Sword and the Script

JULY 2, 2024

Burrelles bigs farewell to print media monitoring; PRophet adds Google AI models; Meltwater announces new AI features A few days ago, Burrelles ended its print monitoring services. While the company is still technically operating – it’ll monitor bid opportunities – it’s a shell of its former self. Burrelles was founded in 1888. That’s 136 years ago and about 18 years before Ivy Lee would send the first-ever press release.

Print 109

Print Newspapers Google B2B 109

Agility PR Solutions

JULY 2, 2024

Running a business can be overwhelming, with countless tasks demanding your attention. However, automation offers an incredible way to streamline operations and free up your time for more strategic activities. Imagine having processes that run smoothly on autopilot, routine admin tasks while minimizing human error. From email marketing and project management to social media scheduling […] The post Streamlining your hustle: 7 strategies to automate (almost) all of your business appeared fir

Strategy 85

Strategy Social Media Marketing Media 85

5W PR

JULY 2, 2024

The quick rise of artificial intelligence (AI) use and the shifting media landscape might suggest a future devoid of human interaction. However, this couldn’t be further from the truth. In this dynamic environment, the need for the human touch becomes even more important. This is especially true when it comes to public relations. PR acts as a bridge, fostering understanding and connection between people and the often-complex worlds of media and AI.

Ethics 78

Ethics Media Privacy Analysis 78

Agility PR Solutions

JULY 2, 2024

Answer this question honestly: Do you know how well you are performing against your main competitors? Gaining this type of insight is fundamental for your business to thrive—particularly if you are a PR or marketing agency with a big focus on customer relationships and brand reputation. With so many players on the scene, your current […] The post Competitive benchmarking analysis: 4 steps to enhance your marketing efforts appeared first on Agility PR Solutions.

Analysis 85

Analysis Marketing Reputation Agency 85

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

Media

Axia PR

JULY 2, 2024

Understanding the optimal timing for pitches will help you pitch like a pro. Crafting the perfect media pitch takes time and effort. You've identified relevant media targets, created personalized pitches, and included critical information and compelling angles. But what about timing? When you hit “send” can be just as important to your pitch's success.

Pitching 71

Pitching Report Media Media Relations 71

PR Fuel

JULY 2, 2024

Using ChatGPT to Create Compelling AI-Generated Press Releases As a long-time advocate for press releases to gain earned media, I’ve seen firsthand how a well-written press release can generate significant publicity for businesses of all sizes. With the rise of AI writing tools for press releases like ChatGPT, Claude and more, it’s now possible to generate press release drafts more efficiently than ever.

Writing 52

Writing Pitching Tools Case Study 52

NewsWhip

JULY 2, 2024

Our new view-only dashboards provide real-time insights that can be shared across your company. This new feature will boost your team’s ability to monitor, respond, and strategize effectively, keeping everyone up to date. Unlock insights across your organization with NewsWhip’s shareable dashboards Today, NewsWhip is introducing shareable View-Only Dashboards to the Spike platform.

Data 88

Data Report Company Communications 88