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With the rapidly changing digital environment today, AI is not just a buzzword but a strong tool that reshapes PR and marketing. Understanding AI opens professionals to the many forms of comms advances that will take place, from predictive analytics to personalization content creation to better campaign management. If you want to stay relevant, stand […] The post AI learning resources for PR and marketing pros to enhance their skills appeared first on Agility PR Solutions.
Looking to contact the Guardian journalist team to pitch them an exciting story about you or your client? Sure, you could google "the Guardian contact information" and just spray and pray, hoping to reach the right person. But if you're looking for a more precise way to contact the Guardian with a story, we have a short guide that will help you find the exact journalist your story needs.
The travel industry is in a state of transformation as it adapts to a post-pandemic world. With changing consumer expectations, technological advancements, and a growing focus on sustainability, the role of travel PR has never been more critical. In 2024, travel PR professionals must embrace innovation and flexibility to stay ahead of the curve. This […] The post The future of travel PR: 6 tips for adapting to change and innovating for success appeared first on Agility PR Solutions.
When pitching, even the most well-meaning PR reps can make mistakes that send chills down a journalist’s spine. With inboxes full of messages vying for attention, reporters quickly notice when something feels “off” about a pitch. If you’ve caught episodes of our Coffee with a Journalist podcast, certain pitching missteps are more frightening than others.
Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader
Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.
In public relations, cutting costs is not an easy feat. You need resources to maintain a brand’s image and build strong media relationships. Lowering the budget could mean compromising the value of communications. With email marketing, though, PR firms and professionals can still count on successful outreach and audience engagement while reducing expenses.
Happy Halloween! Learn how this day can create storytelling opportunities for businesses, help them tap into the spirit of the season and engage with audiences through creative PR strategies. Read more in this post from Justin Liggin!
Happy Halloween! Learn how this day can create storytelling opportunities for businesses, help them tap into the spirit of the season and engage with audiences through creative PR strategies. Read more in this post from Justin Liggin!
With the government proposing a crackdown on card surcharges and new data revealing the staggering loss of ATMs being spotlighted in October, Jason Bryce’s Cash Welcome campaign reminded us why cash is king. Several timely press releases from Cash Welcome offered differing and informative perspectives to hot topic issues and garnered widespread media coverage in doing so.
You know that feeling when you open a game on your phone to kill five minutes and suddenly realize an hour has passed? Games have the power of pulling us in so deeply that time seems to disappear. But it’s not merely a mindless escape — games tap into a fundamental need for play that all humans have, no matter their age. Tie that same concept into content marketing, and you’ve got gamified content.
Media monitoring is a key resource for businesses focused on managing their public image, yet communications professionals are often asked: How can they use media monitoring to make the most impact?
This podcast started from a LinkedIn post. Bekki Ramsay, Digital PR Manager at UK agency RVU , posted about how she re-angled a piece of existing content. It’s a very detailed post with really great tips for digital PRs. After meeting her and speaking with her on our podcast, I quickly found this to be a trend. She was full of unique insights and tips for re-pitching your content and digital PR in general.
Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.
Maxim Behar, Honorary Consul General of the Republic of Seychelles in Bulgaria, received a prestigious award in recognition of his longstanding contributions to promoting the island nation and developing diplomatic relations between Bulgaria and Seychelles. he President of Seychelles, H.E. Wavel Ramkalawan, personally presented the award to Behar during the official opening of the Conference of Honorary Consuls at the Savoy Hotel in the capital city of Victoria.
Here at Wadds Inc., we work with agencies with plans to grow. Our founders and management teams want access to markets, skills, tech and finance. Let’s see how yesterday’s Autumn Budget checked out, outside of the headlines on employer NICs, the National Living Wage increase and Capital Gains Tax. Here are our top ten spots: 1) It was good to see SMEs a focus.
Donald Trump and Kamala Harris have just four more days to get their key messages across to a divided electorate and eke out votes in crucial swing states.
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