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Six Tips on Building Positive Relationships With Journalists [Infographic]

Deirdre Breakenridge

I selected this topic because I am a Journalism major with five internships under my belt. When the time came to start my infographic, I felt it would be fitting to educate PR pro’s about how to make their communications with the media positive. Whether it is a newspaper, magazine, television channel, online publication, etc.,

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In Praise of Trade PR For B2B Companies

ImPRessions - Crenshaw Communications

Businesses looking to kickstart a PR campaign may shoot for stories in publications like The Wall Street Journal or New York Times. Of course, it’s still possible to be published on the opinion page of a prestigious national newspaper, but the topic must have broad national or international relevance. Others require membership fees.

B2B 319
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PRSA Expert Express Talk : PR Expanded ( Global, Disruptive Tech, Big Data )

Deirdre Breakenridge

You’d have to go all the way back to the days of my early career when I was behind a typewriter and faxing news releases to newspaper editorial departments. Keeping an eye on Data and Data Education. If journalists are learning about data journalism, then shouldn’t PR people be educated as well? Let’s go back to 1987.

Big Data 250
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Black History Month: A Celebration of African American Media Outlets 

Buchanan PR

The Philadelphia Tribune : Founded in 1884, The Tribune is the oldest continuously published African American newspaper in the United States. For over a century, it has provided a vital platform for Black voices, covering civil rights struggles, local and national politics, education, and cultural achievements.

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S&T Live Recap: Local News Deserts Leave Residents Uninformed, Encourage Misinformation

PRSay

This year alone, 127 newspapers closed in the United States, an average of nearly two per week, according to Northwestern University’s Medill State of Local News Report 2024. Despite the demand for local news, news deserts “are counties with no newspaper, no digital-only news site, no ethic media, and no public radio,” Franklin said. “The

Local 140
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How Communicators Can Help Their Clients Navigate Misinformation and Biased News

PRSay

The traditional notion of “bad press” is negative coverage in a reputable journalism outlet that exposes legitimate complaints about a company — for example, coverage of a shareholder lawsuit, or a scandal about workplace conditions in a local or national newspaper. The article attacked Pizza Hut’s education-supporting initiatives.

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The Consequences of Misinformation

PRSay

As public-square speakers were eventually replaced by newspapers, and then radio and television, a set of journalistic ethics would lay the foundation for news gathering and reporting. Then came the internet and citizen journalism.

Ethics 174