March, 2014

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A Look at Malaysia Airlines’s Crisis Communications During the Crisis of Flight MH370

Melissa Agnes

'By now, we’ve all heard of the terrible crisis Malaysia Airlines is facing with flight MH370 appearing to have vanished out of thin air with over 200 passengers and crew members aboard. It’s an unthinkable situation, though one that every airline needs to be prepared to properly manage at any given time. So how is Malaysia Airlines handling this crisis?

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The future of PR at the World Communication Forum in Davos

Stuart Bruce

'Tomorrow at the World Communication Forum in Davos I’m leading a panel discussion on the future of the public relations industry provocatively titled ‘PR is dead vs. Long live the all PR channel’. We’ve got a fantastic line-up of panellists: Paul Holmes – the founder and CEO of The Holmes Report, the global PR magazine website. Paul has an intimate working knowledge of the latest developments at the world’s biggest PR companies, the most innovative boutique PR consultancies as well as in-house

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If we repeat an expression often enough, do we forget its origin and real purpose?

PR Matters

'I bet at least once in your life you’ve heard the expression or words to this effect: joseph goebbels ww2 nazi propaganda if you repeat a lie language and culture propaganda spin spin master spinmeister'

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Want me to love your hashtag? You better love it first

Prakkypedia

'There’s an art to hashtags on Twitter. We know hashtags can corral conversations, help you find people you didn’t know existed and generally improve our Twitter (and Instagram) experience. It’s also easy to get it wrong and waste the effort you put into hashtags. Hashtags can be intriguing, powerful and attract new followers – but they can also appear exclusive, divisive or spam-like.

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The Upside of Leaked Internal Communications: 2024 Mini Benchmark Report

Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

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Let’s Stop Obsessing Over TED

Stern + Associates

'When I talk to clients about speaking engagements, they invariably bring up TED. It’s a natural inclination: TED has acquired a reputation as an ?ber hip, highly stylized, much-talked-about conference that attracts star speakers from the likes of Oliver Sacks and Sheryl Sandberg to Bono. TED is successful because of its leadership’s tireless efforts to build a desirable platform that works.

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Twitter’s Growth Rate is Diminishing. What Does this Mean for your Crisis Communications?

Melissa Agnes

'Twitter is the social media platform that dominates the dissemination of news, updates and discussions in a crisis. In fact, making your crisis communications “Twitter-friendly” is rule number 9 within our “ 10 New Rules of Crisis Communications “ But is the platform losing its steam and, if so, what will that mean for your crisis communications ?

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David Cameron forgets Twitter needs to be authentic – again!

Stuart Bruce

'One of the topics we cover in my online PR master classes is how powerful images can be – if they are authentic, fun,creative or interesting. David Cameron provided a great example of how not to do authenticity with his much derided photo of him watching the boxing during the London Olympics. He’s now helpfully provided another with this much ridiculed and parodied photo of him seemingly on the phone with Barack Obama.

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Not PR: A Top 10 Check List of What PR is Not

PR Matters

'Those of us who work in PR are rightly called upon by those who don’t to define what we mean.

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Friday fun: great YouTube parodies

Prakkypedia

'Parodies are fun, aren’t they? Once upon a time they were the preserve of comedians, TV shows and other professionals in the media and entertainment industries. But today with social media tools at our disposal, anyone creative and savvy can make a parody for all of us to enjoy. You’re no doubt one of the millions who watched The First Kiss video this week: It turns out that this charming clip is part of a marketing campaign (which doesn’t make me angry, in fact I admire them).

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The Importance of Personalizing Your Press Release for Journalists

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

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About Social Influencer Marketing

Lauri Pehar Borsh

I recently attended the Influencers 2.0 | ROI of the Influencer webinar presented by Social Media Today and sponsored by Act-On Software. I thought I’d share the webinar with you (click on the link above to listen; such good information!) as well as Act-On’s white paper… Best Practices in Social Influencer Marketing. Social influencers have been around as long as society itself.

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Cracking the Crowdfunding Code: Can You?

Waxing UnLyrical

'My friends over at Rad Campaign gave me a heads up on an interesting infographic over at craigconnects , that says it “cracks the crowdfunding code.” While it does not draw on primary research, it does pull from reliable sources and positions the information well. Over and above that, crowdfunding is integral to the #HopeProject campaign SBC is working on for Milaap (disclosure: client), not to mention building and motivating communities to do good is a particular passion of ours, s

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What You Don’t Know About Malaysia Airlines and How They’ve Handled the Crisis of Flight MH370

Melissa Agnes

'By Judith Delaney, Attorney and member of Agnes + Day’s Crisis Intelligence Team. As part of my contribution to the Agnes + Day team I have the opportunity to share with you developments around the world relating to protecting the privacy of all people when they either voluntarily or out of necessity, like purchasing an airline ticket, provide their personal and private information via digital platforms.

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You Need to Time Your Pitch to Earn Media

Bad Pitch Blog

'A friend, who is also a journalist, shared her frustration late last week through Facebook. "If you want a chance of me looking at your release, please drop it into the body of the email and don''t just send an attachment." Someone quickly commented this is "Press Release 101" and we couldn''t agree more. We''ll also note that a press release is NOT a pitch.

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Do's and Don'ts: How to Pitch Your Press Release to Journalists

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

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"But that's just common sense!" A commonsensical reflection on common sense

PR Matters

'If common sense were so common, would we have a term for it?

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By: The Question of Measurement

Katie Paine's Measurement Blog

'[…] expertise available online if you want to learn more about measurement. Some good places to start: Katie Paine’s Measurement Blog, The Measurement Standard, Public Relations Society of America, and The Institute for Public […].

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What’s the shelf life of the PR selfie?

Greenbanana PR

'Is it a trend, a craze or a band-wagon? Regardless, does the selfie as a PR tactic have a limited shelf life like charity wristbands, naked calendars and any similar idea that works the first couple of times and then becomes increasingly irritating? The problem becomes how the first few examples are touted around as […].

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#measurePR Recap: Complying Socially with Eric Schwartzman

Waxing UnLyrical

'Guest Post by Jen Zingsheim Phillips. We had a lively group on board for the #measurePR chat held on March 4, with very special guest Eric Schwartzman of Comply Socially. The primary discussion centered on privacy, and what the boundaries are for those who monitor social media. The chat was kicked off with a question about the risks of social media monitoring in the workplace.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Online Reputation Management Needs to be a Part of Today’s Curriculum

Melissa Agnes

'Conducting one’s self appropriately online seems like common sense. However, it has recently come to my attention how students, young adults – and yes, even professionals – simply have not yet realized the depth of the risk involved with posting and publishing to social media. What seems like common sense to many of us is simple naivety to so many others.

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News You Shouldn't Promote

Bad Pitch Blog

'The "press" release gets waaaaaaaaaaay too much time and attention in this industry. This is in part because it''s been used and abused more broadly in recent years. The biggest issue is the assumption that a press release has to be distributed broadly if at all. And don''t even get me started on the other reasons, like search engine tactics, direct to consumer content or a blind self-focus incapable of taking third party counsel.

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New Piece on Edelman.Com about Internet Freedom

Where the Fishermen Ain't

'I have a new article published on my employer''s site about Internet freedom in light of Sir Tim Berners-Lee''s proposed "Internet Bill of Rights.". For staunch supporters of Internet freedom, Tuesday delivered evidence of one of the most satisfying self-inflicted injuries yet observed in U.S. politics. Senator Dianne Feinstein took to the Senate chamber to accuse the Central Intelligence Agency of secretly searching the Senate Intelligence Committee’s computers.

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Davos World Communication Forum highlights

Stuart Bruce

'The World Communication Forum in Davos is the most international and diverse of all the conferences I attend around the world. This year was no exception with public relations professionals from around the globe including Belgium, Brazil, Bulgaria. Croatia, Denmark, France, Germany, Hong Kong, Hungary, India, Italy, Malaysia, Mexico, Netherlands, Portugal, Russia, Switzerland, Turkey, Ukraine, United Kingdom and the USA.

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Adapting to the Future: The Evolving Role of Crisis Management Firms in a Rapidly Changing World

As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.

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Au revoir Roquefeuil – the psychology of place

Greenbanana PR

'Where are you from? The second question that anyone is likely to ask you, after your name and before your occupation. So it is surprising that within public relations we rarely, if ever, consider the importance of place. As Edward S. Casey writes in his pioneering study of the importance of place in people’s lives: […]. Public Relations Thinking place Psychology Roquefeuil Where are you from?

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Monday Roundup: More or Less

Waxing UnLyrical

'Everyone who had to turn their clocks forward yesterday, has your body clock adjusted? Nope, mine neither. Image: Gabriele Iuvara via Flickr, CC 2.0. Too much of a good thing (like Daylight Savings Time!) can be as bad as too little. This week’s roundup features seven posts from around the web where more or less is the focus. 1. Make Your Blog A Winner By Cleaning Off The Kelp.

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Remember: Seek Refuge Before Tweeting in an Emergency!

Melissa Agnes

'The below image was brought to my attention in a LinkedIn group discussion and I thought it was quite comical, so I wanted to share it here with all of you! This is comical – and serious at the same time. Today’s reality is that people think about sharing their experiences to social media, even before they think about dialling 911 for help in an emergency.

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Of selfies, #tbt and other trendy buzzwords

Bad Pitch Blog

'Ellen broke Twitter with the above Oscars selfie and now everyone is now f ocused on the fact that she used her iPhone backstage, calling it a #prfail. For who? If you''re thinking Samsung, is this moment going to get you to switch phones? Or to buy a different phone? Samsung is still covered in every. single. article about this moment.one that''s gotten more "engagement" than the President''s re-election.

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Communicating During a Crisis & Navigating the Chaos

Speaker: Shawna Bruce, Director of M.D. Bruce & Associates Ltd.

Are you ready to face the unexpected? When the stakes are high and the pressure is on, there's no time to waste - you must be prepared to communicate clearly and confidently. In today's unpredictable world, mastering the art of crisis communication is a must-have skill for any public relations professional. Whether you're facing a weather disaster, a cyber attack, or a PR nightmare, knowing how to craft a clear and compelling message can mean the difference between chaos and calm, confusion and

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When Everyone is a Reporter, Everyone in your Organization is a Spokesperson

Melissa Agnes

'By Patrice Cloutier, Strategic communications professional and member of the Agnes + Day Crisis Intelligence Team. One of the characteristics of social convergence is the omnipresence of mobile devices equipped with video cameras. It’s how news is made today. As we know, this puts tremendous pressure on organizations to respond quickly when things go south.

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A Crisis Management Success Story: AppFirst

Melissa Agnes

'AppFirst provides IT professionals with the most complete and transparent data about how their applications and infrastructure are performing. One Friday morning, CEO & Co-founder of AppFirst, David Roth, was woken at 2am to a crisis that threatened the organization’s reputation and, ultimately, their profitability. How David chose to manage this crisis is what saved the company from any and all negative press and any loss on their bottom line.

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False Online Reviews: How to Deal with Damaging Internet Posts about your Business

Melissa Agnes

'By Whitney C. Gibson, Internet defamation attorney at Vorys who works closely with Agnes + Day’s Crisis Intelligence Team. False online reviews have become problematic for many businesses today, whether made by unhappy customers, disgruntled former employees or competitors. In fact, last September a New York attorney general fined 19 companies a total of $350,000 for false online reviews.

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