ImPRessions - Crenshaw Communications
OCTOBER 26, 2022
Regular “touch-base” calls are a PR agency staple. They’re typically how we sync up with a client, report on progress, and highlight opportunities within a PR engagement or program. Weekly or biweekly meetings are not just markers of progress, though. They’re also how we get face time with team members and clients, develop a mutual rapport, and generally show our value.
Business Wire
OCTOBER 25, 2022
The relationship between a public relations counselor and their client is an important one. Whether a small freelance, boutique, or top 10 global PR consultancy, everything comes back to the relationship. The success or failure of the overall business arrangement depends on it.
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Stuart Bruce
OCTOBER 26, 2022
You might not be familiar with the term Community Based Marketing. I wasn’t when I first heard it. Community is important for the future of … © Stuart Bruce - McKinsey declares community to be the big idea in marketing for this decade was first published on Stuart Bruce's Stuart Bruce PR Futurist - Stuart Bruce on the future and digital transformation of public relations, communications, corporate affairs, and crisis communications.
The Resolution Blog
OCTOBER 23, 2022
At the time of publish, we are 3 weeks away from the 2022 Fifa World Cup opening in Qatar. Normally at this stage we’re at the height of World Cup hype, fans are excited about team selections, journalists are reporting from training camps and tabloids are on WAG watch. This year is very different. Nearly […]. The post PR & the most controversial World Cup in history appeared first on PR Resolution — by CoverageBook.
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Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.
Communications Conversations
OCTOBER 28, 2022
Corporate blogging has never been bigger. According to the annual University of Massachusetts study of how Fortune 500 companies are using social media, a whopping 77% of companies are using a corporate blog. However, many of these companies follow the same playbook, using their corporate blogs essentially one of two ways: to share corporate news or to promote thought leadership.
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
Agility PR Solutions
OCTOBER 27, 2022
The fall is ripe with marketing opportunities: holiday shopping, MLB playoffs, NFL season kicking off and NBA and NHL seasons underway. But this fall, a big opportunity is falling into marketers’ laps—the highly anticipated FIFA Men’s World Cup. This 64-game soccer tournament kicks off on Sunday, November 20th from Qatar and presents big opportunities for […].
Sword and the Script
OCTOBER 25, 2022
90% of comms pros surveyed say their work has changed some, and of those, 50% say communications work has changed significantly. Most communicators say the volume of work has grown, but so too has the variety of work. Nine in 10 (90%) said reported that communications work has changed at least slightly – and of those, 50% said it has changed significantly (37%) or very significantly (13%).
ImPRessions - Crenshaw Communications
OCTOBER 26, 2022
Regular “touch-base” calls are a PR agency staple. They’re typically how we sync up with a client, report on progress, and highlight opportunities within a PR engagement or program. Weekly or biweekly meetings are not just markers of progress, though. They’re also how we get face time with team members and clients, develop a mutual rapport, and generally show our value.
PRSay
OCTOBER 28, 2022
In September, PRSA’s Minnesota Chapter hosted 150 attendees from throughout the Midwest District for three days of networking and learning. Our conference theme was “The Shake Up: Changing Times, Changing Comms.”. Shaking up communications to reflect our changing times also applied when planning the event. Led by co-chairs Candee Wolf, MA, APR, and Laura Hennen, MBA , the planning committee aimed to keep diversity and inclusion central to all conference elements.
Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.
Agility PR Solutions
OCTOBER 25, 2022
Halloween is around the corner, and most brands need inspiration for their upcoming email campaigns. During this spooky period, there are many tactics that you can follow to upgrade your email marketing efforts and increase your revenue. The following chart portrays this increase in expenditure in the United States from 2005 to 2022, which is […].
NewsWhip
OCTOBER 28, 2022
Somewhere in Adidas headquarters in Herzogenaurach, Germany, there’s a team of PR and Communications professionals who have just been through the toughest week of their careers. It was their job to try and crash-land the Adidas brand after Kanye West’s partnership sent their reputation into a tailspin. . The Story in a Nutshell . The story began way back in September, when Kanye (now known by the name “Ye”) criticized the German footwear company in interviews and on social media.
Steve Barrett on PR
OCTOBER 27, 2022
Financial results season has increased talk of an economic downturn in 2023 but the picture is still very confused and many companies continue to post good numbers — so the prevailing narrative should not be all doom and gloom.
Practical Law Construction
OCTOBER 26, 2022
At the end of last year, Jonathan discussed the Court of Session’s judgment in D McLaughlin & Sons Ltd v East Ayrshire Council , where Lord Clark looked at the conclusiveness of a final certificate under a Scottish Standard Building Contract with Quantities, 2011 Edition (SSBC, 2011 Edition). That case has popped up in the law reports again, this time in the Inner House (also called D McLaughlin & Sons Ltd v East Ayrshire Council ), where three lords (Carloway, Woolman and Malcol
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
Agility PR Solutions
OCTOBER 26, 2022
New Forrester research finds that governments, investors, consumers, and companies worldwide are stepping up to invest in and embrace more sustainable solutions to combat climate change. The research and advisory firm estimates that the US and the EU alone are currently spending $1.4 trillion toward environmental sustainability and climate adaptation; there is $17.5 billion in VC funding for green tech; […].
PR Fuel
OCTOBER 26, 2022
Did you know that the average B2C business spends around fifteen percent of its budget on advertising? The advertising field is becoming more competitive. To gain an edge, businesses are willing to spend more on advertising. While advertising works, busi. Read More The post The Types of PR Services That Can Benefit Your Business appeared first on eReleases.
Maxim Behar
OCTOBER 27, 2022
"- Boss, what are we doing now.? The client is waiting for a decision!". A conversation that can be heard every day in literally millions of offices around the world. Right there, millions of managers are making hundreds of decisions per hour, more and more wrong with each passing day. Everyone expects valuable advice or guidance, but not everyone understands the huge change in the way business is now run.
PR 20/20
OCTOBER 25, 2022
I f content isn’t a part of your overall sales and marketing strategy, here’s a reminder that it should be—and for good reason. When it comes to building audience trust and establishing yourself as an industry thought leader , content is king—and that's why having a solid content strategy in place is paramount for your business. Plus, an effective content strategy has the power to drive traffic to your website and generate viable leads which, you guessed it, translates to new customers.
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
Agility PR Solutions
OCTOBER 24, 2022
With budgets stretched and supplies under strain, food and beverage brands need to be flexible in action and open in spirit to connect with consumers, while also taking full advantage of rapidly emerging technological opportunities. New research from food innovation and insight specialist Innova Market Insights identifies the leading trends for marketers and communicators to […].
Shift Communications
OCTOBER 26, 2022
By Amanda Munroe, SVP, Technology. Each year, as Q4 begins, we kick off the coming year’s planning process in earnest. While the most effective PR plans are developed quarterly or bi-annually , each program should be rooted in annual goals and objectives. Like most communications agencies, this process at SHIFT includes calls with business leaders, spokespeople and the marketing team to hear about company goals, market opportunities, topics of interest and larger campaigns that will support lead
OnePitch
OCTOBER 25, 2022
This week on Coffee with a Journalist we’re joined by Nate DiCamillo from Quartz. Nate is an economics reporter at Quartz and previously reported for CoinDesk and American Banker. It’s also important to mention that although Crypto is not his main focus, it’s definitely still part of his beat. Click below to follow Nate DiCamillo on Twitter and LinkedIn.
Ethical Voices
OCTOBER 27, 2022
When I started gathering ethics stories for the week, I was sad because I thought it would be a quiet week. Ooh boy was I wrong. From deepfakes, to destruction and self-destruction (and I am not taking the Patriots), to politics and COP27 there is something for everyone. . Celebrity Deepfakes and ads – The WSJ had an interesting article this week on the use of celebrities, such as Elon Musk, Tom Cruise, and Leonardo DiCaprio in ads without their consent thanks to deepfake technology.
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As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.
Agility PR Solutions
OCTOBER 24, 2022
Even as DEI became a front-seat priority for brands and businesses in 2022, broadcast media has seen a 10-percentage-point decline in Black viewers who are more likely to buy from brands that advertise in inclusive content compared to 2021. New research from Nielsen delves into the reasons behind this decline, examining the relationship between authenticity […].
HMA Public Relations
OCTOBER 25, 2022
Does your website have accessible elements that are inclusive for all? Find out the steps you can take to make your website more accessible in this post from Justin Liggin.
PR in High Definition
OCTOBER 27, 2022
Over the years I’ve had the privilege of engaging with a number of major tech bosses to get their views on reputation, but one insight that came through strongly in my conversations was that “when it comes to reputation, a fish rots from the head.”. This makes sense: leaders have the greatest power in a company, and when we think about the biggest companies on the planet – Apple , Meta, Tesla and Microsoft, for example – their leaders are inextricably tied to their company reputations, good or b
Prohibition
OCTOBER 25, 2022
Since its launch, TikTok has taken the social medi a world by storm, evolving into a major player across the industry. Whether your focus is fitness, food, or fashion, TikTok offers the potential for brands to grow their reach, attract new customers and connect with a highly engaged audience. With the app currently catering to around 30 million monthly visitors, and projected to surpass 1.5 billion users by the end of the year, TikTok is now an essential platform for marketing, advertising ̵
Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.
Agility PR Solutions
OCTOBER 26, 2022
New survey research from young consumer authority Cassandra unveils emerging attitudes and knowledge about the metaverse and new technologies, and their potential impact. As new technologies emerge, 61 percent of Gen Z agree that the development of immersive experiences in the metaverse will create jobs and boost economic activity. “Gen Z enjoys the aspect of creative […].
HMA Public Relations
OCTOBER 26, 2022
Don't let your pitches scare off the media this Halloween. In this blog post, Rayna Burgett shares how PR professionals can stand out with their pitching efforts and land a hit for a client. Read more!
NewsWhip
OCTOBER 24, 2022
Social media has become a huge part of digital journalism — something which Condé Nast’s Roberta Cianetti knows all too well. We chatted with her about her experiences at Condé Nast Italia, where she serves as the Social Media Director. Condé Nast is a global media company that produces some of the world’s leading print, digital, video and social brands.
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