PR in the age of voice search
PR in High Definition
MAY 31, 2019
Ask Alexa to set a timer for 5 minutes because that’s the time you’ll need to read this paper and swot-up on PR in the age of voice search. We’ve all seen the growing influence of Google Home, Alexa, Siri and Cortana, and know that more and more people are asking for their wisdom. The global tech giants behind these virtual assistants are fighting to get their bots smarter too – Apple recently poached Google’s AI chief in a bid to save Siri (and help it with its wisdom!).
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