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Top Entrepreneur Podcasts PR Agencies Should Know

ImPRessions - Crenshaw Communications

Episodes are released almost daily, aimed to inspire and educate would-be entrepreneurs. This is an educational resource for budding entrepreneurs to listen to as they will hear real and raw conversations about succeeding. The Tim Ferriss Show is one of the top-rated Business podcasts on Apple.

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Six Tips on Building Positive Relationships With Journalists [Infographic]

Deirdre Breakenridge

When the time came to start my infographic, I felt it would be fitting to educate PR pro’s about how to make their communications with the media positive. I hope to educate people on how to leave a positive lasting impression on reporters and how to be useful to these journalists. These people became the sources I tended to avoid.

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Using Customer Transformation Stories To Create Compelling PR Narratives

5W PR

Successful emotional campaigns often center around: Personal transformation Overcoming health challenges Achieving wellness goals Living life more fully Helping loved ones thrive Contributing to community wellbeing For example, Fenty’s PR strategy includes educational content that empowers consumers to take control of their health naturally.

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How Not To Get Cancelled: A PR View

ImPRessions - Crenshaw Communications

And internet justice can be even more consequential for ordinary people whose offenses fall short of slapping someone on live television. Duolingo, the language-education app, recently learned this the hard way. But cancellation isn’t limited to celebrities. The same is true for brands and businesses. Be careful with humor.

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From Top Chef to Culinary Trailblazer: Carla Hall’s Inspiring Journey of Passion and Perseverance

PR for Anyone

Carla used her platform to champion these ideas, particularly through her cookbooks, television appearances, and public speaking engagements. By embracing her identity and using her platform to educate the public, Carla has had a profound impact on how people understand and appreciate soul food.

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5 Powerful Owned Media Strategies (Part 1 of 2)

Onclusive

Sponsored television programming and content marketing have been around for a long time and these strategies have evolved with the emergence of digital media. We suggest publishing content that is educational or instructional – don’t be afraid to give a bit of information away for free.

Strategy 273
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4 Keys to Distributing Public Service Announcements

Cision

In the past, the Federal Communications Commission (FCC) mandated that television stations allocate a set amount of time for public service programming, but this is no longer the case. For example, you might distribute a :30 second video PSA for earned television pickup, but also place a shorter, shareable version on social channels.

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