Ronn Torossian
FEBRUARY 21, 2025
Learn effective strategies to market to men on Snapchat, from AR filters and gaming to influencer partnerships. Expert tips for engaging male audiences 18-34. The post Mastering Snapchat Marketing to Men: A Deep Dive into Engaging the Male Demographic appeared first on.
Axia PR
FEBRUARY 21, 2025
What we can learn from Deltas crisis response strategy Delta Air Lines recently made headlines for offering $30,000 to each passenger aboard the plane that flipped on a runway in Toronto on Monday. While this immediate payout was swift and decisive, the move raises questions about whether financial compensation alone is enough in crisis communications.
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Prowly
FEBRUARY 21, 2025
A brand audit is a health check for your brand: a way to determine how people perceive you and where you stand against your competitors. You can use a brand audit to benchmark your brand's performance, determine your brand equity and main brand elements, and in general, find out what people think of you. This may sound like a lot of work, but in reality, it's much easier to conduct a brand audit than you may think.
5W PR
FEBRUARY 21, 2025
Social media has reshaped how toy brands connect with their target market. Parents now turn to trusted online voices for product recommendations and reviews, making influencer partnerships a powerful marketing tool. Recent data shows that 92% of consumers trust influencer recommendations over traditional advertising, while toy companies report significant sales increases through strategic influencer collaborations.
Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader
Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.
PR Fuel
FEBRUARY 21, 2025
According to the American Psychological Association, people’s attention span has shrunken in the past several decades. A compelling press release headline is the key to capturing attention and ensuring your news gets the visibility it deserves. Journalists, editors, and readers scan throug… Read more The post How to Write an Engaging Press Release Headline appeared first on eReleases.
PRSay
FEBRUARY 21, 2025
Social media influencers were a hot topic during the 2024 presidential race as both parties courted creators ahead of the election. A Pew Research Center report from the Pew-Knight Initiative titled Americas News Influencers , released shortly after the election, revealed just how impactful news influencers are as sources of information about current events.
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