Prowly

MARCH 4, 2025

DOWNLOAD THE FULL REPORT FOR FREE Top 5 PR Trends for 2025 Trend: AI-powered PR Trend: Data-driven strategies Trend: Hyper-personalization Trend: Focusing on the niche Trend: Strategic partnerships Trend #1: AI-powered PR In 2025, AI will no longer be excluded from anyones workflows. Let's dive in! The key benefit?

Trends 104

Trends Reddit Pitching Data 104

Cision

OCTOBER 25, 2016

Most communications or marketing professionals realize that social media management is difficult to scale without some automated solution. Keeping track of platforms, direct and indirect messages, social care opportunities, and the competition is difficult for nearly any business, and size makes managing these more daunting.

Social Media 120

Social Media How To Media Customer Service 120

PR for Anyone

MARCH 24, 2020

Most of you are already growing your visibility with social media and now by adding in free publicity, you’re making it all happen that much faster and to a much larger audience. Landing in the media can expose you to hundreds of thousands, even millions of new people. Did you invent a new product, write a book, or win an award?

Publicity 331

Publicity Television Local Pitching 331

Cision

NOVEMBER 3, 2016

As digital and social media continue to blur the lines between an individual’s public and private lives, and we move forward in a world where the fusion of these two seems inevitable, it is crucial for all of us to understand the difference between what is private and what is personal, but public. That’s media training 101.

Social Media 120

Social Media Media Reputation Training 120

PRSay

NOVEMBER 9, 2022

27, some users are seeking alternative social media platforms. Mastodon’s mobile app was downloaded 750,000 times between Oct. Quartz reports that was 53 times more Mastodon downloads than during the previous 11-day period, when the app was downloaded 14,000 times. 28 and Nov. Mastodon now has 4.5

Communications 163

Communications Twitter Mobile Software 163

Remote PR Jobs

JULY 19, 2024

Social Media and Online Presence As any experienced PR professional knows, building a strong online presence and leveraging social media can attract clients both local and nationwide to your services. Testimonials: Collect and display testimonials from happy clients on your website and social media profiles.

Case Study 227

Case Study Conference Local Trade Shows 227

Contently - Strategy

MAY 9, 2024

Writing a white paper is the heavyweight bout of content creation. Here are some tips for writing a white paper, from choosing a topic to sharing your content with the world. Take a look at the topics of content you’ve already created, like blogs, social media posts, and podcast episodes, for inspiration.

Writing 109

Writing Case Study Study Insurance 109

Polaris

DECEMBER 7, 2014

Write marketing content more quickly and more efficiently? There are lots of free ones available for download. She’s also the founder of Sark e-Media , where she coaches clients on how to get more from being online and where they should be active. Format: Downloadable Excel spreadsheet. Here are 5 to consider.

Content Marketing 154

Content Marketing Blogging Marketing B2C 154

Cision

JUNE 13, 2017

Two recent studies by Elite Daily and CrowdTwist found that millennials, in particular, are extremely loyal to their chosen brands — especially those that are more engaging on social media. Social media has enabled this change by facilitating immediate, two-way conversations between companies and customers.

Blogging 215

Blogging Company Engineering Airlines 215

5W PR

MARCH 2, 2025

Successful white papers combine rigorous research with clear writing that resonates with both technical and non-technical audiences. These technical documents allow companies to thoroughly analyze emerging capabilities, policy implications, and operational requirements.

Leadership 78

Leadership Technology Policies Case Study 78

ImPRessions - Crenshaw Communications

MARCH 14, 2019

And how do you write an effective press release? What’s news that will get someone to write about the story?). With that in mind, feel free to download our own press release background document here. How to write a press release. So the press release is here to stay. But do you need a press release for your announcement?

SEO 204

SEO Writing Advertising Advertising 204

Shift Communications

DECEMBER 9, 2014

Fortunately, in the age of social media and digital marketing, we have more tools and resources than ever to understand our audiences, to know how we’re doing. For that, let’s look first at social media. First and foremost, let’s understand if we’re even reaching new audiences. Looking good.

Measurement 161

Measurement Data-Driven PR How To Exercises 161

Cision

JULY 13, 2017

I think many agencies and brands forget what gets put into a post from time, gas and even our fees we pay for social media schedulers/online services that help organize your ads. Do you use social media like Twitter or Facebook to gather leads and story ideas? Can you be pitched via these channels?

Pitching 233

Pitching How To Real Estate Twitter 233

Bianchi Biz Blog

NOVEMBER 21, 2024

2) Crisis Management and Consulting: No company is exempt from crises, which is why a fair relationship with the media, transparency in communication and adequate strategic advice are always the best allies of a company. 3) Executive advocacy: We help our clients build their image and reputation both in traditional media and social media.

Marketing 90

Marketing Pinterest Radio Instagram 90

ReimaginePR

OCTOBER 3, 2016

If you’re looking for an easy, but sure way, to define yourself as an expert in your field, here’s my advice: write an ebook. Aside from bragging rights, writing an ebook can help increase your authority because people will begin to see you as an expert on the topic. Don’t allow the prospect of writing an book to overwhelm you.

eBook 219

eBook How To Writing Community 219

Polaris

DECEMBER 2, 2014

Marketers around the world are embracing this concept, planning and writing content at an unprecedented pace. B2B marketers with a complex buying cycle will also want to track buying stage (existing customer, marketing qualified lead or prospect), persona and content distribution channels (email, blog, social media, nurturing campaign, etc.).

Blogging 186

Blogging eBook How To Writing 186

Burrelles Fresh Ideas

MARCH 12, 2024

A robust social media and PR strategy can supercharge your early efforts and help you build a reputation quickly. A social media-driven PR strategy can be cost-effective and may build your brand presence quicker than traditional methods. Leveraging Social Media Social media is a real boon for tech startups.

Social Media 79

Social Media Strategy Media SEO 79

Cision

OCTOBER 17, 2017

In a Fast Company article, How to Get a Journalist to Read Your Pitch , Michael Grothaus raises an important question related to this issue: “When you reach out to a journalist, you’re asking them to dedicate their time researching and writing about your company. percent of the time. Conclusion.

Pitching 275

Pitching Public Affairs Report Guidelines 275

Cision

SEPTEMBER 21, 2016

Social Media. Managing your social media accounts is a breeze once you streamline the process. With the right social media scheduling tool, you can create all your updates and shares for the week (or longer) in minutes. Then set up a series of emails that will follow that initial download email.

Marketing 120

Marketing Comparison eBook Social Media 120

Business Wire

JUNE 28, 2017

We hop from one site to an app, and from one social media platform to the next. First, that journalists must today master editorial and technology techniques, social media specifics and creativity. They are available for journalists and other news consumers to download in a hi-res format. What does it say?

Mobile 153

Mobile SEO Web Training 153

Buzzstream

MARCH 19, 2025

Use Your Podcast for Multi-Channel Content Repurpose episodes into blog posts, social media snippets, newsletters, and even books. And whether you should write more for the SEO. Here’s, here’s how to nudge the writing for this contact for this contact, for this contact. Could you write from this transcript?

Pitching 71

Pitching How To YouTube Tools 71

Beyond PR

AUGUST 14, 2017

In this article, we will discuss the 4 key elements to writing high-quality press release content: The news announcement. And social media. The purpose of your press release is to remind the media, your clients, and other businesses why your company is relevant. So write your release with your audience in mind.

Writing 79

Writing How To Infographics Pinterest 79

Cision

SEPTEMBER 2, 2016

The moderator sits there pleading for participants to write in and then a few seconds of awkward silence ensue. You can also ask your social media manager to pull in questions from social media. Download this free guide for step-by-step instructions for crafting, sharing and repurposing effective content.

Survey 185

Survey Conference System Social Media 185

ImPRessions - Crenshaw Communications

JANUARY 5, 2018

Social media is gasoline, ” according to writer Jay Baer, and most in public relations would agree. And, bringing an earned-media sensibility to the effort increases the credibility for some content that is overly commercial, badly targeted, or stuffed with obvious keywords. “ Content is fire. Create a content promotion plan.

Strategy 159

Strategy Guidelines Content Marketing Small Business 159

ImPRessions - Crenshaw Communications

MARCH 15, 2016

Although Medium , the writing and networking platform, has been around for a few years, it has recently caught fire. Improve your writing by reading. Medium is the place for some of the best writing out there by journalists with whom you’re already familiar via The Atlantic, Wired or the New Yorker. What is Medium?

Case Study 120

Case Study Writing Social Media SEO 120

Melissa Agnes

SEPTEMBER 4, 2020

Furthermore, if someone were to publish something negative about you online—be it negative allegations, unwanted news stories, harmful social media attacks, defamation, or a crisis for the very organization for which you work—how confident are you that your online reputation, your good name, would withstand such an attack?

Branding 234

Branding Brand Reputation Crisis 234

Onclusive

FEBRUARY 2, 2022

Information collected on the effectiveness of previous pitches, such as emails opened by journalists, stories picked up, and resulting social media engagement, website traffic and desired actions, can shed a lot of light on what’s actually working and not working. Then answer this question in your intro.

Pitching 195

Pitching Data Technology Storytelling 195

Cision

JUNE 6, 2017

Social media professionals agree. When Altimeter polled social media communicators, they found: 35 percent of social media professionals already have a mature influencer program. The celebrity: Not long ago, to be a celebrity, you had to write a book, star in a television show or movie, or launch a record.

Marketing 239

Marketing Television Handbook Web 239

Sword and the Script

MARCH 26, 2024

Thought leadership benefits B2B marketing in so many ways – awareness, consideration and even customer retention – but it can have adverse effects when it’s under-resourced and turns out to be light on substance The social media platform LinkedIn and the PR firm Edelman routinely team up to conduct surveys.

Leadership 162

Leadership B2B Study Survey 162

Cision

OCTOBER 3, 2015

The dependent variable in this case is your writing, the independent variable whom you are pitching. Go to Social for Small Talk. Cision’s 2015 Social Journalism Study found that 83 percent of reporters prefer receiving pitches via email. Use social media to get a better understanding of whom you’ll be reaching out to.

Pitching 120

Pitching Report Social Media Measurement 120

Presspage

JANUARY 21, 2025

In this blog, well explore why press releases are still a must-have in 2025, how to write them like a pro, and how to tailor them for any situation. Relevance in a digital landscape Press releases remain a staple for journalists and media outlets because they are concise, structured, and easy to distribute.

Writing 78

Writing How To Product Launch Crisis 78

Cision

JUNE 29, 2015

Jeremy is also a nationally syndicated journalist and writes for Huffington Post. The increased ingesting of media via smartphones and other portable devices coinciding with the increase of social media apps being downloaded on smartphones has led to a more socialized media distribution.

Comparison 120

Comparison Television Print Social Media 120

Presspage

SEPTEMBER 9, 2024

In this article, well teach you how to kickstart your crisis prep using our 7 practical writing tips and holding statement template. A media holding statement is a short, pre-prepared statement that your company should provide in the event of a crisis. Download the worksheet below. What is a holding statement?

Crisis 78

Crisis Writing How To Reputation 78

Presspage

SEPTEMBER 9, 2024

In this article, we’ll teach you how to kickstart your crisis prep using our 7 practical writing tips and holding statement template. A media holding statement is a short, pre-prepared statement that your company should provide in the event of a crisis. Download the worksheet below. What is a holding statement?

Crisis 78

Crisis Writing How To Reputation 78

Cision

SEPTEMBER 29, 2016

Most freelancers list their outlets on their websites; those who don’t usually make them available in front-of-book bios or on social media. Freelancers pride themselves on following good stories, but all of us have certain stuff about which we like to write. I, for instance, edit travel content for Expedia.

Pitching 0

Pitching Journalism Writing Print 0

Cision

SEPTEMBER 16, 2016

The Writing’s on The Wall. ” Figure out what people want and write about it. Get Social. In case you haven’t already, boost your social media presence! Running social media campaigns isn’t for the faint of heart or for those that don’t make time for it. Be Consistent.

Nonprofit 120

Nonprofit YouTube Travel Pitching 120

Contently - Strategy

AUGUST 23, 2024

Write everything down so that everyone can quickly refer to it. For example, you can adapt longer-form content to rank for certain keywords or repurpose a blog post into bite-sized social media posts for better engagement. Download this free content strategy template as a starting point, then customize it to your needs.

Strategy 70

Strategy SEO Infographics Meeting 70