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In the fast-paced digital world, landing pages are one of the most useful tools to capture leads, drive sales, and engage target audiences. However, not every landing page has the same performance. Their success is affected by many elements, such as mobile responsiveness, speed, design, and keyword optimization. This article will give you an overview […] The post 6 ways to maximize the performance of your landing page first appeared on Agility PR Solutions.
Explore trends in maternal health marketing, from personalized messaging to digital tools and social media strategies. Learn how brands are improving care access and awareness. The post Navigating the Future of Maternal Health Marketing: Trends Shaping a New Era of Care and Awareness appeared first on.
Public relations plays a crucial role in business success. PR professionals shape a companys reputation, engage with the public, and manage media relations. In 2025, technology has transformed PR by integrating advanced tools that streamline communication, media monitoring, and content creation. Below are 10 essential PR tools every professional should use in 2025.
Data analysis and measurement tools now give content creators unprecedented ability to understand their audience and create content that resonates. According to research by Semrush, content marketing leaders are 3x more likely to report success when they have a documented content strategy backed by data. By analyzing metrics like engagement rates, conversion data, and audience behavior patterns, marketers can make informed decisions about content topics, formats, and distribution channels.
Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader
Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.
As a PR professional, handling multiple clients comes with its own set of challenges. You have to manage tight deadlines, collaborate with various departments, track media coverage, and ensure seamless communication with clients. Without a structured system, tasks can become overwhelming, leading to missed deadlines, scattered information, and ineffective collaboration.
Let’s get real…Crises are coming at us from every imaginable angle these days. Economic uncertainty, supply chain disruptions, workforce challenges, tariffs and cybersecurity threats are keeping us up at night. The type and timing of crises are unknow, but you can and should be prepared. Overview: Understand what crisis management training entails and its key components.
Let’s get real…Crises are coming at us from every imaginable angle these days. Economic uncertainty, supply chain disruptions, workforce challenges, tariffs and cybersecurity threats are keeping us up at night. The type and timing of crises are unknow, but you can and should be prepared. Overview: Understand what crisis management training entails and its key components.
Public relations (PR) is incredibly important for just about any business.In today’s competitive business landscape, a strong public relations strategy is essential for building brand credibility, managing reputation, and driving growth. Whether you’re a startup, small busines… Read more The post The Ultimate Public Relations Strategy Checklist for Success appeared first on eReleases.
In the last decade, artificial intelligence (AI) has made significant strides, transforming a multitude of industries. One of the most notable sectors where AI is making waves is in digital marketing. From personalized recommendations to predictive analytics, AI tools are now essential to the success of online marketing campaigns. But as AI’s capabilities continue to […] The post The future of AI in digital marketing: Comms revolution or hot trend?
At Axia Public Relations, we build programs that deliver earned media, thought leadership, and online visibility for ambitious brands. In Q1, we sharpened our focus, upgraded our social media and SEO team, added new client partnerships, and launched upgraded service packages already producing measurable results.
Say hello to Ryan Winslett, North Valley managing editor at Independent Newsmedia, in this weeks #MediaMonday! Ryan shares how he got his start writing for his high school paper, his passion for community storytelling, his love of movies, and more.
Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.
Brands and PRs have had a more challenging time reaching journalists. In our State of Digital PR Report , over 60% of respondents reported finding relevant journalists has been more difficult in the past 12 months. Due to this, PRs are now including podcasts as an alternative outlet to pitch to get clients and brands more coverage. In 2024, I took time to pitch a few podcasts.
Its time for our March TikTok analysis. Well be using the same benchmark of 50 publishers to understand whos leading on TikTok and what type of content is driving their success. Here are some key takeaways from this month: ESPN remains the dominant publisher, totaling 314 million engagements Hard news continues to rival entertainment just underneath the big sports publishers Engagement across the top 10 posts dipped compared to February What publishers performed best on TikTok in March 2025?
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