ImPRessions - Crenshaw Communications

MARCH 27, 2024

PR and Royal-watchers were shocked – and chastened – to learn of Kate Middleton’s cancer diagnosis late last week. In a beautifully simple video message delivered as she sat on a bench against a spring backdrop, the Princess of Wales explained why she’d been out of the public eye. She shared that after tests showed the presence of cancer following her abdominal surgery in January, she was undertaking “preventative chemotherapy” on the advice of her medical tea

Privacy 332

Privacy Video Crisis Publicity 332

Business Wire

MARCH 27, 2024

What is Public Policy? Public policy impacts various aspects of everyday life, influencing the rules, regulations, and standards that govern society. Transportation, healthcare, education, housing – public policy encompasses laws, regulations, and initiatives that influence the distribution of resources, the provision of services, and the regulation of conduct within a society.

Policies 268

Policies Transportation Publicity Blogging 268

Steve Barrett on PR

MARCH 28, 2024

As we reach the one-year anniversary of the detention of Wall Street Journal reporter Evan Gershkovich in Russia, the role of the media has never been under such intense scrutiny.

Journalism 171

Journalism Report Media Blogging 171

PR for Anyone

MARCH 28, 2024

Spring Cleaning Made Easy Ah, springtime – a season of renewal, fresh beginnings, and, of course, the annual tradition of spring cleaning. As someone who’s navigated through countless spring cleaning sessions, I understand the struggle all too well. But fear not, because I’m here to share with you some of my tried-and-true methods to make this year’s spring cleaning not only bearable but downright enjoyable.

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Chemicals System Course Tools 130

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Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

Internal

Remote PR Jobs

MARCH 27, 2024

A well-crafted public relations case study can be an immensely powerful tool for PR professionals, agencies, and freelancers. It's more than a one-off success story; it's a compelling display of strategy, execution, and results that can attract new clients and showcase your talent. Case studies equip customers with a better understanding of the challenges their PR firm or freelancer has faced, as well as how they have resolved and overcome those barriers to success.

Case Study 130

Case Study Study Writing How To 130

Sword and the Script

MARCH 26, 2024

Thought leadership benefits B2B marketing in so many ways – awareness, consideration and even customer retention – but it can have adverse effects when it’s under-resourced and turns out to be light on substance The social media platform LinkedIn and the PR firm Edelman routinely team up to conduct surveys. There’s one in particular they publish on thought leadership that I’ve followed since 2017.

Leadership 126

Leadership B2B Study Survey 126

PR for Anyone

MARCH 27, 2024

Carrie KC West is an author, transformational story coach, and Founder of the Storytellers Academy – an organization dedicated to empowering individuals to review their life story, and assisting them to change and rewrite the parts that they wish to edit. In this episode, Carrie sits down with Christina to discuss her journey from a challenging upbringing to being a late bloomer in her career and personal life.

Film 130

Film Storytelling Writing Insurance 130

Stern + Associates

MARCH 27, 2024

TIME Magazine named 2024 “not just an election year. It’s perhaps the election year.” As countries around the world – from the U.S. and Mexico to South Korea and India – make important leadership choices in 2024, what role do business leaders play in potentially redefining economies and cultures? In an eye-opening Q&A, Rawi Abdelal , world-renowned Harvard Business School professor of international management, explains the importance of embracing stability, the dangers of generative AI and m

Strategy 133

Strategy Leadership Groups Employee 133

Prowly

MARCH 27, 2024

Meltwater is PR software that helps PR specialists to track and analyse media coverage, social media trends, and online news. Choosing the right PR tool is challenging, you need to weigh all the pros and cons, features sets and, of course, pricing. Today, we’ll talk about Meltwater pricing – how much Meltwater costs, where you […] The post Meltwater Pricing – How Much Does Meltwater Cost in 2024?

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Software Tools Course Trends 104

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

Media

Agility PR Solutions

MARCH 25, 2024

At a time when consumers are desperately seeking authenticity from brands and businesses, influencers and other content creators are gaining power across all age groups—new research from creator management platform GRIN finds that three out of four of 1,000 shoppers surveyed have purchased a product or service because an influencer recommended it, highlighting how influencer […] The post Shopping under the influence: The fundamental role that influencers and creators now play in the modern

Survey 120

Survey Groups Consumer Brand 120

Axia PR

MARCH 26, 2024

Google Autocomplete is one of the best tools your company can use to drive traffic and perfect SEO strategy. Google's autocomplete feature has become an invaluable part of the search experience, providing predicted search queries as users type. But it also presents unique SEO opportunities for brands. In this complete guide, you’ll learn what Autocomplete is, how it works, why it matters for SEO, and how you can optimize for it.

SEO 120

SEO Google How To Tools 120

Wadds Inc.

MARCH 29, 2024

Rachel Miller's new book Internal Communication Strategy offers a practical, step-by-step guide to organisational communication by developing a robust internal communication strategy. It’s not every book about internal communications that offers a revolution. However, Rachel Miller’s new book does just that, opening with the mission statement: “Organisations that understand and harness the power of corporate communication can revolutionise from the inside out.

Internal 116

Internal International Strategy Communications 116

Prowly

MARCH 26, 2024

For any business worldwide, using social media is a no-brainer with nearly 5 billion users globally. But with over 20 platforms to pick from, the challenge kicks in! Which platforms do I use? And how do I manage them all easily? When it comes to the first question – you can use media monitoring to […] The post 45+ Best Social Media Management Tools in 2024 appeared first on Prowly Blog.

Social Media 104

Social Media Tools Media Blogging 104

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

Pitching

Agility PR Solutions

MARCH 28, 2024

The lifeblood of any business is public perception. If the public perceives your business to offer a great product or service, they’re likely to participate in your marketplace and make a purchase. On the other hand, if your business has a negative reputation, people will likely stay away. In short, perception means everything, even if […] The post 10 ways to manage risk and reputation through PR and legal integrated communications appeared first on Agility PR Solutions.

Reputation 117

Reputation Communications Publicity Branding 117

Maxim Behar

MARCH 26, 2024

Maxim Behar, the company's founder, interview for Economy. bg What social benefits are included in the company's package? Practically all possible ones - additional health insurance, sports cards, etc. Of course, this is important, but it is far more crucial for managers to make their colleagues' work enjoyable and their time in the office the best part of their day possible.

Groups 105

Groups Communications System Employee 105

PR Fuel

MARCH 23, 2024

The digital landscape is a bustling marketplace overflowing with brands vying for your attention. You launch a groundbreaking product, secure a dream partnership, or smash a company goal. But amidst the constant social media churn, your exciting news. Read More The post Maximizing Media Coverage: How Digital PR Services Can Boost Your Visibility appeared first on eReleases.

Digital PR 102

Digital PR Media Social Media Company 102

5W PR

MARCH 25, 2024

While many social media platforms are rising in popularity today, nothing can come close to the success of TikTok in this space. It has been the go-to app for almost all demographics, and businesses are now utilizing the app as an extension of their digital marketing and advertising efforts. Learn more about the best techniques and strategies involving TikTok marketing today with the help of our team at 5W Digital (HOW).

Agency 88

Agency Marketing Advertising Advertising 88

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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

Brand

Agility PR Solutions

MARCH 24, 2024

So, you’ve put together an in-depth, strategic marketing plan that you love. You’ve included everything from content to link building, SEO, and email marketing. You’ve even got a brilliant influencer marketing plan in place bringing in leads. But, for some reason, even though you’re securing these leads, your conversion rate seems to be stalling. Sound […] The post 3 ways conversion marketing improves your business—and 3 strategic steps appeared first on Agility PR Solutions.

Marketing 117

Marketing SEO Publicity 117

Stern + Associates

MARCH 27, 2024

Historically, PR, marketing and executive communications were focused on the customer and the shareholder. Though selling products and services, and maintaining good investor relations, are still paramount to any business, it’s important for those responsible for executive communications to recognize another area of increasingly critical importance: talent strategy.

Strategy 127

Strategy Communications Employee Groups 127

NewsWhip

MARCH 26, 2024

With 25% of a brand’s market value directly linked to its public reputation , as noted by the World Economic Forum, the stakes have never been higher for companies to actively monitor, measure, and manage emerging issues. In a time where information spreads like wildfire, it’s not only about keeping a pulse on the narrative or tracking interest in rapidly evolving issues; it’s about harnessing insights to make informed decisions that, when done right, can protect and enhance a reputa

Branding 78

Branding Brand Comparison Measurement 78

5W PR

MARCH 29, 2024

The e-commerce sales sphere is a battleground. It’s teeming with virtual storefronts all vying for customer clicks, so just having a polished website filled with products no longer cuts it. For brands to truly shine and win consumer trust, they need a strategic game plan. Here’s where public relations enters the fray, offering up a potent weapon to thrust e-commerce sales into the spotlight and on the trajectory of steady growth.

Fashion 78

Fashion Content Marketing Consumer Social Media 78

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As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.

Crisis Management

Agility PR Solutions

MARCH 24, 2024

Product quality and a fair price will always be important to consumers, but those age-old metrics are no longer the only horses in the race. Today’s consumers, especially the fast-rising and deep-pocketed Gen Z sector, want to know what your brand is doing to help make the world a better place—and this is a key […] The post Brands for a better world: New study ranks quality-focused US brands that are contributing to a healthier planet—who’s leading?

Study 117

Study Branding Brand Consumer 117

Culpwrit

MARCH 28, 2024

By David Albritton Here’s the situation: you’re a mid-level professional who has strong aspirations to become a senior executive later in your career. You’ve begun to do the extra work to continue honing your functional and/or technical skills and leadership savvy and believe you are now poised to take the next step: executive leadership.… Continue reading Financial Fluency for Future PR Pros: Understand What Drives the Business The post Financial Fluency for Future PR Pros: Understa

Financial 82

Financial Leadership 82

HMA Public Relations

MARCH 28, 2024

Abbie Fink explores the importance of transparency in official communications and the challenges posed by digital editing tools in relation to the Royal Family in her latest blog post. Read more!

Tools 79

Tools Blogging Communications 79

5W PR

MARCH 28, 2024

In the world of finance trust is king and information overload is the daily coffee. Financial public relations isn’t just a fancy accessory here, but a vital tool for steering through this complex landscape. But it’s not just about the cost, strategic financial PR is an investment that directly cushions the financial health of companies in the finance arena.

Company 78

Company Publicity Financial Crisis Communications 78

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Agility PR Solutions

MARCH 28, 2024

In the fast-evolving landscape of media communications and public relations, QR codes are emerging as versatile tools capable of bridging the gap between traditional strategies and the interactive potential of digital technology. By transforming passive print ads into immersive multimedia experiences, QR codes open up a realm of creative possibilities.

Creativity 114

Creativity Communications Print Media 114

PR in High Definition

MARCH 27, 2024

Everyone wants to be involved in exciting and relevant conversations. Think back a time to when you’ve been with a group of friends, and they’re excitedly discussing a TV show you haven’t seen. You likely felt excluded, perhaps even compelled to watch the show just to take part in the conversation. As those in PR know well, companies are no different.

Company 71

Company Technology Ethics Software 71

OnePitch

MARCH 26, 2024

Maya Goldman is a reporter at Axios where she covers health care and health policy, including topics like Medicare payment, telehealth, and price transparency.

Policies 79

Policies Report Media 79