Fri.Jun 14, 2024

article thumbnail

Juneteenth 2024: The Enduring Fight for Equality and Justice

PRSay

As we approach Juneteenth, a holiday of profound historical significance, it is crucial to reflect on its importance and the continued necessity for brands to support the Black community. In the current socio-economic, political and cultural climate, it is more important than ever for organizations to stand firm in their Diversity, Equity and Inclusion (DEI) commitments.

Community 144
article thumbnail

How Public Relations Humanizes AI Innovations

5W PR

Artificial intelligence often conjures images of rogue robots from sci-fi movies. However, AI is fundamentally a collection of smart tools designed to optimize and perform tasks. These AI tools can range from automating mundane activities to assisting in complex data analysis, all intended to significantly enhance human capabilities, not replace them.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Effective methods for enhancing your digital presence with robust public relations

Agility PR Solutions

Using the Internet to build public relations defines the major difference between traditional PR and digital PR. In the past, business owners preferred magazines and newspapers to promote their businesses. But now, the internet is everyone’s favorite because it is accessible and saves time and effort. For example, gym owners can develop a strong online […] The post Effective methods for enhancing your digital presence with robust public relations appeared first on Agility PR Solutions.

article thumbnail

The Importance Of Authorship In Travel Brand Content

The Hoyt Organization

Google’s Helpful Content Update has changed how we approach SEO and impacted many travel sites positively and negatively. This update emphasizes creating people-first content that satisfies users’ curiosity. This means that paraphrased, unoriginal travel content written for search engine bots, not real people, is now obsolete. The E-E-A-T guidelines (Experience, Expertise, Authoritativeness, and Trustworthiness) are pivotal to this update.

Travel 81
article thumbnail

The Upside of Leaked Internal Communications: 2024 Mini Benchmark Report

Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

article thumbnail

Digital PR and SEO: Getting The Most Value Out of Campaigns

Buzzstream

Digital PR can help rankings, organic traffic and more. The term digital PR may differ slightly depending on who you ask. We recently discussed the differences between US and UK digital PR with Rise at Seven’s Will Hobson on our podcast. But ultimately, the goal is the same: to get high-authority links to boost rankings and brand awareness. As digital PR continues to grow and refine worldwide, with new agencies and sites adopting the strategy daily, we thought it was worth exploring how brands u