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ICON 2023 Q&A: Delta’s Gina Laughlin on an ‘Employees First’ Approach to Internal Comms

PRSay

Laughlin, a former PRSSA president, is vice president of global employee communications for Delta Air Lines. During ICON, she talked with PRsay about Delta’s employee-first approach to internal communications and the challenges of reaching deskless employees. She also delivered PRSSA’s keynote address.

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As employee engagement challenges mount, CEOs worldwide turn their focus to company culture as a leadership imperative

Agility PR Solutions

The internal tide is swelling within companies worldwide as leaders struggle to adapt to new workplace challenges, including the ever-evolving hybrid work model, the imminent effort to hone workers’ skills—and win their trust—an AI becomes a central strategy, and of course the unpredictability of a shaky economy.

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The 6-Step Guide to Creating a Thought Leadership Content Program

Contently - Strategy

Any organization can deliver thought leadership content if it has a system for generating ideas and a process for turning them into engaging assets. Half of C-suite executives say they leverage thought leadership to make purchasing decisions in tough economic times. What is thought leadership?

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3 Executive Communications Trends for 2024

Stern + Associates

But for reasons that include both customer and employee relations, some type of statement when big events occur has become expected. We see it as supporting a “whole company” communications effort with leaders standing as active voices for both internal and external audiences eager to hear from them.

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Young Employees Bring Fresh Ideas, Perspectives, Creativity

PRSay

Your interns and entry-level employees are full of ideas from what they were just taught in school, what their friends are seeing trend on TikTok and what other new platforms are being developed at this very moment. Invite your new employees and interns into the board room. Bring in young voices.

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How Podcasts Can Help Auto Suppliers Drive Employee Engagement

Bianchi Biz Blog

Guest Post by Jan Griffiths, president & founder of Gravitas Detroit In today’s fast-paced and digitally connected world, internal communication has become more critical than ever for automotive suppliers. Employees can listen to podcasts while commuting, during breaks, or while performing routine tasks.

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Understanding How Internal Communication Affects Life Satisfaction

Institute for Public Relations

On the one … Continue reading Understanding How Internal Communication Affects Life Satisfaction → We exist with and through them as they organize and structure our life from the beginning through to the end. New technology has created different challenges for all types of organizations.

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