PR Job Coach
NOVEMBER 3, 2010
'I often have commented in blogs and guest posts why it is important today to speak to and about your accomplishments. Fact is companies want to know what you have accomplished not just what jobs you have held. Your past accomplishments are an indicator of how you will perform in the future. So in this hotly competitive job market, you must “stand out” and be “outstanding.
Waxing UnLyrical
NOVEMBER 15, 2010
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Steps To Optimize A News Release For Google News November 15th, 2010 Tweet Guest post by Erica Holt Please stop yawning Don’t worry. This isn’t another overview post about how to search engine optimize a news release.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Bad Pitch Blog
NOVEMBER 9, 2010
'We personally loathe anyone that holds up social media, a web site, gadget or latest shiny new flavor of the month and becomes an "everything person." ** EVERYTHING : You know the type: they''re blinded by the shiny new and confuse that for evangelical fire in their eyes. They want you to know how "Flash in the Peter Pan" is going to change the world and as you read this?
PR Job Coach
NOVEMBER 21, 2010
'The majority of folks landing new jobs today are doing it through networking and their networks. Tools like job boards, classified ads, job fairs and blind mailings are useful but there is nothing like good old fashioned networking whether it’s in person or not. The question is “what are the best questions to ask of a new or renewed connection?” It depends on how well you know this person and how long you have had a relationship.
Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader
Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.
Waxing UnLyrical
NOVEMBER 11, 2010
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Veterans Day: A Granddaughter Remembers November 11th, 2010 Tweet The strong, silent type My grandfather never talked about the war. That’s him as a dashing young officer, right there. I should say “wars&# since, as first a Royal Indian Air Force and then an Indian Air Force officer, from which he retired as a Group Captain, he’d seen his fair s
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
Waxing UnLyrical
NOVEMBER 3, 2010
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR: The BrandBuilder Edition November 3rd, 2010 Tweet If you work in the PR/marketing world(s) (are they one now? shouldn’t they always have been? whatever, I never can tell) and revel in blog posts that make you feel the writer is talking to you, no doubt you are already familiar with Olivier Blanchard ‘s The BrandBuilder Blog.
Waxing UnLyrical
NOVEMBER 4, 2010
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Customize Your Blog’s Error Page in 5 Easy Steps November 4th, 2010 Tweet This is part of the Blogging for Grasshoppers series Here’s how to customize your 404 error page in 5 easy steps which is a wise thing to do for bloggers, grasshoppers or not.
Waxing UnLyrical
NOVEMBER 10, 2010
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Ten Reasons PR Pros Should Blog November 10th, 2010 Tweet Last week, Joe Hackman hosted Danny Brown , Gini Dietrich and me on his BlogTalkRadio show, aptly entitled PRapalooza. Boy, was it fun! I hadn’t actually spoken (voice-to-voice) with Gini before, so it was great to finally do so, as well as talk to Danny after ages and Joe after not-so-long.
Waxing UnLyrical
NOVEMBER 17, 2010
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Judging A Blog Post By Its Cover November 17th, 2010 Tweet This is part of the Blogging for Grasshoppers series Judging a book by its cover As I’ve been trying to pay more attention to writing more often, writing well more often, and sharing more good writing, I’ve been thinking a lot about writing.
Advertisement
Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.
Waxing UnLyrical
NOVEMBER 25, 2010
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali A Decade of Thanksgivings November 25th, 2010 Tweet Love, Remarkable Today is Thanksgiving Day in the U.S. It is often characterized – sometimes caricatured – as the only time of year Americans make their annual visit “home.&# And, more often than not, eat too much, drink too much, fight too much, and vow never to do to it again… until they do it all over again t
Waxing UnLyrical
NOVEMBER 14, 2010
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The Magic of Discovery November 14th, 2010 Tweet Whither blogroll? A question from Davina Brewer on how folks are using their blogrolls got me thinking. I have a blogroll (I suspect you do too). While I try to keep it updated, it certainly does not reflect all the blogs I subscribe to in my Reader.
Waxing UnLyrical
NOVEMBER 22, 2010
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Bringing Open Community To Public Relations November 22nd, 2010 Tweet Color me thrilled When Maddie Grant and Lindy Dreyer asked me to participate in a virtual book tour to explore concepts from Open Community (they call it “a little book of big ideas for associations navigating the social web&# ), I was thrilled.
Waxing UnLyrical
NOVEMBER 24, 2010
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali WOM: What’s Really Behind The Buzz November 24th, 2010 Tweet Guest post by Bryce Keane What’s the buzz? Image: betsyjean79 via Flickr , Creative Commons Advertising, Marketing, Public Relations, Journalism, Design, Digital, TV, Radio, Podcasts, Blogging, Social Networks, Newsfeeds, Affiliate Marketing, Web TV, SEO… Creative industries have evolved jus
Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.
Waxing UnLyrical
NOVEMBER 18, 2010
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Automation in Public Relations Measurement: Yea/Nay? November 18th, 2010 Tweet Guest post by Seth Duncan As a researcher in the PR industry, I couldn’t be more excited about some of the advances I’ve seen around automation in media measurement over the past several years.
Waxing UnLyrical
NOVEMBER 19, 2010
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Kpop Lessons: Handling Defamation Through Public Relations November 19th, 2010 Tweet Guest post by Herwin Icasiano I’m a huge fan of Kpop (Korean pop); I’ve been playing It Hurts – a new track by YG Entertainment’s girl group, 2NE1 – on repeat for some time now.
Waxing UnLyrical
NOVEMBER 20, 2010
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Meandering Through Measurement November 20th, 2010 Tweet Measurement takes a holiday What happens when you get a roomful of communicators listening to a bunch of speakers on measurement? It’s not what you think. In this joint post, Sean Williams and I sat atop the ivory tower after Day 1 of the IABC Research & Measurement Conference – and issued what my husba
Waxing UnLyrical
NOVEMBER 26, 2010
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Being Thankful For What Is Not November 26th, 2010 Tweet If you are in the U.S., you are on Day 2 of the Thanksgiving holiday (and hopefully you have the day off). You’ve eaten a lot, maybe planning to hit the sales today (even better, you’re doing that online), and perhaps done your bit to give back by volunteering somewhere… all the while, giv
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
Waxing UnLyrical
NOVEMBER 27, 2010
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Simply The Best November 27th, 2010 Tweet There’s a big difference between being “the best&# and “one of the best.&# Image: sahmeepee via Flickr , Creative Commons The Best means that you are indubitably, unequivocally, indisputably the best in who you are, what you do, and what you stand for, no matter who – or what – else you are c
Waxing UnLyrical
NOVEMBER 6, 2010
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali So Much To Do November 6th, 2010 Tweet So much to do So little time For places to go, for reason or rhyme. So much to do So much to see To hear, to taste, to ask, to be. So much to do So much to know To live, to love, to hurt, to grow.
Waxing UnLyrical
NOVEMBER 7, 2010
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Paloozas And Palominos November 7th, 2010 Tweet Apparently a “palooza&# is an “ exaggerated event.&# A palomino is “ a coat color in horses, consisting of a gold coat and white mane and tail.&# In other words, something very unusual.
Bad Pitch Blog
NOVEMBER 1, 2010
'In the past, I''ve noted how media relations folks can learn a thing or two from political campaigns. Seven years later there''s still truth to this post. The approach to messaging, and changing it via instant feedback, is smart. And it''s even easier to do in 2010 thanks to things like social media. But this year, when more is being spent on political advertising than was spent in the 2008 presidential elections, I''ve also witnessed what not to do.
Advertisement
Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
Waxing UnLyrical
NOVEMBER 21, 2010
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Measurement Matters November 21st, 2010 Tweet Seeing as how this week was dominated (for me) by measurement – both in terms of conversation and conferences – today’s weekly roundup features seven posts that I think are well worth your time.
Waxing UnLyrical
NOVEMBER 28, 2010
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Across The Pond And More November 28th, 2010 Tweet Seeing as how I spent this past week in London, England, I thought it only appropriate to showcase some of the most interesting blog posts from “across the pond&# that I’ve come across recently.
Waxing UnLyrical
NOVEMBER 23, 2010
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Is Pay-to-Post Blogging The New Advertorial? November 23rd, 2010 Tweet Guest post by Jackson Wightman I take part in a few Twitter chats when time permits. One my faves is #pr20chat run by Heather Whaling and Justin Goldsborough.
Waxing UnLyrical
NOVEMBER 30, 2010
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How to Start a University Blog November 30th, 2010 Tweet Guest post by Shanan Sorochynski, and also part of the Blogging for Grasshoppers series Since our university launched its first official blog , the question I keep hearing is: how did you do it?
Advertisement
As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.
Waxing UnLyrical
NOVEMBER 29, 2010
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali The Democracy of Metallica November 29th, 2010 Tweet Guest post by Narciso Tovar Play that funky music I’ve said it before, but I’m gonna say it again: I’m a bit of a music freak. Anytime I can take some time away (be it in business or pleasure) to jam out to a good tune or two, I’m a happy camper.
Expert insights. Personalized for you.
178 
Let's personalize your content