Cision

JUNE 6, 2017

In an era where paid advertising access to consumers on television, radio, and print is drying up, influence marketing may become a primary source of consumer connection. Years ago, they were your neighbors, the local power brokers, a labor leader, or the respected business sage. 19 percent were piloting a program.

Marketing 239

Marketing Television Handbook Web 239

The Hoyt Organization

SEPTEMBER 21, 2024

The bulk of your potential clients are consuming bite-size, engaging, educational, and informative pieces of content in carefully curated social media posts. They’re listening to soundbites on podcasts, and being “entertained” by hyper-localized and unique, but relevant, content that captures and holds their attention.

Healthcare 91

Healthcare Industry Strategy Case Study 91

Bianchi Biz Blog

JULY 22, 2024

Media publications cater to a wide range of demographic segments, and both government-owned (Radio Television Malaysia) and private broadcasters like Astro and Media Prima operate numerous TV and radio channels. Highlight cultural authenticity and respect local customs. Utilize social media channels to connect with consumers.

Marketing 101

Marketing Tourism Local Government 101

Bianchi Biz Blog

SEPTEMBER 5, 2024

Safe business environment and stable democracy combined with well-educated citizens and well-functioning society provide for a solid foundation to invest and do business in Finland. Finland’s most listened-to radio channel is Yle Radio Finland , which is not an advertising-funded channel. At the heart is trust.

Marketing 100

Marketing Radio Automotive Television 100

Bianchi Biz Blog

APRIL 29, 2024

Talented Workforce : The city boasts a well-educated and skilled workforce, proficient in both English and Chinese, providing a valuable asset for businesses operating in this market. This includes print newspapers, digital news sites, television, and radio stations. Understanding local customs, values, and sensitivities is crucial.

Marketing 92

Marketing Local Crisis Management Internal 92

The Hoyt Organization

JUNE 5, 2024

Mental health advocacy campaigns are crucial in educating the public, reducing stigma, and promoting access to professional help. Lastly, outreach lets you continually raise awareness, educate people about the importance of mental health, and break down any existing stigma.

Strategy 76

Strategy Communications Local Interviews 76

Beyond PR

JUNE 30, 2016

The university radio or TV station. These are not trade journalists looking to cover the higher education industry; they have their place at other publications. Broadcast: Increased Collaboration Between Campus and Local Media. The college newspaper. Community college newsletters or magazines. employment, entertainment, etc.

Radio 69

Radio Newspapers Print Media 69

MaccaPR

FEBRUARY 19, 2018

The gym owner insisted these acts were “light hearted and fun” and defended his posts on radio as “we were having fun.we What about a local gym owner posting photos of members stretching upside down in their black spandex? Sure, you can trust your local managers to use Facebook, Instagram and Twitter responsibly.

Instagram 98

Instagram Crisis Local Privacy 98

Sword and the Script

JUNE 18, 2019

11) “I get my clients, who are experts in their fields, into newspapers, magazines, online publications and on TV and radio.”. 21) “I use print, online, and social media to convey to important people – prospective students, donors, legislators, and the news media – the work this university does to educate people and improve their lives.”.

Employee 154

Employee Print Writing Survey 154

Stephen Waddington

MAY 19, 2020

In the public sector, communicators have never been busier, as energy is directed to public education and information. Radio, television and streaming are also holding up or growing. Our local BBC news programme and even the national idents are based on clips from social media.

Government 151

Government Crisis Energy Community 151

Buzzstream

SEPTEMBER 27, 2024

Here’s another example: The idea of educating the public with Helpful Content (something Google loves) is also something you can see from TikTok in 2020, with their in-app guide to the 2020 elections. While this is true for small or local new publications most of the year, this is especially true during a big election cycle.

Digital PR 118

Digital PR Pitching Radio Google 118

Rock the Status Quo

NOVEMBER 11, 2015

If you don’t know Shonali, she is a PR consultant and incredible PR educator on the faculty of The Johns Hopkins University ( she teaches at Rutgers University, too! ). But I do focus – and specialize – in what I call “Social PR” – where you educate, cultivate, and motivate communities to help you tell your story.

Crisis 100

Crisis System Education Community 100

Sword and the Script

MAY 9, 2017

The elephants were in full dress and didn’t disappoint the many local news station cameras that came out to film the event. The kids were fascinated by the snakes, and the snake man didn’t disappoint with a chat that would check blogs in both entertainment and reptilian education. 3) Snakes do Drive Time Radio.

Publicity 108

Publicity Radio Crisis Crisis Communications 108

Landis PR

APRIL 12, 2021

Wires are essential for news organizations wanting to get a jump on a story, and they complement the news organizations’ staff by covering stories the local papers can’t or won’t get to themselves. SF Mayor Frank Jordan inviting two radio reporters on his doorstep in to interview him while he took a shower.

Meeting 98

Meeting Media Print Enterprise 98

Waxing UnLyrical

MAY 27, 2016

Our new strategy was to educate the community that by adopting a rubber duck for as little as $5, they were truly helping a child. That is where we started to get creative and blended what we do with our local media and how we can expand the reach using social media. These elements did more than educate—they told a story.

Media Relations 51

Media Relations Social Media Media Real Estate 51

Mark My Words

APRIL 26, 2022

After months of speculation about who would replace Laura Kuenssberg, Chris Mason’s promotion from a host on Radio 4 to BBC political editor seems to have taken many people by surprise – and the public outpouring of praise appears to have touched the born-and-raised Northerner. . Even he can’t quite explain.

Radio 60

Radio Local Meeting Journalism 60

Critical Mention

AUGUST 5, 2018

He also holds a seat on the NASA Education and Outreach Council. Today, you can follow David for his speaking engagements, educational PR articles and industry news. Follow her for the latest news in radio and entertainment. He has spoken at several events, including TEDx , South by Southwest and Direct Marketing Association.

Twitter 77

Twitter Radio Social Media Print 77

Landis PR

APRIL 29, 2024

Safe business environment and stable democracy combined with well-educated citizens and well-functioning society provide for a solid foundation to invest and do business in Finland. Finland’s most listened-to radio channel is Yle Radio Finland , which is not an advertising-funded channel. At the heart is trust.

Radio 64

Radio Pinterest Television Government 64

wiredPRworks

SEPTEMBER 11, 2021

My husband was away on business in Rotterdam and I was excited to be dressed in a snappy navy pantsuit for a meeting with our local school district about photographing the annual report. On September 11, 2001, I got up and went through the usual motions of a working mother with three children – ages 12, 9, and 7 – to get off to school.

Communications 105

Communications Community Crisis Film 105

Stephen Waddington

DECEMBER 12, 2019

The local media and broadcast media has done a good job in holding political campaigns to account against the wave of disinformation online. Grassroots education is the best place to start. Facebook’s digital doorstep Facebook has become one of the most influential political source thanks to targeting and local groups.

Publicity 93

Publicity Media Facebook Newspapers 93

PR Fuel

MARCH 19, 2021

If you need to educate consumers about your new product or event, we’ll give you some pointers to create buzz online. Your goal is to have the journalist contact you, which may result in a print/online article or TV/Radio interview. Including the city and state helps localize for regional coverage. Body of Answers.

Small Business 98

Small Business Writing Engineering Infographics 98

Cision

AUGUST 26, 2015

CEO of Likeable Local. Acclaimed college educator, author, speaker, and social media strategy consultant who has been featured in the Wall Street Journal, The New York Times, and the CBS NEWS. Influencer, marketing & social media pro, social selling expert, speaker, author, radio show host. Dave Kerpen – @davekerpen.

Social Media 120

Social Media Twitter Media Nonprofit 120

Stephen Waddington

SEPTEMBER 13, 2017

Make sure you use that time at university to work part time in either the local paper, radio station or start your own blog. “The advice above about starting local at the very bottom is something I would advocate too. There are so many small local charities that need help. ” Rachel Lloyd. ” Erin Hickey.

Publicity 90

Publicity Local Writing Training 90

Waxing UnLyrical

JULY 18, 2019

manual social media searching, local news, niche publications, community events, etc., Additionally, more than 30 percent of comments received on influencers’ posts have related to their audience being educated about or inspired by our mission, and as a result, they began supporting us.

Nonprofit 86

Nonprofit Fashion Retail Enterprise 86

Ethical Voices

AUGUST 29, 2022

I was the managing editor of the local business journal here in Nashville before joining a local PR firm. One of them is really rooted in the higher education classroom. What are we doing at that level in higher education to prepare these new practitioners for the professional world they’re going to step into?

Ethics 93

Ethics Groups Handbook Education 93

Sword and the Script

AUGUST 20, 2019

In high school, she landed an internship with a local radio station and started a club for kids trying to pursue a career in broadcasting. Fortunately for the public relations community, her subsequent experiences in education and internships persuaded her instead to pursue a career in PR.

Employee 96

Employee Internal International Training 96

Beyond PR

JUNE 22, 2017

For example, a PSA from a national oncology organization about prostate cancer is obviously very different from a New England-based educational foundation PSA centered around the dangers of screen time for preschoolers. In the past, we relied solely on earned media pickup of public service announcements via local and national broadcasts.

Publicity 71

Publicity Real Estate Nonprofit Television 71

Waxing UnLyrical

JULY 2, 2018

My entire education was here on Twitter from people like @shonali, @ginidietrich, @mikeschaffer, and more #measurepr #measurepr. KPIs included local media interviews, toolkit downloads, and increased engagement at local chapter levels #measurepr. My degree is in mass comm and I went to school for a career in radio.

Measurement 43

Measurement Nonprofit Education Twitter 43

Stephen Waddington

JUNE 23, 2019

Radio is under indexed (12% vs 8%) and print is over indexed (3% vs 7%). #4 8 Splinternet: multiple internets The internet is fracturing along the lines of platforms and local regulation. 13 Turning the classroom inside out The education market is rapidly being disrupted by technology.

Report 81

Report YouTube Privacy Web 81

wiredPRworks

SEPTEMBER 11, 2021

My husband was away on business in Rotterdam and I was excited to be dressed in a snappy navy pantsuit for a meeting with our local school district about photographing the annual report. On September 11, 2001, I got up and went through the usual motions of a working mother with three children – ages 12, 9, and 7 – to get off to school.

Communications 81

Communications Community Crisis Film 81

Buzzstream

JANUARY 8, 2025

Pair this with existing content or tools your brand already offers and build campaigns around localized or visual data. You’re getting brand mentions, potentially broadcast segments on traditional TV and radio. That was the news hook that made it relevant and local by state. Because, like I mentioned before, you can.

Digital PR 62

Digital PR Google Comparison SEO 62

wiredPRworks

JUNE 10, 2020

Contrary to common misconception, they’re also generally healthy, civically engaged, college-educated, and socially active. This innovative computer service provides online facilities for real-time interaction with other computer users, from entertainment, politics, gaming, radio, and more. About Ziff Davis. How about you? Need ideas?

Video 52

Video Local Tools Conference 52

Victorious PR

JANUARY 13, 2023

But it’s important to look at others and educate yourself on what may be a better tactic. You have print, television, radio, AND online. We get leaders in the local press, industry-specific media, leading publications, and podcasts, allowing the public to see them as credible within their industry. And we get it.

Real Estate 52

Real Estate Publicity Television Radio 52

Bianchi Biz Blog

JANUARY 24, 2022

Along this same line of thinking is consumer education. I started in commercial radio in Omaha, Nebraska, in 2006 at the mighty KEZO, which meant I played a lot of fantastic rock records between the hourly weather and traffic reports! I did more traditional news, weather, sports, and farm reporting during my time in AM radio at KJAN.

Meeting 77

Meeting Automotive Media Technology 77

Mora Communications

OCTOBER 2, 2017

Being featured as an expert in the field in print, radio TV and online not only helps build your practice but is also one of the most effective ways to establish credibility with potential new patients. Particularly when it comes to such a difficult and sensitive issue, patients want to see someone they can trust and have confidence in.

Television 40

Television Print Radio Newspapers 40

Buzzstream

MARCH 5, 2025

Check the local forecast before you pitch a local journalist This weeks tip comes from Collin Czarnecki, Founder of NOBLE Digital Studio : Pitching to a local TV or online newspaper? This ripple effect dominates local news coverage. Its all the local press wants to talk about.

Digital PR 62

Digital PR Pitching Study Google 62

Sword and the Script

FEBRUARY 20, 2018

As it turns out, he got his start selling radio and television advertising and only later went to work in the CPG industry after earning an MBA. When I talk to my friends who market local or regional businesses they imply that big brand marketing is easy because of large budgets and tons of resources. Today he’s on his own.

Technology 64

Technology Marketing Retail Interviews 64