Cision

AUGUST 6, 2015

Want to learn how travel technology impacts your brand? Read Cision Global Insight’s free “Integrating Travel Technology Into the Customer Experience” white paper today! Travelers shared articles on Twitter or Facebook detailing best-in-class in-flight entertainment offerings, or links to download carriers’ IFE apps.

Travel 120

Travel Technology Airlines Wireless 120

Melissa Agnes

JUNE 10, 2014

Isaac Griberg, International Committee of the Red Cross. ?In In this episode, Melissa and Jim discuss the powerful advantages that mobile technology present to today’s crisis communications. Agnes + Day is excited to introduce The Crisis Intelligence Podcast! Jim Spicuzza, CEO of CrisisGo?. Listen to this episode now. …

Crisis 244

Crisis Crisis Communications Crisis Management Big Data 244

Bianchi Biz Blog

JANUARY 16, 2025

David Wills, senior vice president of Media Profile We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Businesses draw on a large and diverse talent pool, especially in financial services, technology and life sciences. million (84.6% million (73.4%

Print 100

Print Marketing Instagram Newspapers 100

Bianchi Biz Blog

DECEMBER 5, 2024

Owen Cullen, Managing Director at Cullen Communications We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. For PR practitioners, keeping pace with technology (e.g. the rapid rise of influencer marketing) is one of the main challenges today.

Radio 83

Radio Sports Marketing Local 83

Onclusive

APRIL 15, 2020

For communicators, attribution can be defined as “the measurement of actions, such as visiting a web site, downloading content, signing up for a demo, and purchasing a product or service, taken by people after reading a piece of earned, owned, or newswire content.” First things first: how do you define attribution? .

Data-Driven PR 259

Data-Driven PR Measurement Data Travel 259

ImPRessions - Crenshaw Communications

JANUARY 12, 2018

A PR program operates best when the client has tasked an internal manager for the work, and all parties agree on what the agency needs to succeed. It may include a problem to be solved and a “hero” of sorts – humans (like a founder, customers or employees), or possibly a differentiating technology.

Publicity 256

Publicity Brand Branding Storytelling 256

ImPRessions - Crenshaw Communications

OCTOBER 18, 2018

Every pro has her go-to channel for tracking news developments in technology. While heavy hitters like Microsoft (Yammer) are racing to develop applications to compete with Slack , and competitors like BaseCamp and Trello offer solid alternatives, it remains the best option for the Crenshaw Communications team for internal collaboration.

Tools 108

Tools SMB Survey Software 108

Remote PR Jobs

JULY 19, 2024

Types of Events to Consider: Industry Conferences: Large professional gatherings that focus on specific industries such as technology, healthcare, or fashion offer opportunities to meet potential clients who may need industry-specific PR expertise.

Case Study 227

Case Study Conference Local Trade Shows 227

Stephen Waddington

JULY 1, 2021

The case for Corporate Digital Responsibility CDR is a broad set of responsibilities related to the application and management of data and digital technologies that has emerged as a critical risk issue for boards in light of high-profile failures in data and digital governance, regulatory issues and data breaches.

Corporate 141

Corporate Report Privacy Government 141

Wadds Inc.

OCTOBER 14, 2024

All three reports are based on interviews with corporate communications practitioners from large international companies and senior public relations agency practitioners. It also includes guidance on future-proofing the corporate communications function.

Corporate 52

Corporate Communications Study Tools 52

Onclusive

APRIL 15, 2020

For communicators, attribution can be defined as “the measurement of actions, such as visiting a web site, downloading content, signing up for a demo, and purchasing a product or service, taken by people after reading a piece of earned, owned, or newswire content.” First things first: how do you define attribution?

Data-Driven PR 195

Data-Driven PR Measurement Data Travel 195

Presspage

JUNE 23, 2021

Internal communication flows It’s important to set up transparent information flows between team members. External communications Just like internal audiences, external ones – clients, partners, shareholders, and media – must receive the same core message, but tailored to their needs.

Communications 210

Communications Measurement Tools Enterprise 210

Sword and the Script

FEBRUARY 2, 2022

SEO vendor that dabbles in PR technology buys an audience and adds an influencer to their team. Second, these weren’t just emails lists from downloaded content – but communities of engaged readers. That acquisition opened up the potential for a new technology competitor in PR – attacking from the flanks. Case in point?

SEO 165

SEO Content Marketing Marketing Software 165

Sword and the Script

OCTOBER 10, 2023

The 2023 Informa Tech Trust in Marketing Index by Informa Tech found that “B2B technology buying decision makers’ trust in marketers is at a 61 on a scale of 1 to 100.” The full report covers much more and is available for download here: 2023 Informa Tech Trust in Marketing Index.

B2B 166

B2B Case Study Survey Content Marketing 166

Stephen Waddington

NOVEMBER 11, 2020

You can download the complete capability framework and individual frameworks from the University of Huddersfield (opens as a PDF). To communicate effectively across a full range of platforms and technologies Organisational Capabilities 5. Communication Capabilities 1. To build and enhance organisational reputation 7. Let me know.

Tools 115

Tools Publicity Google Ethics 115

PRSay

OCTOBER 2, 2017

10 at PRSA’s 2017 International Conference in Boston. Marketing automation platforms like Marketo track click-through rates on email campaigns, number of downloads for content offers, landing page conversion rates and much more. This post is brought to you by Cision , a proud sponsor of PRSA.

Data 145

Data How To Storytelling Analytics 145

Cision

MAY 18, 2017

Technology for being able to “listen” to what Instagram users are “saying” in their images is being developed as we speak. People: While you don’t necessarily need data scientists to analyze social media conversations, you do need employees who are well-versed in social media and good communicators both externally and internally.

How To 198

How To Instagram Social Media LinkedIn 198

Sword and the Script

MAY 26, 2020

The complete survey is freely available for download as a PDF on SlideShare. PR technology. PR technology vendors that at least 10% of respondents would recommend include (by precedent): PR Newswire, Cision, Business Wire, Meltwater, PRWeb, Nexis Newsdesk, Critical Mention, Factiva, TVEyes, Burrelles, and Muck Rack.

Survey 144

Survey Measurement Public Affairs Storytelling 144

Sword and the Script

JULY 14, 2020

Too many businesses (especially in the technology community) look the same , sound the same, and talk the same; it’s a sea of sameness. It seems to me, if everything is viewed through political filters, then we want to apply those filters to all communications – external and internal – before it goes out and not after.

Survey 165

Survey Measurement System Education 165

Bianchi Biz Blog

MAY 16, 2024

Grace Haekyung Son, Managing Director of PR House We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. The information in this post originally appeared on Public Relations Global Network’s blog. It continues to lose popularity year-by-year.

YouTube 95

YouTube Marketing Local Chemicals 95

Bianchi Biz Blog

JULY 22, 2024

Andy See Teong Leng – Perspective Strategies – Malaysia We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Consider variations in technology access that may impact consumer habits.

Marketing 101

Marketing Tourism Local Government 101

Bianchi Biz Blog

APRIL 29, 2024

We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Robust Economy : Hong Kong’s economy is characterized by its low taxation, minimal government intervention, and an established international financial market.

Marketing 92

Marketing Local Crisis Management International 92

Stephen Waddington

APRIL 24, 2018

To communicate effectively across a full range of platforms and technologies Organisational Capabilities 5. To facilitate relationships and build trust with internal and external stakeholders and communities 6. To conduct formative and evaluative research to underpin communication strategies and tactics 4.

Education 95

Education Ethics Resources Software 95

Contently - Strategy

DECEMBER 29, 2022

Developing a concrete plan for what happens after you publish means identifying the right internal stakeholders to start the distribution process. That doesn’t mean you should blow up every internal communications channel with every single content asset you create. Execute a larger internal communications plan.

eBook 137

eBook Product Launch Software International 137

Bianchi Biz Blog

FEBRUARY 1, 2024

We are pleased to share the first in a series of in-depth profiles of a key international market written by one of our PRGN partners. The tourism sector significantly boosts the economy, with millions of international visitors supporting hospitality, retail, and entertainment sectors. million users LinkedIn : Very few users, only 2.5%

Marketing 107

Marketing Newspapers Print Corporate 107

Cision

NOVEMBER 15, 2016

When tech expert Katie Linendoll dishes on her favorite trends in technology, people pay attention. Download it now and learn how to revitalize your brand blog, engage prospects and nurture them into customers through compelling content. Among her top favorites is “not-com” domain extensions. Yep, hundreds.

Trends 120

Trends Leadership Small Business Analytics 120

Melissa Agnes

JANUARY 11, 2015

Their collaborative and explorative mindset, their use of social media and mobile technology – they’re an interesting case study and a great example for others to be inspired by and learn from. Download this file (right-click and choose “save as”). This is truly an enlightening conversation. Running time: 54:22.

Crisis Communications 100

Crisis Communications Crisis Strategy Wireless 100

Contently - Strategy

MAY 8, 2019

Technology has played a huge role in the growth of content marketing by simplifying communication, automating tasks, and collecting data. But after talking to marketing executives over the last few years, I realized it can still do much more to influence internal audiences. We’re certified in the Salesforce AppExchange.).

Content Marketing 105

Content Marketing Marketing Case Study Education 105

Bianchi Biz Blog

JUNE 27, 2024

We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Sunil Puri, Managing Director, Mileage Communications The information in this post originally appeared on Public Relations Global Network’s blog.

Meeting 90

Meeting Print Marketing Local 90

Sword and the Script

SEPTEMBER 10, 2019

I’d challenge senior marketers to test their assumptions and pose that question directly to your employees with your own internal survey. 5) Technology isn’t replacing marketers yet. A similarly structured question address technology and marketing roles.

Survey 105

Survey B2B Marketing Trade Shows 105

The Resolution Blog

NOVEMBER 25, 2015

He’s talking about the same topic the PRSA International conference this weekend in Atlanta. Download #prStack now. Technology investment + human capital = The virtuous PR circle. I can wholeheartedly say - this is a PR must-read, especially chapter 19 ; ) Download for free now. Say hi if you’re there!

eBook 120

eBook Google Tools Analytics 120

Sword and the Script

JANUARY 20, 2018

The asset is gated, but I download it and found it to be an interesting read with a solid B2B example from Cisco, which is better known for its routers and networking gear. This is also an important point because marketing technology is only useful if people actually use it. 1) Networking device maker’s product catalog.

Case Study 115

Case Study B2B Study Marketing 115

Sword and the Script

MAY 4, 2021

Customers will be able to see an estimate of how many downloads a given podcast receives across all podcast apps. The platform provides an interesting way for internal communicators to target internal audiences, create content for those audiences, personalize the delivery and has analytics to measure the effectiveness.

Tools 103

Tools Survey Pitching Analytics 103

Presspage

DECEMBER 5, 2017

Not only for body copy, but also for photography, infographics and video captions Make sure images -whenever possible- are market specific ​ For more tips: download the whitepaper Essentials of a Stellar Newsroom. How to Optimize your Newsroom for International Audiences Part 3 of 6. Make or buy?

Local 89

Local SEO Engineering Web 89

Beyond PR

JANUARY 30, 2018

However, developments in new technology are leveling the playing field, and fast. This blog post explains how a transformational technology, Cision Impact , provides PR professionals with data that accurately measure the impact of earned media and its value to the business.

Measurement 75

Measurement How To B2C Infographics 75

Sword and the Script

JUNE 7, 2022

Scale to compete with incumbents; Prowly adds media monitoring; Cision releases internal DE&I report; World’s First-Ever NFT Press Release. Vendors that white label TVEyes go to lengths to tell me they embed the technology within their own secret sauce to solve UX issues. Cision releases internal DE&I report.

Software 87

Software Pitching International Internal 87

Sword and the Script

AUGUST 6, 2024

If I start interviews, they will be occasional, and my instincts are to start with the PR technology community. The number of downloads nearly doubled in just a few hours after posting about it for the first time. The company will use technology from Clear, which is traded on the New York Stock Exchange, to verify user identity.

Privacy 91

Privacy B2B Pitching Analysis 91