Beyond PR

AUGUST 14, 2017

In this article, we will discuss the 4 key elements to writing high-quality press release content: The news announcement. So write your release with your audience in mind. Infographics demonstrate your brand’s expertise in your industry. Tweet out links to you infographics to provide real information for your followers.

Writing 79

Writing How To Infographics Pinterest 79

Sword and the Script

NOVEMBER 25, 2014

The same study points out there’s some content – infographics for example – is rarely gated. Guess what groups do not download gated content? The question is what is the value of a view or a download versus someone who has actually filled out the form,” asked Volpe ? Bloggers and influencers. Marketing PR Social Media gate'

Viral 123

Viral Infographics Web Content Marketing 123

Presspage

JANUARY 21, 2025

In this blog, well explore why press releases are still a must-have in 2025, how to write them like a pro, and how to tailor them for any situation. 5 free press release templates - Download 1. Tips for writing a great press release We interviewed seven PR professionals to learn their best practices for effective press releases.

Writing 78

Writing How To Product Launch Crisis 78

The Proactive Report

JUNE 11, 2016

The PR industry is still prioritizing traditional PR skills, such as writing, strategic planning and verbal communication skills over the newer digital skills needed today. DOWNLOAD THE PDF. Most disturbing is the omission of the need for PR talent to have visual content skills. . GET THE FREE 15 LESSON EMAIL COURSE.

Infographics 150

Infographics Course Survey Agency 150

Solo PR Pro

FEBRUARY 3, 2015

Fortunately, I found many of the ideas in the following infographic, produced by the no longer active Creattica, fun and motivating: “Read a page of the dictionary” is my favorite (am I the only one who used to do this as a kid??). Free ebook: “Get It in Writing!”. Founder of Solo PR PRO & #solopr chat. Kellye Crane.

Infographics 40

Infographics Creativity eBook Education 40

ISEBOX

SEPTEMBER 29, 2016

At the beginning, when they first started creating and publishing releases, they were using these beautiful, rich infographics as their hero image for the releases. Their performance was great for the first four or so campaigns, and each one included the gorgeous infographics. Make That Multimedia Download-able.

Infographics 70

Infographics Comparison Energy Video 70

Contently - Strategy

AUGUST 30, 2022

For example, you can write one blog post and summarize the critical elements for a Twitter thread. Or you can edit the same blog into an infographic or share pull quotes from the piece on social media. Which podcast episodes have the most downloads? All these iterations fall under content repurposing.

eBook 143

eBook YouTube Video Social Media 143

Contently - Strategy

OCTOBER 9, 2024

Writing compelling LinkedIn articles for your company page Writing quality LinkedIn content doesn’t have to be that different from writing any other content for your brand. Here are a few quick tips on how to create an article on LinkedIn: Write a compelling headline. Don’t forget the CTA!

LinkedIn 94

LinkedIn Analytics Banking Writing 94

Cision

MAY 9, 2016

which I can do with public domain and CC-BY or CC-BY-SA (sharealike) licenses (a great infographic describing how different CC licenses can be used can be found here ). Free jpeg – A search engine for free-to-use images (note – don’t use the hashtags as this feature appears to be broken as of this writing).

Engineering 120

Engineering Creativity Google Community 120

ISEBOX

APRIL 27, 2016

When you need coverage for your product launches, service offerings and news for your company, it’s pretty important to make the journalist’s job as easy as possible to write your news story. It’s a place that houses your downloadable media, your media kit, your social feeds, your contact. 3) Multimedia should be download-able.

Survey 70

Survey Corporate Product Launch Writing 70

The Proactive Report

JULY 23, 2018

Every Google update to their algorithm, and all their rules about how to write content, have one aim in mind: to improve the results they give their users. It could be your website, your blog, articles you write or your social content, such as posts on your Facebook page. Authority: Write what you know. The Google Algorithm.

Google 113

Google Guidelines Web B2C 113

Beyond PR

OCTOBER 5, 2016

This will assist Bloomberg editors with headline writing within seconds of receiving the release. Multimedia like infographics and video create more work for editors, especially if they have to visit a link to a video and watch the CEO speak. These include quarterly earnings, sales, and other contributing factors.

Financial 99

Financial Video Guidelines Infographics 99

The Proactive Report

AUGUST 5, 2016

It should be taught along with writing, in all PR classes. Infographics are liked and shared on social media 3X more than other any other type of content. Download this Visual Content Guidebook. Write content that gives them the news and information they need. They dig through LinkedIn and blogs for experts and sources.

LinkedIn 100

LinkedIn Reddit Social Media Pinterest 100

Beyond PR

JUNE 2, 2016

When writing a press release, you can learn a lot from these efficient homeowners. It may be tempting to jam as much as possible into your release, but cluttered writing leads to jumbled ideas, run-on sentences, and lack of clarity. Eliminate unnecessary information so that readers can connect quickly and easily with your message.

Writing 40

Writing Strategy Travel Infographics 40

Cision

APRIL 6, 2016

And in the era of information when more than five exabytes of content are created almost every day, blog posts, videos, infographics and social posts all contribute to this “how” and establish a company’s voice and personality. What Are Personas (Empathy Maps) & Why They Are Effective. How to Fix Your Buyer Personas.

How To 120

How To Tools Exercises Viral 120

Newsfile

JANUARY 30, 2024

Download the report! Writing copy for social media is the most popular use for AI, according to 64% of PR pros. As digital content consumption rises, diversifying your approach with videos, podcasts, images and infographics is key to capturing audience attention and effectively telling your brand’s story. Eapen, Daniel J.

Trends 105

Trends YouTube Video Social Media 105

PR Breakfast Club

JANUARY 7, 2016

There was a time when simply creating and sharing an infographic would net you a ridiculous amount of attention. Those days are long gone because now everyone has figured out the importance of visual content and therefore infographics are used much more frequently. Here are some ways to step up your infographics.

Infographics 28

Infographics Digg Pinterest Facebook 28

PR 20/20

FEBRUARY 7, 2023

Writing informative blog posts on topics related to your product or service can help prospects understand their problem better. Infographics and checklists Visual aids like infographics break down complex information into easily digestible pieces. Download today. Source: Tower Electric Bikes 4.

Examples 52

Examples eBook Infographics Analytics 52

Presspage

AUGUST 15, 2017

The PR world will also see this change - machines will be able to understand public sentiment in real time by leveraging millions of gigabytes of data, write natural and insightful copy, and tailor it to audiences in a highly targeted way, all without human intervention. Download our latest eBook!

Technology 115

Technology Big Data Video Data 115

Marketwired

FEBRUARY 16, 2016

Rethink writing: Michelle Messenger Garrett. When you can, offer high resolution photos, videos or infographics. Add life using quotes: Some quotes sound “canned”—try to liven up your quotes by writing them the way a person would actually talk. Sometimes, an image can even spark an idea for a story.

Creativity 100

Creativity Pitching Writing Conference 100

Buzzstream

MARCH 5, 2025

If you are a banking client, you could talk about inflation) and pre-write some quotes for those topics. Most of their infographics only cost 1 credit, which is $345. (It You could write a story around it and then do some link outreach to major pubs in each country. Get approval from the stakeholders on those quotes.

Digital PR 62

Digital PR Pitching Study Google 62

Beyond PR

JUNE 13, 2017

Basics of writing an online-friendly blog: Craft a catchy headline that appeals to readers’ needs and makes a promise to meet them. Add eye-catching multimedia that makes your content stand out from the crowd, like an infographic, product picture or action shot. It’s a pizza party, not a state dinner. Map Your Destination.

Blogging 77

Blogging Company Engineering Airlines 77

Beyond PR

MAY 17, 2018

A lot has changed over the last 12 years — Forsythe is now director of editorial video at McClatchy — with many newsrooms, including McClatchy’s, wanting their journalists to shoot video, find photographs, incorporate infographics and more into their work when they can. Download the 2018 Global State of the Media Report.

Infographics 54

Infographics Print Video Real Estate 54

Sword and the Script

JANUARY 14, 2017

The Bulldog Reporter article links to a registration page to download the complete report. He writes: “The top two methods through which journalists prefer to receive breaking news have remained unchanged for the past three years. Cassidy writes: “A study by Hubspot and Outbrain offers data about what’s working now.

B2B 60

B2B Pitching Survey Journalism 60

PR Fuel

NOVEMBER 9, 2017

Let’s take a look at some to get started: Make it Twitter Friendly —Twitter is the place for the latest news and updates so when you are writing your press release, be sure to include your Twitter username. Download your free copy of 8 Shocking Secrets Press Release Distribution Firms Don’t Want You to Know here: [link].

Mobile 56

Mobile Nonprofit Infographics Twitter 56

PR 20/20

AUGUST 9, 2016

After months of planning, research, writing, and design, your new B2B research report is set to launch. An infographic: The design team has taken the most tweet-worthy stats and created a tantalizing infographic to accompany the eBook and drive social shares. Personas have been defined. Databases have been segmented.

Content Marketing 40

Content Marketing eBook Publicity Marketing 40

Sword and the Script

DECEMBER 24, 2019

I review a lot of marketing studies and surveys – and write about the one I think will be helpful for readers. How long does it take to write the average blog post? 3 hours and 57 minutes; 38% of bloggers report it takes more than 4 hours to write a post; and 19% say it takes six or more hours. Email open rates: 52%.

Marketing 79

Marketing Publicity Survey Study 79

PR 20/20

JULY 11, 2017

According to HubSpot, about 30% of marketers spend two to three hours writing blog posts. Publishing blog posts that introduce the topic like a deep dive into a specific detail in the ebook, or outlining the key points with calls to actions (CTAs) to download the full content. Creating repurposed content from the larger asset.

eBook 43

eBook How To Pinterest Examples 43

MaccaPR

OCTOBER 5, 2015

Make sure you put pen to paper and write down your content marketing strategy! Here's just a sampling of popular content types: blogs, case studies, e-books, e-newsletters, events, infographics, microsites, presentations, research reports, videos, webinars and white papers. Step 2: Document Your Content Marketing Strategy. Leads (e.g.

Content Marketing 48

Content Marketing How To Marketing Infographics 48

Beyond PR

JUNE 7, 2016

Not only does it set the tone for a captivating and informative user experience, assets such as PDFs and visual galleries can help you track interactivity through downloads, clicks and social sharing. Ensure that your kits are downloadable, easily sharable and utilize responsive design for compatibility with different electronic devices.

Video 40

Video Guidelines Infographics Financial 40

PR 20/20

MARCH 30, 2016

15 Free Infographic Templates in PowerPoint. 550+ Royalty-Free Stock Photos You Can Download Now. How to Write an Ebook From Start to Finish. How to Write a Blog Editorial Calendar. 35 of the Best Free Fonts You Should Download. How to Write a Blog Editorial Calendar. Inbound Marketing Kit.

Resources 40

Resources Marketing Pinterest eBook 40

MaccaPR

OCTOBER 17, 2016

Write, Tell and Show Your Sustainability Story. While its 126-page report, is comprehensive as a downloadable PDF, it’s also available in an interactive format and in an archives database for those who want to dig deeper. It’s easy to cast too wide a net and lose focus.”. Case in point – General Mills.

Corporate 48

Corporate Report Infographics Pharmaceuticals 48

Beyond PR

JUNE 16, 2016

The challenge lies in balancing style with substance,” writes Glenn Frates, Regional Vice President of Customer Content Services at PR Newswire, in 5 Rules for Publishing High Quality Press Releases. Get creative with infographics, product demos, animation and other visuals to connect emotionally with readers. Boilerplates.

Infographics 40

Infographics Writing Video Storytelling 40

Contently - Strategy

OCTOBER 4, 2023

From Crafting Quality Content Marketing Solutions… Content marketers never run out of topics to write about. ” Content strategy requires strong investment in anchor assets like eBooks, webinars, and podcasts in order to leverage those larger assets for atomized outputs like blogs, social posts, videos, and infographics.

Content Marketing 52

Content Marketing eBook Marketing Infographics 52

PR Fuel

MARCH 12, 2018

You might also consider podcasts, live broadcasts, webinars, eBooks, infographics—the list is nearly endless. As you write your action plan, consider incorporating one or two new types of content that would appeal to your audience. Download your free copy of the Beginner’s Guide to Writing Powerful Press Releases here: [link].

Content Marketing 40

Content Marketing How To Marketing eBook 40

Newsfile

JANUARY 24, 2024

Download the report! Writing copy for social media is the most popular use for AI, according to 64% of PR pros. Multimedia press releases : Press releases that include multimedia elements such as images, videos, and infographics are becoming more popular. Eapen, Daniel J.

Trends 52

Trends Data-Driven PR Analytics Survey 52

Beyond PR

AUGUST 18, 2016

When producing infographics, photography and video for content marketing or company news, a consistent look and feel is just as important as it is in your logo. Before you kick off your campaign, think through all the graphic requirements, including promotional elements so that you set design parameters and write copy with them in mind. .

Branding 40

Branding Brand Product Launch Guidelines 40