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2024’s Top 5 PR Trends: What to Watch

Newsfile

Download the report! In an interview with TIME Magazine last November, OpenAI CEO Sam Altman said multimodality in the company’s new models will be one of the key things to watch out for in 2024. Out of 1001 PR Pros interviewed, what percent used generative AI in the following tasks?

Trends 105
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Best PR Uses For Video Content

ImPRessions - Crenshaw Communications

Video enhances SEO, has the best ROI, keeps consumers engaged longer, and is more shareable than many other content forms. As an alternative, a company can show a “day in the life” of employees or simply interview them one-on-one in a video featurette, like Elite SEM does in its more traditional talking-heads style post.

Video 149
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2015 Media Trends and State of Online Newsrooms

The Proactive Report

DOWNLOAD THE FULL INFOGRAPHIC OF THE FINDINGS. The Digital Newsroom approach: Reporters are under a lot of pressure and they appreciate finding all the content they need in one place – social content, visual assets to support stories, media contacts and experts they can interview.

Trends 100
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2015 Media Trends and State of Online Newsrooms

The Proactive Report

DOWNLOAD THE FULL INFOGRAPHIC OF THE FINDINGS. The Digital Newsroom approach: Reporters are under a lot of pressure and they appreciate finding all the content they need in one place – social content, visual assets to support stories, media contacts and experts they can interview.

Trends 100
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New PR Skills Needed to Fill Talent Gap

The Proactive Report

The second is that respondents are underestimating the rise of visual communications—infographics and animation and video more broadly—and the other new skills we need to attract.” DOWNLOAD THE PDF. A survey by McGraw-Hill and Hanover Research.) And this is certainly true of PR and Communication majors.

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Content Is the Key to Customer Engagement: How Innovative CMOs Put Content Marketing Solutions First

Contently - Strategy

To find out, we conducted nine interviews with innovative CMOs to understand what role they see content playing in the marketing strategy. Whether it’s an eBook broken down into infographics, blogs, videos, or social campaigns, we have writers, editors, photographers, videographers, and designers to help you get it done.

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5 Must-Have Types of Content Marketing

Cision

Interviews. You could offer a white paper called “10 Reasons Your Software Company Needs a Blog” and get people to give you their email address to download the white paper. Infographics. Infographics , which visually interpret data, appeal to visual learners. Interview someone at a conference. Product reviews.