Onclusive

OCTOBER 22, 2024

The post 2024 US Presidential Election Media Impact Analysis – Fifth Edition appeared first on Onclusive.

Analysis 195

Analysis Media 195

PR for Anyone

OCTOBER 22, 2024

Kristen Dahlgren is a seasoned journalist with over 30 years of experience, known for her work on NBC’s The Today Show and NBC Nightly News. As a medical correspondent, she covered a story that ultimately saved her life and has since become a passionate advocate for breast cancer awareness. In this episode, Kristen joins Christina Daves to discuss her personal breast cancer diagnosis, the importance of self-advocacy in healthcare, and her current mission with the Cancer Vaccine Coalition t

Healthcare 130

Healthcare YouTube LinkedIn Journalism 130

Sword and the Script

OCTOBER 22, 2024

Ebooks are the most popular form of gated content; they get passed around by buying committees and are often consumed 2 days after it’s downloaded More prospective customers downloaded gated content in 2023 than the year prior. Gated content consumption was up 14% compared to 2022 and 77% since 2019. That’s according to a new study by Netline. The company sells software that provides marketers with “intent data” and that’s where the data in this study comes from.

Study 122

Study B2B eBook Marketing 122

Agility PR Solutions

OCTOBER 22, 2024

In today’s fast-paced digital world, your brand’s public image matters more than ever, and effective public relations campaigns are critical to shaping that image. At the heart of these efforts lies a powerful tool that many companies overlook: the logo. Your logo is more than just a visual marker—it’s a representation of your brand’s identity. […] The post How your brand logo and PR campaigns work together to connect and engage appeared first on Agility PR Solutions.

Branding 100

Branding Brand Tools Publicity 100

Advertisement

Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

Internal

OnePitch

OCTOBER 22, 2024

Anya Meyerowitz is a freelance editor and journalist. Anya highlights what subject lines PR professionals should avoid, her interest in meeting publicists in person, but not after hours, and the process as a freelancer to make a pitch work for the current news cycle.

Pitching 91

Pitching Meeting Media 91

5W PR

OCTOBER 22, 2024

This year’s ADWEEK delivered a wealth of insights, and as we participated in sessions, connected with industry leaders, and explored the latest trends, it became clear that the future of PR and marketing is evolving rapidly. From the integration of AI to the increasing influence of creators, here are the key takeaways we’re bringing back to shape our PR strategies moving forward.

Retail 78

Retail Privacy Advertising Advertising 78

Agility PR Solutions

OCTOBER 22, 2024

Almost all businesses need public relations. However, what is too often overlooked is that PR teams can also benefit from working with other company departments. When PR is treated as a separate entity rather than integrated into a broader workforce, problems often arise from poor communication and ineffectual business strategy. So, let’s look a little […] The post Building through integrated teamwork: PR strategies for strengthening business image appeared first on Agility PR Solutions.

Strategy 94

Strategy Company Communications Publicity 94

5W PR

OCTOBER 22, 2024

In today’s competitive business landscape, maintaining a strong reputation is more crucial than ever. Effective corporate public relations strategies are vital in shaping how an organization is perceived by stakeholders, including customers, investors, employees, and the wider public. By carefully managing its public image, a company can build trust, enhance brand loyalty, and ultimately drive business success.

Corporate 78

Corporate Reputation Strategy Storytelling 78

Agility PR Solutions

OCTOBER 22, 2024

Nearly sixteen years ago the Boston Breakers were officially unveiled as Massachusetts’ only professional women’s sports team, inspiring young female athletes who idolized players like Heather O’Reilly and Kristine Lilly. To any little soccer girl like myself, the Breakers were just cool… and effortlessly so. Fast forward to today, and while women’s professional sports in […] The post Sports marketing misfire: BOS Nation’s blueprint for a Boston comeback appeared first on Agil

Sports 86

Sports Marketing Branding Brand 86

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

Media

5W PR

OCTOBER 22, 2024

In today’s highly competitive travel and hospitality industry, standing out requires a strategic and integrated approach to marketing. A 360-degree marketing strategy from a hospitality marketing agency , encompassing a wide range of channels and tactics, is essential to reach the target audience effectively and drive bookings. Understanding the Target Audience The cornerstone of any successful marketing campaign is a deep understanding of the target audience.

Travel 78

Travel Marketing Engineering Advertising 78

Institute for Public Relations

OCTOBER 22, 2024

This summary is provided by the IPR Organizational Communication Research Center. Mental Health America examined current trends in workplace culture and internal communication. The study defined the following terms: — Healthy workplace: a workplace that positively promotes the well-being of their employees. — Unhealthy workplace: a workplace that negatively impacts the well-being of their employees. … Continue reading How Do Employees Feel in The Workplace?

Employee 82

Employee Study International Internal 82

Maxim Behar

OCTOBER 22, 2024

Host (Lora Indzhova): Will the seventh elections bring stability and a majority in the upcoming 51st parliament? We'll discuss and probably vote on this topic with PR experts Desislava Olovanova and Maxim Behar. Hello and welcome! I'm happy to see you here, especially in this format, as we discuss politicians' behavior and their campaign promises in the official pre-election campaign we're currently in.

Strategy 64

Strategy Government Insurance Insurance 64

Institute for Public Relations

OCTOBER 22, 2024

Public Relay examined the different types of CEOs and the impact of CEO perception on organizational reputation. A content analysis of earned media from 50 major organizations was conducted from January 2022 – June 2024. The perception of CEOs and their impact ratings in the earned media were combined to identify their archetype. Key findings … Continue reading How does CEO Reputation Influence Organizational Reputation?

Reputation 71

Reputation Analysis Publicity Media 71

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

Pitching

Maxim Behar

OCTOBER 22, 2024

Host: After your debut single—the world's first song about the PR industry—"PR We Are" topped the charts on the American R&B radio Hot 21, you have now completed another music project— the video for the hit song "Runaway" is out. Tell us about it. Maxim Behar: We made the next song with rapper Mihail Mihailov, "Misho Shamara," his son Mihail Mihailov - Junior, "Lil Sha," and we also included country singer Sarah Haralson from Nashville.

Radio 64

Radio Education Interviews Creativity 64

Mark My Words

OCTOBER 22, 2024

Guardian As a showbiz publicist, I know about the Faustian pact between famous people and the public. Stars think they understand it, but they really don’t. As the worldwide tributes continue, the tragic death of Liam Payne at the cruel age of just 31 has shaken the foundations of how we perceive celebrity and fame. As a publicist and strategist who has worked with many famous people, I know something about this.

Privacy 60

Privacy Publicity 60

PR Fuel

OCTOBER 22, 2024

Northwestern University recently reported on the importance of brand trust. According to their business experts, reputation has become more important in the modern business landscape than the individual services or products your business offers. Reflect on your company’s current reputati… Read more The post Why a Strong Client Announcement Press Release Matters for Your Brand appeared first on eReleases.

Branding 52

Branding Brand Reputation Report 52

Mark My Words

OCTOBER 22, 2024

The Guardian As a showbiz publicist, I know about the Faustian pact between famous people and the public. Stars think they understand it, but they really don’t. A s the worldwide tributes continue , the tragic death of Liam Payne at the cruel age of just 31 has shaken the foundations of how we perceive celebrity and fame. As a publicist and strategist who has worked with many famous people, I know something about this.

Privacy 60

Privacy Transportation Film Construction 60

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Agility PR Solutions

OCTOBER 22, 2024

As I write this essay on October 23, unlike the pundits on cable TV, or the print pundits known as columnists, I don’t know who will be elected president. But at this juncture I know two things: It doesn’t look good for Ms Harris. Her once former lead over the former president has vanished, and […] The post A PR lesson from Kamala Harris’ campaign that all practitioners should learn appeared first on Agility PR Solutions.

Print 100

Print Writing Publicity 100