Ronn Torossian

FEBRUARY 14, 2024

Once a titan of innovation, soaring through clear skies of industry dominance, Boeing has hit a period of intense turbulence. The grounding of the 737 MAX aircraft following two fatal crashes in 2018 and 2019 sent shockwaves through the aviation industry and left deep craters in the company’s reputation. The latest situation with a door […] The post Boeing’s Ongoing Struggles and How They Can Rebuild Consumer Confidence in the Brand appeared first on.

Consumer 195

Consumer Branding Brand Reputation 195

ImPRessions - Crenshaw Communications

FEBRUARY 14, 2024

Imagine Facebook without Mark Zuckerberg, or Tesla without Elon Musk. Even thinking about JPMorgan Chase without picturing Jamie Dimon is hard if you follow Chase even casually. In today’s business and media landscape, the CEO role extends far beyond the traditional confines of boardrooms and executive suites. An analysis of articles written about current Fortune 100 CEOs and their companies shows a strong correlation with those CEOs who are quoted in the press and the position of their or

Corporate 182

Corporate Analysis Reputation Trends 182

Agility PR Solutions

FEBRUARY 14, 2024

PR is all about communications. We talk a lot about how brands communicate with customers and the world. Everything from brand persona to tone of voice and the best channels to use are the bread and butter of PR brands. But that’s external communications. What about internal communications? The way a brand communicates internally has […] The post 8 ways to improve your internal communications strategy in 2024 appeared first on Agility PR Solutions.

International 113

International Internal Strategy Communications 113

5W PR

FEBRUARY 14, 2024

Forget the boring corporate social responsibility reports and dull “eco-friendly” slogans scrawled across plastic packaging. Forget the tired tropes of tree-hugging hippies and granola-munching sacrifices. Sustainability isn’t some niche corner of the business world anymore. Now, it’s the epicenter of a revolution where brands are shaking the foundations of consumerism and rewriting the narrative of success.

Consumer 78

Consumer Branding Brand Agriculture 78

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Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

Internal

Agility PR Solutions

FEBRUARY 14, 2024

As leaders across industries continue investing in AI tools for a wide range of issues they feel their businesses will need to address in 2024, new research from accounting, consulting, and technology firm Crowe LLP and Forbes finds that the ubiquity of AI and the approaching 2024 federal elections are an anticipated source of volatility […] The post The potent mixture of AI and federal elections is top of mind for corporate leaders in 2024: Together, they are expected to create volatility

Corporate 113

Corporate Technology Tools Industry 113

Agility PR Solutions

FEBRUARY 14, 2024

Collaboration and effective communication are essential to the success of any company. All over the world, organizations are going digital at a rapid pace. Traditional methods of communication, such as face-to-face meetings, phone calls, or emails, no longer meet the needs of today’s organizations. With remote working already becoming commonplace, it is no surprise that […] The post Revolutionizing remote work: 7 ways unified communications boosts team collaboration appeared first o

Communications 109

Communications Meeting Company Branding 109

Mark My Words

FEBRUARY 14, 2024

Reddit The Sun posted a video on Youtube (link below) of PR expert, Mark Borkowski, talking about what the Harkles are doing wrong and what lies ahead for them. For those who don’t want to watch it because it’s kinda long, I summarized it below (it’s not verbatim). A lot of it is Captain Obvious and what we have discussed before. I don’t think it takes an expert to tell us that they’ve failed miserably.

Reddit 60

Reddit YouTube Branding Brand 60

Agility PR Solutions

FEBRUARY 14, 2024

SEO is already the most important strategy to apply to online content, but new research from media platform and a B2B marketplace DesignRush finds that major changes are expected to make SEO even more critical for PR, marketing and content creators in 2024 as it becomes more deeply intertwined with technological advancements like generative AI, […] The post The state of SEO in 2024: Leading agencies map where SEO is heading appeared first on Agility PR Solutions.

SEO 103

SEO Agency B2B Technology 103

Medianet Australia

FEBRUARY 14, 2024

Today, Medianet is joined by Astrid Edwards, Host and Director of The Garret: Writers on Writing podcast. Whether as an Academic researching the potential of climate fiction or a literary judge for The Stella Prize and the Victorian Premier’s Literary Award - among others - Astrid’s work has promoted and nourished the Australian literary ecosystem.

Writing 52

Writing Interviews Media 52

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

Media

Doctor Spin

FEBRUARY 14, 2024

Public relations vs marketing—what are the differences? Public relations (PR) and marketing are closely related, but few know the differences. Some organisations have Communications Departments for their public relations needs and some have Marketing Departments for their promotional needs. Some organisations have both—and sometimes, they operate as one unit.

Publicity 52

Publicity Marketing eBook Public Affairs 52

The Hoffman Agency

FEBRUARY 14, 2024

Unrelenting geopolitical tensions make business and communications even more challenging than usual. That is all the more reason to invest in getting them right. In the ever-changing landscape of global business, China remains a strategic hub for multinational tech companies despite challenges on both the business and communications fronts. There is still a compelling case for sustained investment in the Chinese market: Despite the hurdles of ongoing geopolitical tensions and communication compl

Local 36

Local Government Banking Policies 36

PR for Anyone

FEBRUARY 14, 2024

Female-owned vineyards are a rare find, and Rachel Martin, Founder and CEO at Oceano Wines + Oceano Zero, is truly exceptional. Her journey began with her stepfather’s collection of fine wine, which sparked a passion for crafting her own luxury selection. As a teenager, she traveled to Napa and then Bordeaux, France to study the trade before returning and running her family’s vineyard in Virginia.

Study 130

Study Travel Film Industry 130

Mark My Words

FEBRUARY 14, 2024

The Sun PR insiders have now also waded in on the Sussexes’ “contradictory” image overhaul, telling The Sun it flies in the face of their blistering attacks against the Firm in a bombshell interview with Oprah Winfrey, scathing books including Harry’s memoir, Spare, and their Netflix documentary series. PR expert Mark Borkowski tells us: “Everything that they have done has always been a bit of a knee jerk.

Branding 60

Branding Brand Interviews 60

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

Pitching

PRSay

FEBRUARY 14, 2024

Join PRSA as we celebrate Black History Month. Take a look at the specially curated resources highlighted on our Black History Month page here. In his speech at the National Mall in Washington, D.C. on Aug. 28, 1963, civil rights leader Martin Luther King Jr. declared, “I have a dream that my four little children will one day live in a nation where they will not be judged by the color of their skin, but by the content of their character.

Communications 157

Communications Storytelling Government Community 157