Business Wire

AUGUST 22, 2024

Press releases have long been a cornerstone of public relations, but the way they are used and valued by journalists has evolved. Today, simply distributing a text-only press release is no longer sufficient; incorporating multimedia content, especially video, is essential for making a press release stand out.

Video 275

Video Publicity Media Relations Media 275

Ronn Torossian

AUGUST 22, 2024

Branding is more than just ensuring that a company has a logo or a catchy slogan. It’s the key to developing a successful business, setting it apart from the competition, and forging enduring connections with the target audience. Crafting a unique brand identity A distinctive brand identity created with a branding agency, forms the foundation […] The post How Branding Differentiates You From Competitors appeared first on.

Brand 195

Brand Branding Agency Company 195

Onclusive

AUGUST 22, 2024

The post US Presidential Election Media Impact Analysis appeared first on Onclusive.

Analysis 195

Analysis Media 195

Agility PR Solutions

AUGUST 22, 2024

Cybersecurity has become an indispensable aspect of business operations in today’s digitally interconnected world. As cyber threats evolve, so does the complexity of safeguarding sensitive information. While technical expertise remains paramount, effectively communicating an organization’s safety contributions to the public must be balanced.

Communications 187

Communications Publicity 187

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Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

Internal

Steve Barrett on PR

AUGUST 22, 2024

While the highlight number is striking and activist investors are having success in stemming DE&I initiatives, voters on both sides of the aisle still want companies to make statements on certain issues.

Survey 88

Survey Company Blogging 88

OnePitch

AUGUST 22, 2024

We’ve all felt that way in PR before where everything feels like a priority so much that it’s hard to identify what actually should be focused on at that moment. Not to mention, add in client work and emails and planning, and it can make your head spin before long.

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Agility PR Solutions

AUGUST 22, 2024

Fashion’s elite brands, which have a sense of mystery, specialization, authenticity and perfect quality, represent refinement in the world market. However, even the best luxury brands know that no business is without its disasters, which can harm the company’s reputation. This article focuses on the necessity of effective crisis management and communication plans that can […] The post Crisis communication strategies for luxury brands appeared first on Agility PR Solutions.

Crisis Communications 166

Crisis Communications Crisis Strategy Communications 166

NewsWhip

AUGUST 22, 2024

You may (or may not!) be aware that we recently undertook a collaborative study with Stephen Waddington. Through interviews with communications leaders across the US and Europe, we devised the Foresight framework. This framework is fast becoming an essential tool for communications professionals dealing with polarizing issues. While it’s a framework specifically designed for politically polarizing scenarios, it’s just as effective for mitigating almost any known issue.

Measurement 78

Measurement Data Privacy Product Launch 78

5W PR

AUGUST 22, 2024

n a world overflowing with choices, brands transcend product sales—they offer a feeling, a way of life. Standing out amidst this cacophony demands a unique alchemy, transforming a brand from a name on a shelf to a symbol of a desired lifestyle. Mission and values In lifestyle PR , clearly defining the mission statement and identifying core values is essential.

Brand 78

Brand Branding Customer Service Storytelling 78

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

Media

Bianchi Biz Blog

AUGUST 22, 2024

The information in this post originally appeared on Public Relations Global Network’s blog. Alessandra Malvermi – Sound Public Relations – Italy We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight.

Fashion 70

Fashion Automotive Marketing Public Affairs 70

Institute for Public Relations

AUGUST 22, 2024

There is no excerpt because this is a protected post.

Blogging 52

Blogging 52

HMA Public Relations

AUGUST 22, 2024

Last week, our team escaped to the pines of Discover Flagstaff for a few days of wining and dining. Check out what we did!

Publicity 52

Publicity 52