Fri.Mar 01, 2024

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Top Ways To Lose An Industry Award in 2024

ImPRessions - Crenshaw Communications

It might feel like 2024 has just started, but in the tech PR business , “awards season” has a way of creeping up on PR and marketing teams. It’s important decide early which achievements, leaders, and stories you want to highlight. Industry awards are an important part of a PR strategy, especially for B2B brands. An award is a stamp of approval from a trusted, authoritative source, and typically from a panel of judges who are respected industry figures.

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Business Social Media Strategy Success: A Few Tactical Tips

Lauri Pehar Borsh

Putting a business social media strategy into play is crucial for connecting with current customers and, more importantly, for business growth. Yet, even though business leaders acknowledge the impact of social media, many still need help to fully capitalize on its dynamic benefits. Here are some simple ways to start making meaningful improvements. […] The post Business Social Media Strategy Success: A Few Tactical Tips appeared first on Laurie Pehar Borsh Digital PR.

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Keys to Mindful Mentoring

Culpwrit

By Tom Martin When I was very young, growing up in Memphis, Tennessee, we had a neighbor named Gladys Jack. She was a high school English teacher and drama coach who lived across the street. One day—for reasons that to this day I can’t remember—I crossed the street, knocked on her door and introduced… Continue reading Keys to Mindful Mentoring The post Keys to Mindful Mentoring appeared first on Culpwrit.

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The Rise of AI in Content Drafting

Prohibition

Sometimes, finding the right answer can be a challenge. We all like to think we know our area of expertise inside out, but we are forever caught off guard by those niche questions proposed by journalists or areas to focus on. Gone are the days of endlessly trawling the internet, sifting through mountains of information for that perfect answer. With the rise of AI-powered search engines, there is now a secret weapon: a research assistant that streamlines results for quick and effective story tell

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The Upside of Leaked Internal Communications: 2024 Mini Benchmark Report

Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

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Proactive PR Produces Better Results

Axia PR

5 Things AT&T Should Have Done After Nationwide Outage OpenAI unveils Game-changing Text-to-Video Tool, Sora.

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Where To Find Public Relations Entry-Level Jobs

Doctor Spin

Where can you find entry-level public relations jobs? If I were starting today, I’d probably prefer not to wait for public relations entry-level jobs to end up on any of my social feeds. I would try to make direct contact with organisations that have PR functions. But where should you look? Here we go: Find Public Relations Entry-Level Jobs Spin Academy | Online PR Courses Find Public Relations Entry-Level Jobs If I were starting today, I’d probably prefer not to wait for public relations entry-

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What is Critical Thinking and Why It’s A Must for PR Pros

Landis PR

By David Landis, Founder (retired), Landis Communications Inc. (LCI), San Francisco Photo courtesy of Pixabay Many of us, in any business, but perhaps especially in PR, fall into the day-to-day trap of working hard but operating on auto. We follow directions and get the work done. But do we provide true value to our company and our clients through critical thinking?

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Be Polite and Reap the Communications Rewards

Landis PR

By Sean Dowdall Photo courtesy of Pixabay We all grew up with parents supporting “please and thank you!” Well, it’s more than just a way to raise kids…being polite is a vital part of business communications. Here’s why: Politeness attracts positive attention. People notice mannerisms and tend to respond in kind. Seeing a smile or hearing one tends to make you smile too.