5W PR

APRIL 3, 2025

Public relations crises can destroy decades of brand equity in mere hours. Studies show that 63% of consumers will stop buying from brands they don’t trust. When organizations face public scrutiny, their response makes the difference between maintaining stakeholder confidence and suffering permanent reputation damage. Ethical practices serve as the foundation for effective crisis prevention and management.

Ethics 78

Ethics Leadership Crisis Training 78

Ronn Torossian

APRIL 3, 2025

Learn how crisis PR goes beyond damage control to focus on empathy and human connection, with strategies for building trust during challenging times The post Crisis PR The Human Side of Reputation Management appeared first on.

Crisis 195

Crisis Reputation Strategy 195

Notified

APRIL 3, 2025

Now available exclusively to GlobeNewswire clients, a new collaboration with SWNS (South West News Service) lets you increase brand visibility in trusted, high-profile UK media outlets.

Branding 189

Branding Brand Media Publicity 189

Ronn Torossian

APRIL 3, 2025

Learn how modern music publicity has evolved with digital media and discover effective strategies for artists to build their fanbase and create lasting engagement The post Music Publicity That Works: Shaping the Future of Music Marketing appeared first on.

Publicity 195

Publicity Marketing Strategy Media 195

Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader

Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.

Pitching

Steve Barrett on PR

APRIL 3, 2025

The decimation of comms teams at the FDA, CDC and other government health agencies is not only a sad day for PR, it is also storing up trouble in multiple areas with the disappearance of important messaging that impacts and saves lives.

Healthcare 78

Healthcare Communications Government Agency 78

Axia PR

APRIL 3, 2025

Is Tesla experiencing a brand crisis?

Leadership 62

Leadership Crisis Branding Brand 62

HMA Public Relations

APRIL 3, 2025

HMA Public Relations is proud to be named to the Sun Devil 100 Class of 2025! With three ASU grads on staff, we are honored to be recognized among the fastest-growing alumni-led businesses making an impact in our communities. Read more from Abbie Fink on this achievement and the clients and partners joining us on the list.

Publicity 52

Publicity Community 52

5W PR

APRIL 3, 2025

Marketing has evolved beyond single-channel approaches as customers now interact with brands through multiple touchpoints throughout their buying journey. Research shows that companies with strong omnichannel strategies retain an average of 89% of their customers, compared to just 33% retention for companies with weak omnichannel engagement. An effective omnichannel marketing strategy connects these touchpoints to create a unified, consistent experience that meets customers wherever they are.

Strategy 78

Strategy Marketing How To Guidelines 78

Buzzstream

APRIL 3, 2025

I visited Google Search Central in NYC last week and felt energized about the power of PR. While most of the conference clarified recent actions, like site reputation abuse, one section discussed the partnerships the search team is making to adapt to the changing search landscape. Here it is below: The funny thing is that, as SEOs, we take what Google tells us with a grain of salt.

Google 62

Google Reddit SEO Local 62

Advertisement

Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

Internal

OnePitch

APRIL 3, 2025

This April, Financial Literacy Month shines a spotlight on the importance of financial education, empowering individuals to make informed decisions about saving, investing, and managing money. As conversations around economic resilience and wealth-building gain momentum, journalists play a crucial role in shaping public understanding through insightful reporting, expert analysis, and compelling storytelling.

Financial 52

Financial Policies Analysis Storytelling 52