Deirdre Breakenridge

JANUARY 6, 2020

Wei’s academic studies are in journalism, consumer technology, and resource economics; he is passionate about the intersections of the fields. Winner #1 is (drumroll please) … Wei Cai, who is an undergraduate at the University of Massachusetts Amherst. Winner #2 will be announced next week. Here is Wei’s winning video.

Video 352

Video Journalism Education Resources 352

ImPRessions - Crenshaw Communications

SEPTEMBER 9, 2020

Our firm was brought in by a successful email services provider (ESP) who had built and bought technology to expand its services into marketing automation and digital marketing. Two years later, the company joined a Fortune 20 company as its key cloud marketing technology unit in a lucrative exit for investors.

Banking 327

Banking Financial Employee Technology 327

5W PR

MARCH 31, 2025

Public relations plays a vital role in the health technology sector, where regulatory compliance directly affects patient safety and public trust. This intersection of PR and regulatory compliance demands a strategic approach that combines legal expertise, clear communication protocols, and stakeholder education.

Guidelines 78

Guidelines Crisis Communications Policies Healthcare 78

Deirdre Breakenridge

SEPTEMBER 5, 2014

Vacation is over and our students, educators and pros are either back in the classroom or busy at work. What bloggers, influencers and media outlets give the best recommendations on the latest technology and tools? Technology PR Job Search PRStudChat Public Relations Social media communities PR PR Toolkit public relations'

Twitter 324

Twitter Community Ethics Resources 324

Agility PR Solutions

OCTOBER 24, 2024

Cybersecurity PR and marketing is evolving to keep pace with the rapidly changing landscape of digital threats and technological advancements.

Trends 101

Trends Marketing Education Content Marketing 101

Deirdre Breakenridge

JUNE 13, 2016

Here’s my interview with the CEO and co-owner, Jennifer Radk e, on social media education and her vision for the NISM. Knowing that many individuals may not feel comfortable sitting for a certification exam without preparation, we built curriculum to serve as an education opportunity. What is a certification in social media?

Social Media 0

Social Media Education Media Training 0

5W PR

APRIL 2, 2025

Financial technology companies face unique marketing challenges that traditional advertising alone cannot solve. Look for influencers who already create content around personal finance, investing, or financial education. Structure campaigns around educational content that adds genuine value rather than pure promotion.

Marketing 78

Marketing Financial Case Study Education 78

Deirdre Breakenridge

SEPTEMBER 3, 2014

It’s the end of the summer and fall marks the busy season for professionals, as well as PR educators and students who are back in school. YellowDig (For Classroom Collaboration): For all of my educator friends, here’s a great tool. It’s free for educators who want to bring the resource into their college classrooms.

Communications 383

Communications Tools Google Resources 383

5W PR

NOVEMBER 13, 2024

Brands that effectively leverage AI to deliver personalized experiences need strong communication strategies to educate audiences about these innovations. 5W understands that success in media and advertising requires more than just great technology. It requires the right strategies to stand out in a rapidly changing field.

Advertising 157

Advertising Advertising Privacy Ethics 157

Stern + Associates

OCTOBER 17, 2023

Quantum technologies are about to shift the paradigm of the entire computing world, ushering in a new era of communication and possibility. an award-winning quantum technology expert and the Howard Reiss Chair in Physical Sciences at the University of California, Los Angeles (UCLA). Organizations need to disrupt or be disrupted.”

Technology 133

Technology System Government Groups 133

Cision

JUNE 30, 2017

But, we must continue to be a thought leader and driver of this industry transformation, not just a technology and best practices enabler. Earned media has never been more important to global business, government, education and all other walks of industry.

Communications 0

Communications Publicity Media Measurement 0

Agility PR Solutions

FEBRUARY 3, 2025

Helping companies navigate new situations, new technology, managing communication challenges, or educating audiences is nothing new to the PR world. But why does it feel so different with AI? Im not sure Im supposed to say this, but its been 25 years in this industry, and I have yet to write for Bulldog Reporter.

Education 96

Education Technology Writing Report 96

Onclusive

SEPTEMBER 27, 2017

In addition to monitoring, however, new technologies like AirPR Software’s Analyst Platform now allow us to aggregate content and identify trends – without reading every article and tweet. Dell has trained over 10,000 employees on social media through their Technology Solutions Training Portal.

Crisis Communications 325

Crisis Communications Crisis Communications Employee 325

Onclusive

JUNE 21, 2017

We created technology that tracks all mentions, not just when there’s a link back to the company’s website.”. Technology has largely enabled this.” Start by familiarizing yourself with today’s PR technologies so you’re in the know, even if you don’t consider yourself an expert user yet. Don’t make them come to you.). “Be

Storytelling 329

Storytelling SEO Community Insurance 329

Onclusive

DECEMBER 6, 2019

It’s critical to keep up with the latest trends, technologies, and methodologies so that your company doesn’t miss opportunities and get left behind. . Or attend classes on both topics for an education that is “twice as nice.” The world of marketing and PR evolves rapidly. PRWeek Awards. Dates: March 19, 2020. Location: New York, NY.

Conference 329

Conference Marketing Case Study Measurement 329

Deirdre Breakenridge

MARCH 14, 2018

My blog posts focus on the intersection of social media and education. I also host a weekly Facebook live show, Classroom Without Walls – Using Technology to Reimagine Education , because that’s how I envision the future of education. Technology has made this possible. Be Yourself. Who knows?

Education 224

Education Community Social Media Energy 224

Onclusive

FEBRUARY 28, 2022

Building relationships with media outlets that publish powerful educational stories resulting in new inquiries can be linked with creating a new category in your industry. For example: Website traffic and desired actions generated by earned and owned media can be tied to acquiring customers.

Measurement 368

Measurement Guidelines Data Education 368

ImPRessions - Crenshaw Communications

SEPTEMBER 29, 2020

Content that explains a new or emerging trend is among the most valuable for business customers because it helps educate prospects. Educational content is particularly useful for any category with a long purchase cycle and steep learning curve, like software or insurance. Here are five of the most common. Traditional Trend Piece.

Leadership 353

Leadership Insurance Insurance B2B 353

Deirdre Breakenridge

SEPTEMBER 26, 2014

We set aside the hype and buzzwords and focused on strategic communications and technology to advance the practice of public relations. It’s important to draw the line and know when to focus on the business of communications and when you can pour your heart into the education and giving generously on a daily basis.

Interviews 375

Interviews Energy Meeting Conference 375

5W PR

MARCH 10, 2025

Public relations plays a vital role in promoting STEM toys by connecting educational value with engaging storytelling. Parents and educators actively seek toys that combine learning with play, making STEM toys a growing segment of the toy market. billion in 2020, showing a clear demand for educational playthings.

Strategy 78

Strategy Education Video Storytelling 78

Deirdre Breakenridge

AUGUST 26, 2014

Throughout my 25 year career I’ve worked with clients from an array of industries – aviation, healthcare, government, museums, education, technology, and more. While some PR firms do specialize in an industry, such as technology, travel or fashion, the capabilities of most full service agencies cover many sectors.

Industry 316

Industry Fashion Travel Tourism 316

Business Wire

AUGUST 4, 2022

Business Wire's push technology places your news release in front of thousands of journalists, databases, search engines, and social channels. Whether announcing a new product, service, or distributing quarterly financials, your goal is to maximize the reach of your news and engagement among viewers. We’re here to support that.

Blogging 384

Blogging Engineering Financial How To 384

ImPRessions - Crenshaw Communications

APRIL 27, 2021

InfoWorld is published for IT leaders who hope to bring their companies a competitive edge through understanding emerging technologies and advances. It’s also a great place for webinars and other free educational content! It’s also a great place for in-depth op-eds by industry leaders on current trends and topics. Krebs on Security.

Enterprise 296

Enterprise Journalism Trends Resources 296

Agility PR Solutions

MAY 5, 2021

In today’s marketing landscape, technology-based advertising changes fast, and consumer behaviors and interests have become hard to predict. To succeed, digital marketers and those who work in digital PR cannot rely on educated guesses anymore. Given the rapid changes in the marketing […].

Trends 201

Trends Marketing Branding Brand 201

Onclusive

JULY 13, 2021

Lucidworks , an enterprise search technology innovator, utilized NEO to help them increase category awareness through thought leadership and industry education efforts. As a result, Monster increased the inclusion of key soundbites and spokespersons in their media coverage by up to 54%. Read the full case study.

How To 370

How To Biotechnology Case Study Leadership 370

Deirdre Breakenridge

AUGUST 7, 2014

Technology allows us to work faster and work on multiple things at once. Technology is just getting faster and faster these days. He has a strong passion for education, whether it is learning or teaching, and sees education as the key to success. The answer is simple, we aren’t lazy.

Blogging 269

Blogging Ethics Education Technology 269

5W PR

FEBRUARY 22, 2025

Defense Public Relations plays a vital role in connecting defense technology companies with the general public. As defense technologies become more sophisticated, the need for clear communication between tech developers and citizens grows increasingly important. Army’s “What’s Your Warrior?”

Publicity 78

Publicity Privacy Technology Ethics 78

Sword and the Script

APRIL 16, 2024

Those companies that are in the early stages of a startup building a product stand to gain “the greatest” valuation benefit from marketing About half (45%) of all B2B technology startups make no effort to market their products. B2B technology products tend to be complex. To sell them you need to educate prospects.

B2B 182

B2B Study Marketing Education 182

Onclusive

MARCH 2, 2021

We can all agree that there are a myriad number of reasons across the business transformation dimensions of people, process, and technology that lends itself to this very common scenario. One could say the same when it comes to organizations – ‘data, data everywhere nor any insight to learn!’.

Data 312

Data Communications Data-Driven PR Analytics 312

Cision

JUNE 23, 2016

But we have expanded beyond that to take the political grassroots model and apply it to brand, public education and influencer engagement campaigns for top Fortune 50 companies – all focused outside of Washington, D.C. The two most dramatic changes are the 24/7 news cycle and technology growth. and in local communities.

Public Affairs 227

Public Affairs Local Education Policies 227

PRSay

MAY 18, 2023

One year later, many of us are grappling with the implications of artificial intelligence technology that can search the internet, write text, edit images, create videos and speak in lifelike voices. While ChatGPT’s artificial intelligence lets it learn from interacting with humans, the technology is only as good as the questions we ask it.

Publicity 185

Publicity Software Education Technology 185

ImPRessions - Crenshaw Communications

AUGUST 18, 2021

Over the past several years, the medium has grown in popularity along with the acceleration of mobile technology. We’ve had stellar success using influential experts for customer education events (often with media participation), sponsored surveys or research reports, or top-shelf white paper content.

Case Study 390

Case Study B2B Study Interviews 390

Onclusive

OCTOBER 23, 2019

We have developed the first technology platform for measuring and optimizing the true ROI of Communications and PR efforts. Understand and support our sales channels through training, education and the creation of marketing collateral, presentations and case studies. A strong understanding of the communications industry. Requirements.

Marketing 46

Marketing Case Study Software Analytics 46

Onclusive

JANUARY 25, 2019

Staying on top of the latest trends, technologies and strategies is paramount. Attendees can learn how new technologies and innovative processes are fundamentally changing what our work will look like in the next two to five years. Now entering its 20th year, the PRWeek Awards are one of PR’s most prestigious events.

Conference 256

Conference Content Marketing Marketing International 256

Melissa Agnes

OCTOBER 16, 2014

The issue has all sorts of implications including recognition as professionals, education versus training, classroom instruction versus on-the-job experience, and respect for the work emergency managers do both when responding to a disaster and when doing other things to preserve life, property and the environment.

Education 270

Education Government Policies Wikipedia 270

Onclusive

MARCH 16, 2015

Nothing has changed our industry more than technological innovation. All About Tech Canva Google Analytics HARO Influence&Co OneSpot PR PR education PR measurement PR solutions PR Tech PR tools Prezly PRTech PRTech ecosystem PRTech solutions public relations TechCalendar'

Analytics 150

Analytics Education Google Measurement 150

Onclusive

MAY 31, 2018

Crisis preparedness and internal education can aid you before a crisis hits, and having the right monitoring and measurement tools in place can provide you the insights you need throughout a crisis. on May 29 to conduct a racial-bias education program. A crisis can be one of the most difficult situations in a CEO’s career.

Crisis 191

Crisis Data Software Privacy 191