Ronn Torossian

DECEMBER 10, 2024

In todays fast-paced, interconnected world, the ability to manage a crisis is not just a skillits a necessity. From product recalls to public relations disasters, a crisis can hit a brand at any moment, with far-reaching consequences for its reputation and bottom line. However, in the age of social media, 24/7 news cycles, and a […] The post Crisis Communications in the Digital Age: Navigating the Storm appeared first on.

Crisis Communications 195

Crisis Communications Crisis Communications Reputation 195

Prowly

DECEMBER 10, 2024

If you've ever wondered, "How can I track Twitter mentions?" and wanted to find ways of doing it effectively, this article is for you. Monitoring mentions is tricky, especially on social media platforms like X (Twitter), where conversations happen in real-time. Making sure a single Twitter mention doesn't go unnoticed is difficult and that's where tracking press hits with dedicated tools comes in handy.

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Twitter Software Tools Social Media 104

Agility PR Solutions

DECEMBER 10, 2024

Toy PR campaigns are often built on the desire to create lasting cultural phenomenabrands that not only capture the imagination of children, but also shape the collective nostalgia of generations. However, when toy brands fail to anticipate cultural shifts or make problematic marketing decisions, they can inadvertently cause a backlash. The He-Man and the Masters […] The post The infamous He-Man PR blunder: The maligned case of Mattels 80s action figures first appeared on Agility PR Soluti

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Branding Brand Marketing Publicity 78

Notified

DECEMBER 10, 2024

This recognition celebrates our commitment to transforming communications technology.

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Technology Communications Publicity 84

Advertisement

Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

Internal

Steve Barrett on PR

DECEMBER 10, 2024

OPRG will likely be the new home to iconic Interpublic firms Weber Shandwick and Golin following Omnicoms acquisition of Interpublic Group.

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Agency Groups Blogging 78

Agility PR Solutions

DECEMBER 10, 2024

Crisis is a dangerous word and it shakes the nerves of the communicators who stumble in the excruciating grip of it. It is always hard to manage this fallout. In this era of connected channels and freedom of voice, crisis management becomes very challenging. For brands and businesses, this situation is a total disaster that […] The post 5 steps for mastering crisis management to shape your media narrative first appeared on Agility PR Solutions.

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Crisis Management Crisis Media Branding 78

Axia PR

DECEMBER 10, 2024

In this episode, Tyra Tutor joins On Top of PR host Jason Mudd to discuss career longevity, leadership tips, marketing strategies, and remote work trends. Tune in to learn more!

Marketing 62

Marketing Leadership Trends Strategy 62

PR Fuel

DECEMBER 10, 2024

If you run a small business or brand, you need “earned media” to help build trust with your customer base. Earned media includes positive news stories, articles, and mentions from reputable sources. To maximize the amount of earned media your brand has at its disposal, you need a great publi… Read more The post Essential PR Outreach Techniques to Follow appeared first on eReleases.

Small Business 52

Small Business Reputation Brand Branding 52

PReview: A Blog by NewsVoir

DECEMBER 10, 2024

In todays digital-first world, the lines between digital PR and content marketing are increasingly blurred. Both aim to create compelling narratives that engage audiences, boost brand credibility, and drive results. While PR builds relationships and enhances reputation, content marketing focuses on storytelling to educate and convert. Together, they create a powerful synergy that elevates brand […] The post The Intersection of Digital PR and Content Marketing: Building a Seamless Strategy

Content Marketing 52

Content Marketing Digital PR Strategy Marketing 52

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

Media

The Hoffman Agency

DECEMBER 10, 2024

In kindergarten, we learn that 1 + 1 = 2. Simple. Logical. Unquestionable. From a young age, math clicked for me. Numbers made sense in a way the world often did not. I saw life as a series of equations: leaving early + preparation = arriving on time; studying + completing assignments = good grades; effort + consistency = success. My world was structured and predictable, and I felt comfortable.

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Reddit Writing Creativity Course 36

NewsWhip

DECEMBER 10, 2024

In this installment of our series spotlighting top publishers across web and social media, were shifting our focus to Germany. Previously, we analyzed 50 of the top publishers across a variety of news types, and did a similar deep dive into 10 UK publishers. Now we’re bringing the same approach to Germanys publisher landscape. For this research, we took content from 10 of the top German publishers, including, Bild, RTL, Zeit, Focus, Welt, Faz, Stern, Der Spiegel, ZDF, and Deutsche Welle, a

Instagram 78

Instagram Social Media Web Analysis 78

Sword and the Script

DECEMBER 10, 2024

If these predictions are any indication, theres little consensus across marketing and PR about what will happen next year; exciting times are ahead In pouring over predictions I recieved this year, I had a simple observation: I disagreed with a lot of them. Indeed, if you peruse these entries, youll see a lot of conflicting views. In other words, if this roundup is any indication, we dont have a consensus about the future.

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Marketing Content Marketing Data Pitching 157

PR for Anyone

DECEMBER 10, 2024

Hannah Storm is a legendary sports journalist, producer, and director who has broken barriers in the sports industry. Known for her dynamic career spanning decades, Hannah has covered a wide array of sports, interviewed presidents and celebrities, and championed women in sports broadcasting. Beyond her professional achievements, she is a mom to three daughters and a breast cancer survivor, with a passion for raising awareness about hereditary cancer screenings.

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Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

Pitching

Agility PR Solutions

DECEMBER 10, 2024

A Content Management System (CMS) is essential for creating and managing a website. Whether you’re running a blog, an online store, or a corporate website, a CMS helps you manage content efficiently and ensures your site stays organized. This guide will walk you through what a CMS is, how it works, the key features to […] The post A deep dive into Content Management Systems: 10 business benefits you should know first appeared on Agility PR Solutions.

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System Corporate Blogging Publicity 78

5W PR

DECEMBER 10, 2024

The craft beer industry has exploded in recent years, presenting both exciting opportunities and formidable challenges for brewers. With a plethora of options vying for consumer attention, standing out in a crowded market requires a strategic approach that combines creativity, quality, and effective alcohol marketing. Understanding The Brand Identity The first step to successful craft beer marketing is to establish a clear and compelling brand identity.

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Marketing How To Local Community 78