PRSay

SEPTEMBER 20, 2019

PoliteMail was a proud sponsor of Connect 19 — the PRSA Employee Communications Section’s annual conference. Customers will never love a company until the employees love it first” says author and organizational consultant, Simon Sinek. So, how do you incorporate internal communications into your brand marketing strategy?

Internal 139

Internal International Communications Strategy 139

Onclusive

JULY 27, 2023

Improved Stakeholder Engagement: Through strategic comm efforts, campaigns have the power to engage and connect with various stakeholders such as employees and investors. Listing internal actions or notes promotes collaboration and clear communication within a team.

Tools 354

Tools International Internal Resources 354

ImPRessions - Crenshaw Communications

AUGUST 12, 2016

A wave of mild panic is sweeping over public relations agencies all over the land this week as this year’s crop of summer interns prepares to go back to school. These student employees add value and voice to all PR teams, and we hope they reap as many benefits as we do. Don’t fence me in. Come from a place of yes.

Internal 120

Internal International Exercises Ethics 120

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2020

Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal slack messages that unpacked a punitive workplace culture. ” In many companies, especially high-growth technology businesses, there have been different standards of behavior for certain employees.

Corporate 272

Corporate Reputation Policies Employee 272

Stephen Waddington

JULY 16, 2021

There are several forces in play: Areas of the economy that shut down are reopening and organisations are firmly in recovery-mode The pandemic has created a new set of roles is areas such as employee engagement and sustainability Entry level roles are reopening as organisation begin to figure out the balance between home and office working.

Publicity 199

Publicity Government Crisis Employee 199

Melissa Agnes

APRIL 16, 2018

I recently received the following comment on a post I shared to social media: Sometimes it’s just hard to start talking about crisis preparedness because no one wants to be involved in a negative event. Gaining internal buy-in from the right people to implement a crisis ready culture can sometimes feel like an uphill battle.

Internal 133

Internal International Crisis Exercises 133

PRSay

JANUARY 22, 2021

After dealing daily with the health and financial concerns for employees and their families in a COVID world, genuine empathy will underpin all communications as never before. The imperative is creating a unique culture for all employees when many will not be in the office full-time — or at all. Avoid remote culture shock.

Trends 187

Trends Communications Skype Employee 187

ImPRessions - Crenshaw Communications

JANUARY 29, 2019

Supporting tactics could include targeted stories in key trade publications, influencer blog posts, conference sponsorships, customer education or awards events, and more. Other resources may be internal. Employees have customer contact, and virtually everyone talks about the organization where they work with others.

Strategy 265

Strategy How To Resources Employee 265

Burrelles Fresh Ideas

DECEMBER 5, 2023

In the dynamic landscape of modern workplaces, effective internal communication is paramount. It serves as the lifeblood that fuels organizational synergy, promotes transparency, and provides a sense of community among employees. What hurdles do organizations face in effectively communicating internally, and what are some tips to help?

Internal 97

Internal International Communications Employee 97

ImPRessions - Crenshaw Communications

JULY 14, 2021

Millennials are famous for desiring progressive employers who care for their employees’ experience and value a diverse and inclusive workplace. Award entries, handled by a PR team or internally, are a great way to begin the process of crafting the narrative and doing the actual writing of valuable case study content.

B2B 334

B2B Company Case Study Conference 334

Sword and the Script

DECEMBER 8, 2020

Consider your audience and prioritize communicating with your employees. Employees are arguably your most important stakeholders, and news of a merger or acquisition causes anxiety to spike among them. Start by understanding the perceptions that already exist within your audience of employees. They could have just asked.

Internal 92

Internal International Employee Leadership 92

ImPRessions - Crenshaw Communications

MARCH 13, 2018

Every two years, the New York-based Corporate Communication International ( CCI ), conducts an in-depth survey of senior PR and communications officers at Fortune 500 companies about the latest global PR trends. Any crisis communications team must be ready to respond at any hour to an escalating event, and that speed is vital.

Trends 199

Trends Corporate Employee Analysis 199

ImPRessions - Crenshaw Communications

JULY 26, 2022

Often the main reason employees choose to work abroad is to experience a new culture. Employees work most productively when they feel trust, support and empowerment by their employers. Some even set alerts to remind them to move on to the next task. Sharpen your time-management skills. Let me tell you, I’ve learned from experience.

How To 309

How To Meeting Travel Employee 309

Mindful Marketing

NOVEMBER 21, 2021

Most organizations are grateful they’ve weathered the economic turmoil; at the same time, they also should be showing gratitude to the stakeholder group that has become increasingly important to them: their employees. From a personnel perspective: It’s better to keep existing employees than it is to hire new ones.

Employee 89

Employee Training Leadership Video 89

Onclusive

DECEMBER 16, 2020

At the same time, it is clear that this year has made a long-term mark on trends such as remote working, virtual events and other types of virtual collaboration, which are expected to continue and evolve. There is also something to be said about real-time response and the ability to focus entirely on the company’s own internal needs.

Industry 221

Industry Content Marketing Corporate Analytics 221

ImPRessions - Crenshaw Communications

JUNE 20, 2018

Long-term employees might even be stuck with an outdated elevator speech when asked to describe the business. You’re planning a liquidity event. If your industry is facing rapid change, or your own business is transforming quickly due to internal or external factors, now is the time to position it properly for the future.

Education 178

Education B2B Employee Crisis 178

Cision

OCTOBER 26, 2016

The PRSA 2016 International Conference in Indianapolis brought together some of today’s top thought leaders in the field of communication– and then some. Top sponsored #content trends: infographics are not dead, humor is big in #B2B & employees are the new “native” voice – @bigal123 #PRSAICON. —

Conference 120

Conference Internal International Data 120

PRSay

JANUARY 26, 2021

This includes the way messages were shared with the internal constituents of the U.S. Leaders within an organization must act quickly to check the pulse of their most important stakeholders: their employees. Capitol, the news organizations that have been covering this story since it started and the American people.

Crisis Communications 166

Crisis Communications Crisis Communications Leadership 166

Onclusive

NOVEMBER 8, 2023

Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Internal Communications Internal communications are crucial in determining how things are accomplished in any organization. How do you know what’s working?

Training 195

Training Media Training Crisis Communications Reputation 195

Bianchi Biz Blog

JUNE 12, 2023

Guest Post by Jan Griffiths, president & founder of Gravitas Detroit In today’s fast-paced and digitally connected world, internal communication has become more critical than ever for automotive suppliers. Employees can listen to podcasts while commuting, during breaks, or while performing routine tasks.

Employee 78

Employee Automotive Storytelling Internal 78

5W PR

OCTOBER 31, 2023

10 Networking Events for PR Professionals In the fast-paced world of public relations (PR) and marketing, staying updated with the latest trends, technologies, and strategies is vital. PR and marketing conferences offer a unique opportunity to learn, networking events , and gain insights into the ever-evolving landscape of these industries.

Conference 78

Conference Nonprofit Education Healthcare 78

5W PR

MARCH 18, 2020

The Centers for Disease Control and Prevention is recommending that large events and gatherings of 50 or more people, scheduled within the next eight weeks, be canceled or postponed. For many companies, this impacts client conferences, employee functions, and trade shows, usually at considerable cost. Identify your unique situation.

Trade Shows 88

Trade Shows How To Policies Travel 88

ImPRessions - Crenshaw Communications

MARCH 8, 2023

The goal is to refocus employees and stabilize morale. Coordinate internal and external comms carefully This is harder than it looks. Affected employees will immediately spread the news, of course. ” These kinds of descriptors devalue the employees who are leaving. Don’t torture them with extraneous details.

Employee 182

Employee Viral Twitter Corporate 182

Business Wire

FEBRUARY 2, 2018

For PR pros, Facebook Live is a terrific way to supplement a product launch , to bring viewers to a hosted event , provide tips on how to maximize the use of your product , interview industry experts , provide market updates and more. Then identify those internal and external experts who can speak to the value of your organization.

Facebook 181

Facebook Community Advertising Advertising 181

ImPRessions - Crenshaw Communications

MARCH 6, 2017

This comes after Susan Fowler, who spent an eventful year as an Uber engineer, wrote a blog post detailing a culture of relentless sexual harassment, gender bias, and cutthroat competition at the company. And Uber’s not alone in grappling with the impact of information supplied by its own employees. Look at the White House.

Reputation 159

Reputation How To Employee Financial 159

Melissa Agnes

JUNE 3, 2014

However, as we saw with the case of Phonedog vs. Kravitz there is risk in allowing employees to tweet from their own accounts, or tweet from accounts that have their name + your organization’s name in the handle. Can You Sue Former Employees for Social Media Accounts?

Airlines 206

Airlines Crisis Wikipedia Social Media 206

Marketwired

MARCH 15, 2016

However, a strong personal brand can actually enhance and grow a company internally and externally. In most cases, companies and brands don’t understand that building the brand of their employees is just as important as building the brand of the company itself. Let’s flash back a bit, though.

Employee 100

Employee Training Brand Branding 100

Melissa Agnes

MAY 23, 2016

It defines everything from the structure, roles and responsibilities of your crisis team, straight through to your internal escalation process. What you want to do instead, is make sure that your crisis management governance reflects the organizational structure that all employees and team members are already familiar with.

Crisis Management 176

Crisis Management Government Crisis How To 176

PRSay

NOVEMBER 10, 2022

Employees who experience or witness incivilities are more likely to be uncivil toward others, the study found. In the workplace, CEOs say, a culture of incivility threatens employee morale and productivity, corporate reputation and revenue. You might connect your campaign to a particular event, such as World Kindness Day on Nov.

Employee 156

Employee Crisis Reputation Creativity 156

Cision

AUGUST 30, 2016

This level of in-depth scenario planning is perhaps the best tool in our arsenal to help us anticipate nearly every possible event. Watch for issues around the globe and the impact they may have on your business, clients, customers and employees. Is there a materials shortage in your supply chain? Perhaps a major cross-border shakeup?

Crisis 220

Crisis Crisis Communications Crisis Management Exercises 220

Sword and the Script

SEPTEMBER 3, 2024

This B2B marketing pitfall risks wasting your spend on influencers – and may have implications for social advertising, email marketing and even internal communications The use of influencers is on the rise in B2B marketing. If you pick your influencers correctly, you can accelerate awareness and leadgen.

Social Media 150

Social Media Study B2B Media 150

ImPRessions - Crenshaw Communications

JULY 15, 2020

Office employees have been thrust into remote work, and many are using personal devices for business communications. They should reflect awareness of recent events and the changes in how we live and work. But the shutdown also threatens brand health, and not only due to lost business. COVID shutdown raises reputation risks.

Reputation 221

Reputation How To SEO Guidelines 221

ImPRessions - Crenshaw Communications

JUNE 13, 2017

Of course, employee turnover can happen at any company, but when it happens on the agency side, it should be a blip, not a breakdown. Any team asked to budget an event, product launch, or other initiative is expected to stand by their projections, and it’s smart to estimate “up” to allow for last-minute contingencies.

Media Training 249

Media Training Policies Agency Interviews 249

PRSay

AUGUST 13, 2020

Some of us are fortunate to work for companies that tell employees to bring their whole selves to work, that invest in corporate social responsibility and that act as responsible members of their communities. At times like these, it may help to take a breath, look back in time and consider the activist roots of the PR profession.

System 190

System Public Affairs Employee Nonprofit 190

Waxing UnLyrical

MARCH 15, 2018

Social media has redefined crisis response in three important ways: outlet options, messaging speed and employee engagement. But the most important change to crisis response has been under-reported and underutilized—the power of employee evangelists. Employee evangelists are made, not born. Guest Post by Laurel Kennedy.

Employee 76

Employee Crisis Corporate Social Media 76

ImPRessions - Crenshaw Communications

APRIL 13, 2023

How we can be the change As a person of color, I am drawn to companies with a diverse employee base. It’s a PR agency with fewer than 25 employees, and more than a third are people of color. Internally, a diverse team sends a message that the company values inclusion and is committed to creating that kind of work environment.

Employee 156

Employee Community Groups Interviews 156

ImPRessions - Crenshaw Communications

MAY 31, 2024

As I’ve outlined in previous posts , a corporate position on a social issue should be part of a fully developed plan , never a knee-jerk response to an event or question. Panelists point out the power of employees as storytellers, and the impact their experience can have on corporate and brand reputation. Get internal buy-in.

Trends 203

Trends How To Ethics Reputation 203