Mobile Examples Study 62