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How the PRSA Code of Ethics benefits communications employees

Axia PR

The PRSA Code of Ethics is a set of guidelines that helps public relations professionals “navigate ethical principles and applications and is widely regarded as the industry standard,” according to the PRSA student society. These principles include advocacy, honesty, expertise, independence, loyalty, and fairness.

Ethics 118
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Leading With Ethics During COVID-19

PRSay

Each September, PRSA celebrates Ethics Month, featuring programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). Please join the discussion via #PRSAChat and #EthicsMonth, and follow along with our ethics-related blog posts, webinars and Twitter Chats throughout the month.

Ethics 203
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Unlocking the strategic potential of internal communications

Wadds Inc.

As organisations manage a complex business landscape, the internal communications function can demonstrate its value as a strategic management function. My focus as a public relations practitioner and management researcher is on elevating the internal communications function's role in management.

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This Week in PR Ethics (3/17/22): Ethics and Business

Ethical Voices

The Irish Times discusses how ethical shoppers are driving a revolution. But beyond that, key ethics stories for the week include: Ethically, where can you do business?: Ethics is good for business : This week Ethisphere came out with their list of the World’s Most Ethical Companies. Ethics is good for business.

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How to Build Trust Ethically and Effectively – Roy Reid

Ethical Voices

He discusses a number of important ethics issues, including: What to do when your client asks you to besmirch the competition How to effectively and ethically build trust What to do when employees, clients and partners break your trust Why don’t you tell us a little bit more about yourself and your career?

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Trust: Business Tops Media and Government in Ethics and Competence, Finds Survey

Sword and the Script

Businesses are increasingly viewed as more ethical and competent than government, media and non-governmental organizations (NGOs). Business is ethical and competent. According to the survey, business was the only institution that respondents classified as both ethical and competent. click image for higher resolution).

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Shaping Digital Perceptions: How PR Defines and Elevates Your Brand

5W PR

Stakeholders are those individuals or groups with an interest in or affected by a company’s activities, such as customers, employees, investors, suppliers, government officials, and the general public. This approach fosters trust and loyalty among customers, employees, and other key stakeholders.