Ronn Torossian

SEPTEMBER 29, 2024

In recent years, a new trend has emerged within the travel industry: “bleisure” travel, which blends business with leisure. As remote work and flexible travel schedules become more common, many business travelers are extending their stays to enjoy leisure activities, turning a work trip into a more holistic travel experience. For boutique and concept hotels, […] The post The Rise of ‘Bleisure’: Marketing Strategies for Attracting the Business-Leisure Traveler in Boutique and Co

Hotels 195

Hotels Travel Strategy Marketing 195

Agility PR Solutions

SEPTEMBER 29, 2024

AI can be a game-changer for the influencer marketing and PR business in several ways. Here are ten impactful ways AI can help: 1) Audience Analysis AI can analyze social media data to provide detailed insights into an influencer’s audience demographics, interests, and behavior, helping PR professionals target the right audiences more effectively. 2) Influencer […] The post 10 ways AI impacts influencer marketing and influencer PR appeared first on Agility PR Solutions.

Marketing 105

Marketing Analysis Data Social Media 105

Ronn Torossian

SEPTEMBER 29, 2024

The landscape of work has undergone a radical transformation in recent years, with remote work becoming a mainstream option for professionals across various industries. As more individuals embrace flexible work arrangements, the rise of digital nomadism has emerged, creating a unique opportunity for hotels to capture a new segment of travelers. These modern-day explorers combine […] The post Adapting to the Future of Remote Work: Marketing Hotels as Remote Work Retreats for Digital Nomads

Hotels 195

Hotels Travel Marketing Industry 195

Agility PR Solutions

SEPTEMBER 29, 2024

If your PR campaigns only feature a small part of society, you will miss the opportunity to connect with the wider world. A variety of stories and experiences shows that your company understands the rich diversity of our society. It also tells your audience that you value everyone’s experiences. So, how can you bring diversity […] The post 6 best practices to incorporate diversity and inclusion in modern PR campaigns appeared first on Agility PR Solutions.

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Company Publicity 105

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Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

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Wadds Inc.

SEPTEMBER 29, 2024

A new report examines how the core strategies, structures and capabilities of the corporate affairs function are evolving as companies strive for growth amid disruption and uncertainty. Volatility and Value: A Study of Corporate Affairs Strategies, Structures and Operations in Time of Uncertainty , a new report published by Deloitte describes how the role of corporate affairs within large organisations is shifting from reputation management to growth driver.

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Corporate Reputation Telecommunications Study 98