Institute for Public Relations

SEPTEMBER 24, 2024

Ariel Investments explored the perspectives of leaders and employees on diversity, equity, and inclusion (DEI) in the workplace. Two surveys were conducted between August and October 2023.

Employee 85

Employee Leadership Survey Corporate 85

Sword and the Script

FEBRUARY 16, 2021

It also surveyed 1,500 respondents in the U.S. survey respondents said the following: 61% trust business. According to the survey, business was the only institution that respondents classified as both ethical and competent. Both media and government were labeled – by survey responses – as unethical and less competent.

Government 135

Government Survey Ethics Media 135

PRSay

NOVEMBER 1, 2022

Nearly a third of employees have become less engaged with their work, new surveys find. According to a study by The Conference Board , the commitment and connection that people feel to their jobs fell over the last six months for all employees, regardless of their work location or schedule. Photo credit: terovesalainen ].

Survey 103

Survey Employee Conference Leadership 103

PRSay

MARCH 10, 2022

workers whose jobs can mainly be performed from their homes are still working from home all or most of the time, a new survey from Pew Research Center has found. Among employees choosing to work from home, fewer are doing so because they’re afraid of being exposed to the coronavirus (42 percent now vs. 57 percent in 2020).

Survey 147

Survey Journalism Employee Facebook 147

Sword and the Script

AUGUST 1, 2022

The volume of comms work has grown and changed, according to the 482 respondents to the fifth annual JOTW Strategic Communications Survey, which is being released today. ” In open-ended comments, respondents cite digital, internal comms and a greater focus on comms by leadership as among the underlying reasons.

Survey 128

Survey Communications Measurement Internal 128

ImPRessions - Crenshaw Communications

JUNE 26, 2019

Forty-four percent of 210 CEOs surveyed said their most important communication goal for 2019 was to sell the company’s products and services, and 60% said they were unlikely to speak out about any social issue. To show leadership during a serious crisis situation. Here are some of the most common. . To signal a cultural shift.

Trade Shows 271

Trade Shows Airlines Leadership Corporate 271

ImPRessions - Crenshaw Communications

DECEMBER 10, 2019

But it’s a perfect time for fresh leadership, and a good way for Korey to be sent packing as a public face of the brand. But a reputation can unravel quickly when a public-facing employee mistreats a customer, and the customer takes the case to the social mob. Employees say it is frequently used to sabotage others.

Customer Service 227

Customer Service Employee Reputation Leadership 227

Sword and the Script

OCTOBER 1, 2020

Annual marketing salary survey shows remote interviews and shorter hiring process have become the norm as a consequence of the pandemic The was a cartoon going around the business world a few weeks ago that asked “who led the digital transformation in your company?” The survey polled, 2,400 senior managers (U.S.) Try our services.

Survey 99

Survey Trends Marketing Creativity 99

Sword and the Script

JUNE 15, 2021

That’s my take on a survey by Typeset and Mantis Research. The survey found: just 33% of business marketing writers make calls to customers; just 35% conduct surveys; and. The survey puts some data behind a long-standing problem in B2B marketing. This conundrum is a leadership challenge for the head of marketing.

Survey 116

Survey B2B Marketing Interviews 116

Agility PR Solutions

JANUARY 23, 2020

Millennial business leaders understand more than their predecessors that building trust with employees is a cornerstone of business success. Global leadership community YPO recently conducted a member survey designed to provide the chief executive perspective on the importance of […].

Employee 107

Employee Survey Leadership Community 107

Sword and the Script

NOVEMBER 5, 2020

Brands that emphasize employee experience (EX) and customer experience (CX) achieve business growth nearly 2x faster If you take care of your employees, they’ll take care of your customers, and everything else will fall in place. Finally, a survey probed the views business leaders have as to the effects of EX and CX on growth.

Employee 99

Employee Study Survey Leadership 99

Agility PR Solutions

FEBRUARY 25, 2019

But what does diversity mean to full-time employees and how many businesses are investing in diverse workplaces? B2B brand/agency connection marketplace DesignRush.com conducted a survey asking 228 full-time U.S. employees from ages 25-80 how diverse their […].

Leadership 100

Leadership Company B2B Employee 100

Onclusive

JANUARY 7, 2021

In many organizations, a major fragmentation exists between executive leadership and the communications function. Your communications team owns your company’s earned media, which is key to building the trust amongst all of your stakeholders, be it customers, employees or investors. What is the purpose of the communications team, then?

Communications 248

Communications Corporate Reputation Employee 248

Sword and the Script

SEPTEMBER 10, 2024

Big tech companies are reporting fat margins, and then laying off thousands of employees. If you treat your employees poorly, then prospective customers don’t want to do business with you. If you are a B2B technology company, thought leadership isn’t optional, it’s the biggest marketing lever you have. Don’t skimp here.

B2B 144

B2B Software Ethics Leadership 144

Sword and the Script

SEPTEMBER 8, 2020

Surveys show earned media is still the most credible; exec appreciation and collaboration with PR improved during the Coronavirus Regular readers know these pages are filled with surveys and statistics. Recently I went back through all the write-ups I’ve published on surveys and boiled the results down to these ten.

Survey 94

Survey Industry Leadership Study 94

PRSay

JUNE 24, 2024

According to a survey the media database company conducted, having enough resources and receiving responses from journalists are top concerns of public relations professionals. Strategic planning is another PR priority, the survey shows. The survey finds that email is still the best way to pitch reporters.

Study 155

Study Survey Pitching Resources 155

ImPRessions - Crenshaw Communications

MARCH 13, 2018

Every two years, the New York-based Corporate Communication International ( CCI ), conducts an in-depth survey of senior PR and communications officers at Fortune 500 companies about the latest global PR trends. Over 80% of companies now have an employee social media policy. So you want to be a PR executive?

Trends 199

Trends Corporate Employee Analysis 199

Sword and the Script

JULY 13, 2021

By the looks of the 2021 JOTW Strategic Communications Survey results, that’s never been truer than today. Below are the top PR challenges in 2021, according to the survey: 40% said too many priorities. Miller was one of six outside contributors that helped analyze the survey results. 37% said cutting through the noise.

Communications 160

Communications Survey Education Leadership 160

Sword and the Script

NOVEMBER 14, 2023

That’s according to the 14 th annual content marketing survey by the Content Marketing Institute (CMI). Every year the survey looks at budgets and trends – and seeks to establish some benchmarks. This is a marketing leadership problem. Some 894 responses from B2B marketing answered the poll this year.

Content Marketing 179

Content Marketing B2B Marketing How To 179

Sword and the Script

DECEMBER 22, 2020

Many of the blog posts published here are based on survey research, analytical studies or other sources of data. Every entry links to both the article I originally wrote – and to the underlying source, report or survey. Effect of thought leadership on reputation and sales. Source: Effective Thought Leadership in B2B ).

Survey 173

Survey Marketing B2B Study 173

Institute for Public Relations

OCTOBER 1, 2024

Chuqing Dong and colleagues studied how employees perceive corporate social responsibility (CSR), how much employees trust their employer, and how this affects their decision to remain at their jobs.

Employee 78

Employee Corporate Survey Study 78

Stern + Associates

JANUARY 26, 2023

We all recognize that experiences during and after covid have fundamentally affected not only employee experiences on the job, but also what employees look for in an employer. When used correctly, this data drives conversation and change to create an integrated employee value proposition that benefits both employers and employees.

Employee 117

Employee Company Marketing Case Study 117

Sword and the Script

SEPTEMBER 19, 2022

I’ve spent the past few weeks breaking down the survey results from The 5th Annual JOTW Strategic Communications Survey for 2022 (see these posts covering the executive summary , top challenges , organizational trust in media and views on media bias ). So says a 2022 survey conducted by PRWeek for ICR.

Survey 81

Survey Corporate Communications Financial 81

PRSay

SEPTEMBER 15, 2017

Brad MacAfee will be presenting a professional development session on “ Innovation in Leadership ” on Monday, Oct. There were challenges: limited client visibility and minimal access to leadership. Porter Novelli is not the largest global agency in terms of financial or employee size. The year was 1992.

Financial 148

Financial Employee Leadership Training 148

Waxing UnLyrical

MAY 15, 2018

A recent survey conducted by Ned Lundquist’s Job of the Week (JOTW) in partnership with Sword and the Script Media, LLC sought to find out the true status of our industry. And 63% of survey respondents cited budget as their top challenge – even as business and employers expected them to do more with a rapidly increasing list of things to do.

Survey 81

Survey Industry Communications Corporate 81

PRSay

JANUARY 19, 2024

In a survey of 320 U.S. According to the Littler report, more than a third (36%) of the executives surveyed said they have maintained their organizations’ DEI efforts, while just 1% reported significant decreases. More than half (55%) said they are promoting diverse employees into leadership positions.

Survey 97

Survey Employee Leadership Training 97

PRSay

APRIL 26, 2022

For businesses, societal discord presents risks to corporate reputation, employee recruitment and organizational morale. Activists, employees and customers are demanding that companies take public stands on issues those parties consider important. But they may disagree with the stances companies end up taking.

Corporate 145

Corporate Report Survey Employee 145

Communications Conversations

DECEMBER 20, 2022

LinkedIn says a whopping 30% of a brand page’s engagement comes from employees. That same LinkedIn survey also says employees are 14 times more likely to share content from their employers than other types of content on LinkedIn. but if I had to guess it would easily be north of 50% employee comments.

LinkedIn 74

LinkedIn Employee Survey Internal 74

PRSay

OCTOBER 5, 2020

With Google announcing work-from-home plans through 2021 and other giants like Facebook, Twitter and Slack telling employees they can work from home permanently — not to mention the many PR agencies shuttering their own offices for permanent work-from-home plans — it’s clear that remote work is not a passing trend. percent to 5.4

How To 183

How To Employee Survey Exercises 183

ImPRessions - Crenshaw Communications

DECEMBER 10, 2019

But it’s a perfect time for fresh leadership, and a good way for Korey to be sent packing as a public face of the brand. But a reputation can unravel quickly when a public-facing employee mistreats a customer, and the customer takes the case to the social mob. Employees say it is frequently used to sabotage others.

Customer Service 156

Customer Service Employee Reputation Leadership 156

Sword and the Script

NOVEMBER 21, 2023

The “Brand Finance Investment Analyst Survey” polled more than 200 financial analysts who “cover publicly listed companies in the United States and United Kingdom.” The survey had three findings that stood out to me: 1. This is cited ahead of leadership quality (76%) and technological innovation (72%).” The purpose?

Financial 141

Financial Marketing Survey B2B 141

PRSay

DECEMBER 10, 2021

After working from home for nearly 20 months, many employees who’ve been given the chance to return to the office in person, even for one day a week, are finding they prefer to stay remote and say it makes them more productive. Some employees have living conditions that are not conducive to work, such as cramped spaces and noisy roommates.

Employee 193

Employee Policies Agency Study 193

ImPRessions - Crenshaw Communications

JULY 6, 2016

A PR agency employee starting in the business today will be creating programs, telling stories, and reporting to clients in ways very different from just a few years ago, in part due to the rise of digital technology and the blurring of lines between paid, earned, and owned media. Thought leadership isn’t just for B2B brands.

SEO 204

SEO Analytics Measurement B2B 204

Wadds Inc.

OCTOBER 19, 2023

Good management and leadership make a big difference to organisations contributing to productivity, innovation, staff retention and overall business performance. Half of employees with ineffective managers planned to leave their jobs in the next year. The CMI commissioned two online surveys conducted by the polling organisation YouGov.

Training 111

Training Survey Employee Leadership 111

Sword and the Script

APRIL 23, 2019

But a new survey out of the Center for Public Relations at USC Annenberg shows that isn’t happening among some PR pros and corporate communicators. The annual survey polled 210 CEOs, 1,583 PR professionals and 378 students with an eclectic mix of questions to develop the 2019 Global Communications Report.

Technology 125

Technology Study Communications Survey 125

Sword and the Script

JUNE 18, 2019

For example, the 2019 JOTW Communications Survey posed this question to 223 PR and communications pros…and we received a wide variety of answers from respondents. The survey received 177 answers in total to this question. 1) “Make sure that employees, customers and the market understand our company, its services and goals.”.

Employee 146

Employee Print Writing Survey 146

PRSay

APRIL 5, 2021

Insights are also from the Center’s recent survey of 84 large public and private firms on how companies and their employee-funded PACs responded to the Capitol riot and objections to the election certification. The report’s insights stem primarily from a roundtable discussion featuring executives from more than 30 major U.S.

Report 176

Report Company Government Conference 176