This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Public relations is a critical piece of any business or organization. It’s how you build and maintain relationships with the public and key stakeholders. However, PR can be complex and confusing for those who are new to it. This blog post will outline some basic PR tips that everyone should know. Keep reading for more […]. The post 6 important PR tips every practitioner should know appeared first on Agility PR Solutions.
The social media content world is an interesting place in 2022. Just browse your feeds for a few minutes for a quick glimpse into what I’m talking about. What do you see? If your feed is like most people’s you’ll notice a ton of: Branded graphics – Some brands’ entire feeds are made of up these graphics. Sometimes, you’ll notice the graphics include so much type it’s impossible to read on a mobile device.
Most comms pros have some concern about bias across eight different media sources; at one end, 54% expressed strong concerns about social media, while at the other, 28% expressed strong concerns about professional journalists. Are there still two sides to every story? Perhaps not, according to a survey of “11,889 U.S.-based journalists conducted for Pew Research Center by SSRS.
Over the last 40-plus years, HMA has had wonderful storytellers and hilarious people as a part of our staff including economic development director and new stand-up comic Jennifer Kaplan Stein. In this post, Scott Hanson shares more on Stein and her recent debut stand-up performance.
Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader
Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.
This week there were almost too many PR ethics stories, and almost all of them are powerful. From PRWeek and Google highlight the long DEI road ahead and new ways to approach it; to advocacy, exploitation, AI, Art, and conflict of interest…there is an ethics topic for everyone. . No Changemakers when it comes to DEI – This PRWeek story from Wednesday is a must read for every PR pro.
To interest journalists, pitch stories with news that will greatly affect target audiences. When you think about what you see and hear in the news, you may generate a negative image. Extremely serious and urgent news stories often find priority in the news cycle, and these stories can often leave an emotional impact on news consumers. One reason for this emotional impact is because news consumers recognize that these stories carry consequence.
To interest journalists, pitch stories with news that will greatly affect target audiences. When you think about what you see and hear in the news, you may generate a negative image. Extremely serious and urgent news stories often find priority in the news cycle, and these stories can often leave an emotional impact on news consumers. One reason for this emotional impact is because news consumers recognize that these stories carry consequence.
Register now for ICON 2022, featuring top-notch thought leaders, breakout sessions and networking opportunities. The Saver Rate ends on Sept. 16. Marlee Matlin lost her hearing when she was 18 months old. As a deaf child growing up in the Chicago suburb of Morton Grove in the 1970s, she was inspired by Linda Bove, a deaf actress who played Fonzie’s love interest on the hit TV show “Happy Days.”.
On this week’s Pitches That Placed, we are highlighting an exclusive funding announcement that landed coverage in WSJ Pro Venture Capital. For reference, the WSJ Pro Venture Capital covers venture capital and the global startup ecosystem and is “a premium membership product for elite practitioners, powered by The Wall Street Journal’s peerless reporting.
While many people think that a PR agency ’s responsibilities boil down to announcements and media placement, we can’t discount the power of thought leadership for business executives, especially for B2B companies. . Content is one of the engines for thought leadership, and there are many ways to get the story out, from posting on the company website to being a part of a group like the Forbes Business Council.
There are many elements to successful public relations with the goal of creating a positive image of a company in the eyes of the public. To better plan and organize each one of those elements and help create the image a company wants to achieve, businesses need to develop the right public relations strategies. Media […]. The post Essential PR Investments appeared first on.
Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.
It’s no secret that SEO and content marketing are two of the most important aspects of online marketing. But for many businesses, knowing how to make them work together can be challenging. Many people think that SEO is all about cramming as many keywords into your content as possible and that content marketing is about […]. The post How to make SEO and content marketing work together for your business appeared first on Agility PR Solutions.
August saw a slight uptick in engagement for the top publishers on Facebook, with the Daily Mail continuing to hold its place at the top of the charts. As usual, these rankings come from a mix of the NewsWhip API and NewsWhip Spike , and encompass the aggregated likes, shares, and comments on the content produced by the publishers in the rankings. Here are some of the key takeaways for August 2022: .
While many people think that a PR agency ’s responsibilities boil down to announcements and media placement, we can’t discount the power of thought leadership for business executives, especially for B2B companies. . Content is one of the engines for thought leadership, and there are many ways to get the story out, from posting on the company website to being a part of a group like the Forbes Business Council.
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. It’s almost October. What are you going to pitch the media in October? So much to consider like the season – it’s fall – what happens in your industry in fall? Also, think about what month it is beyond National Breast Cancer Awareness Month.
Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.
In a PR landscape increasingly intertwined with social media, first impressions matter. It’s more important than ever for PR professionals to craft pitches that grab journalists’ attention quickly. With the right subject line, the payoff can be enormous, and the opportunity is there (according to recent research, 93 percent of journalists prefer to receive pitches […].
TikTok has truly taken the social media world by storm. As the most downloaded app of 2021, TikTok has surpassed over one billion active users on the platform, providing endless centertainment from creators around the world. Formally recognised as musica.ly , TikTok is a short-form, video sharing social media app. Bought by BtyeDance in 2017, ‘TikTok is the world’s leading destination for short-form mobile videos’ and with their mission to ‘inspire creativity and bring joy’ the app is the sevent
As Google's algorithm shifts, the search engine will benefit websites that put humans first, not search engines. Learn more on the importance of people-first content in this post from Justin Liggin.
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
How healthcare public relations professionals disseminate public health information has far-flung effects. These professionals must provide timely, accurate public health updates to the right audiences. At the same time, they must ensure that their public health communications are easy to understand. Otherwise, they risk miscommunications that make it tough for audience members to get the […].
If you’re feeling stumped about how to write a decent press release boilerplate, you’ve come to the right place, friend. Gather around as I share with you the wisdom and know-how to make your company and your events stand out. A boilerplate s. Read More The post How to Write a Press Release Boilerplate appeared first on eReleases.
Our guest today on Coffee with a Journalist is Max Ufberg from Fast Company. Max is a senior staff editor at Fast Company working on the tech team. Click below to follow Max Ufberg on Twitter and LinkedIn. During the episode, Max gives us the scoop on his pitching preferences, why it’s better to talk with a reporter or editor before you pitch them, what constitutes embargoed news, and more.
With the passing of Queen Elizabeth II, Abbie Fink is discussing the procedures for the funeral and the well-orchestrated process for members of the Royal Family. Read more.
Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
Authenticity is what has always given influencers their power, and it’s what separates them other marketing messaging in the eyes of consumers. And social media has given influencers the clout and the platform to promote products. But new research from product trust advocates The Desire Company reveals that many consumers today doubt the credibility of […].
Approximately 25% of businesses publish at least 10 press releases each year. While some of these may be about relatively minor news, some can be critical stories you need to get out. One possible way to ensure you get your news out when and how you want. Read More The post What Is an Embargoed Press Release? appeared first on eReleases.
Joining me on this week’s episode is Jamie Floer, APR, CPRC, Fellow PRSA , the Communications Manager for the Toho Water Authority. She discusses a number of issues, including: How to successfully advocate for transparency. How to protect your company’s reputation when other similar brands are having ethics failures. Why we need to keep ethics front and center.
Happy #MediaMonday! The latest feature comes to us from Beth Del Ville, editor of Ahwatukee Lifestyle Magazine. Learn more about her outlet, the pitches she is looking for and more in this post.
As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.
New research from software reviews and selection firm Capterra finds that while one in four American adults live with a physical or mental disability, they are often excluded from digital marketing messages due to accessibility barriers. The firm’s newly released 2022 Accessible Marketing survey finds that while 83 percent of businesses are doing more to provide […].
Just as August was coming to a close, Bank of America announced its new initiative to make buying a home easier and more affordable for Black and Hispanic/Latino communities, which includes zero-down-payment and zero-closing mortgages for first-time home buyers. The announcement was met with a flurry of media coverage on August 30th and 31st, resulting in 127 articles being published in those two days.
When it comes to investing in digital marketing, it’s important for companies to stay on top of the latest trends in this industry to invest in the right strategies. Some of the most effective new digital marketing trends include things like social media platforms adding new options for companies to promote themselves and generate more engagement.
We organize all of the trending information in your field so you don't have to. Join 48,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content