Business Wire
MAY 22, 2024
Earnings calls and earnings releases play important roles in investor relations and corporate transparency. Both serve as windows into a company’s financial health, performance, and strategic direction, offering stakeholders vital insights.
Ronn Torossian
MAY 22, 2024
Why Brand Reputation Management Matters The era of swift information dissemination and digital prevalence has transformed a brand’s reputation into its most significant asset. It is now the trust currency that sways customer decisions, molds brand loyalty, and ultimately affects financial outcomes. Amidst a plethora of choices, a robust reputation often marks the fine line […] The post Why Brand Reputation Management Matters appeared first on.
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Agility PR Solutions
MAY 22, 2024
Millennials and Gen Zers grew up in a vastly different world than older generations. As digital natives, or very nearly, they were more informed about the world around them, and found their core selves and developed lifelong values at an earlier age as well. Even still, it probably didn’t prepare them for today’s world and […] The post Seeking purpose, finding stress: New Gen Z and millennial research finds these generations stay true to their values in a changing world appeared first on A
Steve Barrett on PR
MAY 23, 2024
This week’s PRWeek Healthcare Awards+Conference and recent Global and U.S. gala celebrations show specialist PR pros at the top of their game and really making a difference.
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Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.
5W PR
MAY 21, 2024
Innovation is key in the tech industry, constantly pushing boundaries and shaping the future. Tech public relations must also evolve to keep up with this dynamism. Press releases and generic media engagements are no longer sufficient; a more strategic and data-driven approach is now necessary to leverage emerging trends effectively. From intuition to insights PR has evolved from instinct and media connections to data-driven strategies.
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
Agility PR Solutions
MAY 20, 2024
Have you thought about how businesses seem to always be one step ahead of the game? The answer lies in a hidden yet powerful tool: media monitoring. Today, in order for businesses to obtain a competitive advantage, media monitoring has become crucial. However, how do they accomplish this, and what part precisely does media monitoring […] The post The important role of media monitoring in market intelligence appeared first on Agility PR Solutions.
Stern + Associates
MAY 22, 2024
At least as much as consumer-focused or B2B businesses, nonprofit organizations often face tough and ever-evolving demands and competition. Besides building awareness for one’s cause amidst a crowded field, there’s the need to engage with existing donors and attract new ones – from high-net-worth individuals to well-endowed foundations to individual contributors.
Sword and the Script
MAY 21, 2024
Gartner survey shows B2B marketing leaders divvy up ‘anemic’ marketing budgets, which are at the lowest levels in four years If it feels like your marketing budget is tight, you are not alone. Marketing budgets are at their lowest point since businesses slashed budgets following the pandemic. That is according to Gartner, which published a new poll of 395 CMOs across North America and Europe.
PRSay
MAY 21, 2024
“One of the greatest accomplishments of our time is the extension of the human lifespan,” said Martha Boudreau, chief communications and marketing officer for AARP. “Many people are living into their 90s, or even to 100. Take advantage of the extra years we’ve been given.” Boudreau was a panelist for PRSA’s most recent Diverse Dialogues livestream on May 16 titled, “Shifting Perspectives: Debunking ‘Age Is Just a Number.
Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.
Agility PR Solutions
MAY 20, 2024
Times have changed, and social media has transitioned from a traditional broadcasting platform into a vibrant and engaging space where brands and individuals are able to foster genuine connections and build loyal communities around their values. But why community? An engaged community results in not just a heightened sense of brand awareness and loyalty but […] The post 10 tips for cultivating real connections & building a loyal community on social media appeared first on Agility PR S
PR Fuel
MAY 19, 2024
Launching a new product is an exciting time for any business. It’s your chance to show the world what you’ve been working on and get people buzzing about your latest creation. But to make sure your launch is a success, you need to have a. Read More The post Leveraging PR for Your New Product Launch Strategy appeared first on eReleases.
NewsWhip
MAY 22, 2024
We’re excited to announce that today we’re making a significant upgrade to our Spike platform. Our new Historical Analysis feature enables searches of up to 12 months at a time, allowing users to widen the lens on real-time decision-making and see beyond the present moment to navigate challenges with comprehensive historical context. This latest update will give you: Better context for live situations — Live issues are almost always complex and difficult to contextualize as they are unfolding.
OnePitch
MAY 23, 2024
You may have seen chatter through our social posts or noticed a change in our online header images, but it didn’t feel official without dedicating space on our blog. We’re excited to share that our awesome team here at OnePitch is hitting the road this summer for our first ever Summer Tour to bring our signature Coffee with Publicists event to nine major cities across the US.
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
Agility PR Solutions
MAY 19, 2024
In celebration of International Day Against Homophobia, Biphobia, and Transphobia, which was on May 17, new research from Horowitz Research affirms that LGBTQIA+ support isn’t just about flags, it’s about action. The firm’s latest survey examines the impact of LGBTQIA+ inclusivity and allyship on consumer attitudes and behaviors. A record number of over 500 anti-LGBTQIA+ […] The post New study finds LGBTQIA+ inclusivity and allyship is important for brands and consumers appeared first on A
Burrelles Fresh Ideas
MAY 21, 2024
The conversation surrounding mental health has undergone a significant transformation in recent years. No longer confined to the shadows, discussions about mental well-being have entered the mainstream, gaining recognition as a crucial aspect of overall health. Observed during May each year, Mental Health Awareness Month serves as a focal point for these discussions, but the importance of mental health must extend far beyond a single month.
HMA Public Relations
MAY 23, 2024
Find out more about the factors of excellent client service as Justin Liggin shares what he learned from a recent webinar hosted by PRGN partner Novitas Communications. Read more in this blog post!
5W PR
MAY 24, 2024
The fintech sector is in a hot phase of expansion. Disruptive technologies continue to emerge, providing consumers and businesses with increased accessibility, convenience, and security. Yet, in an industry founded on trust and security, it’s not merely an innovative product that wins investors and shareholders. A strategic communication approach, clear and consistent, is fundamental.
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
Agility PR Solutions
MAY 19, 2024
Besides the clear images of those piles of money saved by getting AI fully operational in their companies, business leaders have been rather vague about communicating their strategic vision for their fully realized AI-empowered entities of the future, according to new research from comms giant WE Communications—and the firm identifies a set of communications strategies […] The post Brands in motion: New WE Communications research shows lopsided AI vision-to-action gap—and 4 ways comms can
Presspage
MAY 22, 2024
The Reality of Overwork and Stress The latest research from PRCA and CIPR trade groups in the UK reveals some shocking stats: 33% of industry professionals report having been diagnosed with a mental health condition, up by eight percentage points in just a year. Even more concerning is that 91% of survey respondents have experienced poor mental health in the past 12 months - a figure that hasn’t changed in almost 5 years.
NewsWhip
MAY 20, 2024
We’ve just published our second report — Hindsight to foresight: Taking a proactive approach to purpose and polarization — in partnership with Stephen Waddington. Building off the work of our first report together on the role of communications and the management function , this new piece of research investigates the role of corporate communications and insights in helping companies manage social and political polarization.
5W PR
MAY 20, 2024
The dynamism of the financial technology industry is fueled by disruptive thinking and innovation. A vibrant playground for agile start-ups, the sector continually challenges traditional institutions with its slick applications and unique financial products. However, the industry’s rapid evolution often creates tension with regulatory bodies. These entities, responsible for protecting consumers and maintaining financial stability, may appear to be creating impediments to progress.
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As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.
Agility PR Solutions
MAY 21, 2024
Every marketing professional knows the importance of public relations. But with more methods of outreach than ever, and with marketing teams often spread remotely, effective PR becomes more challenging. That’s why it’s vital to have the best PR tech to support your goals. But if you’re stumped about where to start, don’t worry. In this […] The post 8 tools you need to build an effective PR tech stack for digital communications appeared first on Agility PR Solutions.
Contently - Strategy
MAY 20, 2024
Most of us content marketers consider the content side of SEO at the very beginning of any project; we’ve become adept at marrying ideas with the right keywords, information, and heading structures so that the message and SEO go together harmoniously—like peanut butter and jelly. Technical SEO, on the other hand, might not be as fully understood. We know it’s important, but it’s often left up to SEO or IT teams, who may (or may not) have a comprehensive understanding of the broader marketing str
Bianchi Biz Blog
MAY 20, 2024
I write with a focus on electric vehicles and other alternative powertrains. For over a decade, I was the editor-in-chief of AutoblogGreen and as of fall 2023, I became the editor-in-chief of the Automotive Engineering magazine published by SAE Media. I still freelance, and enjoy my work for a good roster of publications, including Car and Driver , Forbes , Automotive News , and others.
HMA Public Relations
MAY 20, 2024
Meet Drew Goretzka, the economic development reporter for Albuquerque Business First, in this #MediaMonday feature! Find out how Drew went from creating his own family newspaper to reporting on key industries in New Mexico in this post.
Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.
Agility PR Solutions
MAY 20, 2024
If you operate in the PR industry, one thing is for sure: your stakeholders are a vital part of your company. They are a diverse group of people who can significantly influence the way a project is carried out and, ultimately, its success. For this reason, making sure that your stakeholders are engaged throughout the […] The post 5 steps for creating a successful stakeholder engagement plan appeared first on Agility PR Solutions.
Buchanan PR
MAY 23, 2024
Photo by Eugene Zhyvchik on Unsplash These days, it feels like everything we see is an ad. A trusted influencer loves this Amazon top? Ad. A Kardashian posts about the brand they’re wearing? Ad. A post from a popular X account about a new movie or show they loved? Ad. Today, it can feel almost impossible to identify what’s paid promotion or authentic brand loyalty when browsing our favorite social platforms.
Culpwrit
MAY 22, 2024
When it comes to summer jobs, several surprises popped up in the latest summer employment survey by WalletHub. The personal finance search engine/social network analysis ranks 182 cities from best to worst for summer jobs in 2024. Topping the list is Columbia, MD, while Los Angeles comes in at #145, Chicago #151 and New… Continue reading Don’t Give Up: Summer Job Searches Tougher in 2024, But Plenty Still Exist The post Don’t Give Up: Summer Job Searches Tougher in 2024, But Pl
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