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Tech talent shifts: Rethinking your employee advocacy strategy

PR in High Definition

With big names like Amazon and Dell mandating a return to the office , employees are taking a hard look at their work environments. For starters, it’s a fresh opportunity to shape company culture and use employee advocacy as a secret weapon. As comms pros, we know how valuable employee voices can be.

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Can Big Business Save America?

ImPRessions - Crenshaw Communications

We specialize in messaging to those very stakeholders, especially employees, partners, and customers. Yet the need here is not mere public relations messaging, but leadership and action. Yet 20-plus multinational corporations pledged to use renewable energy for 100 percent of their electricity. Business Must Serve Stakeholders.

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Meet PRSA Board of Directors Nominee Michelle Egan, APR, Fellow, PRSA

PRSay

You served in a variety of key volunteer leadership roles for PRSA, including as president of the Alaska Chapter. Whether in Chapter, District, Section or committee roles, our volunteers seem to have endless energy and commitment to the organization and that makes me want to keep saying “yes.”

Meeting 152
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Reputation Management and Digital PR

The Proactive Report

Online reputation management (sometimes abbreviated as ORM) focuses on the management of search engine results, the building of thought leadership campaigns, media visibility, and several other aspects that influence what the public sees when they look for you. The difference between PR and Marketing.

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The ESG opportunity for public relations 

Stephen Waddington

ESG frames of reference The paper tackles the emergence of ESG and its implications for leadership, management, and communication. The leadership and management concerns grouped under the heading of ESG aren’t new. This includes energy, materials and waste management and addressing governance and transparency.

Publicity 197
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6 Leadership Lessons from 6 Women Leaders

MaccaPR

Although more and more women are taking leadership positions ( the number of female CEOs is increasing ), the majority of business leaders tend to be male (the top 27 highest paid CEOs in Minnesota are all men, for example). Here are takeaways for MaccaPR blog readers on leadership styles and business decision making. Chris Freytag.

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Is kind leadership an oxymoron?

PR in High Definition

Why isn’t kindness desirable in the leadership community? It’s clear to see why the default path for leadership is often being as cut-throat with your employees as you are with your competitors, but it’s not the only way to be. – Satisfied employees stay in their roles, and they work harder. Show me the money!