This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
In today’s fast-paced corporate world, it is more crucial than ever to build a great reputation. Public relations is critical in defining how a company is regarded, and its techniques have changed dramatically with the emergence of digital media. Whether a firm is dealing with a crisis, releasing a new product, or seeking to improve […] The post Effective public relations strategies for building a strong brand reputation appeared first on Agility PR Solutions.
How do you check how ineffective your media monitoring tactics are? By how often you were too late to jump on an opportunity for coverage. By how many times you had to act on a PR crisis after it had already gained traction. By how often your boss or stakeholders are unconvinced by your PR results and share of voice metrics. Scoring high for all three?
In the world of franchising, achieving a balance between brand consistency and local relevance is a constant challenge. A franchise system must project a unified identity to customers while allowing individual locations the freedom to adapt to the nuances of their local markets. McDonald’s, the world’s largest and one of the most recognizable franchise brands, […] The post How McDonald’s mastered localized marketing to drive franchise success appeared first on Agility PR
The end of the year can feel like a triathlon to Solo PR Pros. With a list longer than Santa Clause, you have an overwhelming amount of client and administrative tasks to complete before the ball drops on December 31. With proposals to finalize, contracts to renew, campaigns to wrap up and year-end reports to prepare, we often shove some things to the never ending “later’ pile.
Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader
Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.
In today’s competitive beauty market, standing out requires more than just high-quality products. It demands a deep understanding of the consumer and a strategic approach to marketing, which generally means working with a beauty marketing agency. Lifestyle marketing has emerged as a powerful tool for beauty brands to connect with their target audience on an emotional level, fostering brand loyalty and driving sales.
If you’re a BuzzStream Newsletter subscriber, you’ve probably seen the name Victoria Schmid before. She’s been quoted in several of our articles and created a fantastic case study of her digital PR success with KURU Footwear. In my chats with Victoria, she discussed the interesting challenge of creating content in-house for an e-commerce company.
If you’re a BuzzStream Newsletter subscriber, you’ve probably seen the name Victoria Schmid before. She’s been quoted in several of our articles and created a fantastic case study of her digital PR success with KURU Footwear. In my chats with Victoria, she discussed the interesting challenge of creating content in-house for an e-commerce company.
In today’s digital age, launching a new app is no easy feat. With countless competitors vying for attention, it’s essential to stand out and capture the hearts and minds of the target audience. A viral campaign can be a powerful tool to achieve this, but it requires careful planning, execution, and collaboration with an app marketing agency.
Laura Geller, a trailblazer in the beauty industry, has spent decades reshaping how women, especially those over 50, perceive themselves. Her vibrant personality, innovative approach to makeup, and commitment to celebrating mature women have made her a beacon of inspiration. In a candid conversation on Living Ageless and Bold podcast, Laura opens up about her path from a humble makeup artist to a revolutionary beauty entrepreneur.
If you’re operating in a high-growth organization, youre continuously brainstorming for ways to appeal to new clients. Here are some practical strategies, whether or not youre just starting out or already running a business. Oh, and heres an advantageous tip: youll want the proper help to scale your corporation. This means enlisting those with the […] The post New business in focus: Client-acquisition strategies for high-growth agencies appeared first on Agility PR Solutions.
Birmingham Mail In his Instagram post, Wallace stated, ‘I’ve been doing MasterChef for 20 years, amateur, celebrity, and professional, and I think, in that time, I have worked with over 4,000 contestants of all different ages, all different backgrounds, all walks of life. Apparently, now that I’m reading the paper, I see that there were 13 complaints at that time. “I can see the complaints coming from a handful of middle-class women of a certain age, just from Celebrity M
Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.
Fake press releases are a growing threat to companies everywhere. And w ith the speed at which news spreads, it's more important than ever to be prepared.
Staying connected, and relevant, to your target audiences in todays fragmented information landscape is no easy feat and it gets more challenging every day. As the degree of difficulty continues to rise, so does the pressure on the marketing department to perform, unfortunately. On the most basic level, its easy: all you need to do […] The post 5 ways an integrated marketing strategy can accelerate your business appeared first on Agility PR Solutions.
In the ever-evolving world of media, navigating a career path can be both exhilarating and daunting. For many aspiring journalists, the journey is filled with unexpected twists and turns, shaped by early experiences and the relentless pursuit of passion. In this Journalist Spotlight interview, we delve into the career of Madeleine, a journalist who has carved her niche in the bustling landscape of news reporting.
We organize all of the trending information in your field so you don't have to. Join 48,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
167 
Let's personalize your content