Sun.Dec 10, 2023

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2024 AI outlook for digital agency leaders: As they prepare for a transformative year, marketers double down on AI investments

Agility PR Solutions

Marketers are still wrapping their heads (and their strategies) around generative AI, but 2024 is poised to be a (another) year of revolutionary change, and new research from agency-focused website builder Duda offers analysis of AI usage by owners of digital agencies specializing in web design and development, sharing insights into the disruptive year we’ve […] The post 2024 AI outlook for digital agency leaders: As they prepare for a transformative year, marketers double down on AI inves

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Should your company website use WordPress or HubSpot?

Axia PR

Consider cost, design, support, and analytics when selecting the best content management system for your company. One of the best ways to provide consumers information about your company is through a content management system (CMS) or website. This allows companies to build, write, or modify web pages without having the skill or knowledge to code.

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The role of SEO in lead generation: Best practices and tips

Agility PR Solutions

Search engine optimization (SEO) is the practice of enhancing a website’s visibility on search engines like Google, Bing, and Yahoo. It involves various strategies and techniques to rank higher in organic search results, ultimately driving more traffic to a website. Lead generation, on the other hand, is the process of attracting and converting potential customers […] The post The role of SEO in lead generation: Best practices and tips appeared first on Agility PR Solutions.

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Unlocking the benefits of integrated PR and marketing campaigns

Agility PR Solutions

In today’s rapidly evolving business landscape, organizations are constantly searching for innovative ways to reach their target audiences and achieve their goals. In this pursuit, the integration of public relations and marketing campaigns has emerged as a powerful strategy that offers a myriad of benefits. When PR and marketing work in harmony, the results can […] The post Unlocking the benefits of integrated PR and marketing campaigns appeared first on Agility PR Solutions.

Marketing 109
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The Upside of Leaked Internal Communications: 2024 Mini Benchmark Report

Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

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Do companies take action on employee survey results? Most employees say no

Agility PR Solutions

The workplace is complicated. The flexible freedom most had during and following the pandemic showed employees that the rigor of office life was not always necessary to be productive, and the new generation joining the workforce bring along higher expectations of employers, who see them as more like mentors who have to earn their respect […] The post Do companies take action on employee survey results?

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