Axia PR

APRIL 7, 2024

Craft better stories and connections through shared interests, listening, and adapting. The process of sales is commonly compared to the journey of dating. The goals are similar: make a meaningful connection, demonstrate value, and build loyalty to lead to a longer-term relationship. The courtship activities involved in PR outreach parallel these dating rituals.

Publicity 124

Publicity 124

Agility PR Solutions

APRIL 7, 2024

Public relations content is essential for shaping public opinions of your brand, creating brand recognition, and nurturing strong customer relationships. However, not all PR content is created equal. Understanding the various types of content is a must if you want to reach your business goals and effectively connect with your ideal customers. Let’s dive into […] The post 3 types of PR content that will help you reach your business goals appeared first on Agility PR Solutions.

Branding 117

Branding Brand Publicity 117

Agility PR Solutions

APRIL 7, 2024

It is no secret that hiring the right marketing and public relations firm can have a positive impact on your business. While you might be tempted to only consider hiring one of the large, well-known PR agencies, it is worth interviewing at least one smaller boutique PR agency—particularly if you are a smaller company that […] The post Why you should consider hiring a boutique PR agency—and 6 questions to ask before you hire them appeared first on Agility PR Solutions.

Agency 113

Agency Interviews Company Publicity 113

Agility PR Solutions

APRIL 7, 2024

They say good help is hard to find, and they aren’t kidding. Skilled talent has become as precious as gold in today’s workplace, and if you ask workers, leaders aren’t really helping much. Looming fears of job loss—whether it be AI, inflation, poor skillsets, or damaged manager/employee relationships—has many workers on edge, resulting in subpar […] The post From the Great Resignation to the Great Talent Stagnation: 2024 career optimism study reveals how employers get staffing back on trac

Study 113

Study Employee Trends Publicity 113

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Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

Internal

Agility PR Solutions

APRIL 7, 2024

With trust hanging in the balance for most brands these days, especially when it comes to their online practices, sometimes a basic-to-basics and trusted approach is the best way to go. And new survey research and data analysis from Vericast illustrates why print advertisements remain in style—and why they play a critical and emotional role […] The post Tried and true: Study finds consumers have an emotional connection with direct mail ads appeared first on Agility PR Solutions.

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Study Consumer Print Analysis 109