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Security breaches cost companies an average of $4.45 million in 2023, according to IBM’s Cost of a Data Breach Report. This staggering figure doesn’t account for the long-term reputation damage that follows a public cybersecurity incident. While many organizations focus on incident response, the most successful cybersecurity programs prevent crises through methodical preparation and constant vigilance.
Learn how AI, AR, personalization and video content will transform social media marketing by 2025, with key trends and strategies for brands to stay ahead. The post Social Media Marketing Trends in 2025 The Next Frontier of Digital Engagement appeared first on.
Affiliate marketing is a valuable tool for businesses of all sizes, offering a performance-based model where brands pay affiliates for the traffic or sales they generate. However, despite its potential, many companies, especially well-known consumer brands, have made costly mistakes that not only damaged their affiliate programs but also negatively impacted their overall brand image. […] The post Affiliate marketing mistakes: What you can learn from these 5 brands missteps first appeared o
The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. I pride myself on staying away from hyperbole and showy adjectives. Still, theres no getting around that today is a big day. We have acquired CCGroup, the top tech-focused consultancy in the UK. The Agency has enjoyed many milestones over the years.
Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader
Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.
Finding the right comms job can be challenging, but job boards make the process easier by connecting job seekers with employers. Whether you’re looking for a full-time role, part-time gig, or remote opportunity, the right job site can help you land your dream job. Heres a list of the top 8 job sites in the […] The post 8 top job sites in the US to find high-impact marketing & PR roles first appeared on Agility PR Solutions.
ReputationUs and Blue Ocean Global Technology now offer its proprietary Reputation Health Score. What Is The Reputation Health Score? The RepUs and Blue Ocean Global Technology Reputation Health Score (RHS) is a quick, easy-to-understand snapshot of your organizations reputational health. Ranging from 1 to 100, this score helps identify key areas where a company may need to allocate resources to improve or address perceptions and reputation vulnerabilities.
ReputationUs and Blue Ocean Global Technology now offer its proprietary Reputation Health Score. What Is The Reputation Health Score? The RepUs and Blue Ocean Global Technology Reputation Health Score (RHS) is a quick, easy-to-understand snapshot of your organizations reputational health. Ranging from 1 to 100, this score helps identify key areas where a company may need to allocate resources to improve or address perceptions and reputation vulnerabilities.
By Brianne Miller Return on investment (ROI) is always a hot topic amongst PR pros how to show clients that the work youre doing on their behalf has quantifiable value. But with all the different ways to measure how do you pick the best one? Here are a few ways to tailor ROI reports to specific clients. Before you report anything, know your worth At the risk of sounding like some Kindle-based business book, its important to know the value of your PR services to the practitioner AND the client
What is Enterprise Risk Management for Reputation? Enterprise Risk Management (ERM) for reputation is a structured framework that allows organizations to identify, analyze, and respond to their possible risks. It incorporates a systemic way of managing uncertainties that can affect the accomplishment of business objectives. Therefore, businesses use ERM to make themselves resilient and agile to the forces that are constantly changing in the global marketplace.
In a time when public trust in our largest institutions is flat, business leaders have a unique opportunity to rebuild credibility by becoming the face of their organizations, offering a human voice to important issues and moving beyond an impersonal corporate tone. However, its not enough to simply share ideasthey must be relevant and resonant, Read More The post RH Strategic Unveils Enhanced Executive Thought Leadership Program appeared first on RH Strategic.
Public relations on a global scale requires more than just translating press releases. Done well, it demands cultural awareness, strategic messaging, and an understanding of international media landscapes. None of this is easy, and youll need to be prepared if you want to have success. You cant just translate your press release and expect it […] The post 6 tips and best practices for smooth international PR first appeared on Agility PR Solutions.
Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.
Since the term "metaverse" entered the public eye in 2021, its influence has only grown. Companies, celebrities, and brands are rushing to make their mark in this new digital space.
In the ever-evolving landscape of digital marketing, artificial intelligence (AI) has emerged as a game-changer, particularly in the realm of social media marketing. As businesses strive to stay ahead of the competition, leveraging AI in social media marketing has become not just an option but a necessity. From personalized customer experiences to advanced analytics, AI […] The post The AI revolution in social media marketing: How to stay ahead first appeared on Agility PR Solutions.
Pete Mangione, a meteorologist at Arizona's Family, joins us for the latest #MediaMonday feature! Pete shares how he got his start working in Denver, the weather and outdoor stories he is looking for, hobbies, and more. Learn more!
Finding the right comms job can be challenging, but job boards make the process easier by connecting job seekers with employers. Whether you’re looking for a full-time role, part-time gig, or remote opportunity, the right job site can help you land your dream job. Heres a list of the top 8 job sites in the […] The post 8 top job sites in the US to find high-impact marketing & PR roles first appeared on Agility PR Solutions.
Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.
At Notified, our mission has always been clear: to empower organizations with world-class communication solutions that amplify their narratives and build stronger connections with their stakeholders. Today, I am pleased to share a pivotal milestone in our journey - Notified is joining forces with Equiniti (EQ).
In the ever-evolving landscape of digital marketing, artificial intelligence (AI) has emerged as a game-changer, particularly in the realm of social media marketing. As businesses strive to stay ahead of the competition, leveraging AI in social media marketing has become not just an option but a necessity. From personalized customer experiences to advanced analytics, AI […] The post The AI revolution in social media marketing: How to stay ahead first appeared on Agility PR Solutions.
A new survey of more than 500 Australian journalists reveals growing concerns about technology, social media, and media credibilityjust months before the Federal Election.
The Hoffman Agency announced today that it has acquired the CCGroup, a PR-led marketing firm focused on the tech sector and based in London. With the addition of CCGroup, we go from small but mighty in London to a force of nature, said Lou Hoffman, CEO of The Hoffman Agency, who added that the two London teams would be combined to create one Hoffman UK operation.
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
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