Communications Conversations

MAY 20, 2020

But, in each episode are thoughtful, in-depth interviews with J&J employees, health care professionals and external thought leaders, scientists and academics. Hosted by long-time broadcast journalist, Lisa Ling, the video series focuses on the myriad of issues surrounding, you guessed it, the road to developing a vaccine for COVID-19.

Journalism 148

Journalism Branding Brand Interviews 148

ImPRessions - Crenshaw Communications

NOVEMBER 15, 2016

How did Mylan CEO Heather Bresch not learn from Turing Pharmaceutical’s Martin Shkreli’s experience? Management compounded the bad news by seeming to blame employees. The public is a sucker for wedding stories. So, is all forgiven? Lochte will have to wait and see. Drug company CEO suffers public outrage.

Pharmaceuticals 120

Pharmaceuticals Banking Reputation Hotels 120

Contently - Strategy

JANUARY 26, 2023

Kroger wanted to position its pharmaceutical teams as thought leaders in vaccination science. Develop thought leadership content based on topics that interest your buyer personas, investors, or potential employees. Ask for ideas from other employees or even your freelance team. Many of them offer COVID-19 vaccinations.

Leadership 141

Leadership Content Marketing Healthcare Google 141

Mindful Marketing

FEBRUARY 14, 2021

Several years ago, I did research on the same phenomenon found in pharmaceutical ads , which are probably the worst offenders when it comes to sending mixed commercial messages. For nearly sixty seconds, a female Amazon employee fantasized about handsome Black Panther star Michael B. Actually, several other $5.5

Pharmaceuticals 107

Pharmaceuticals Advertising Advertising Ethics 107

Mindful Marketing

MAY 8, 2021

As significant as these consumer outcomes are, there’s another consequence of the company’s strategy that’s equally important: the impact on employees. Employees, not to mention customers and investors, can get excited about that kind of a focus on a greater purpose. In 2020, GSK had income of over $7 billion.

Pharmaceuticals 65

Pharmaceuticals Education Consumer Video 65

MaccaPR

MARCH 12, 2019

But today, medical device is only 20 percent of our agency’s business; our other marketing work spans the entire scope of health: health insurance, pharmaceuticals, and direct to consumer healthcare products. What kind of employee flourishes at StoneArch? You do have to love the complex.

Agency 54

Agency Healthcare Interviews Insurance 54

Presspage

AUGUST 12, 2022

Those who’ve achieved it have to focus harder on details like procedures and training manuals, as the size of the business separates the founders from employees and formal processes replace face-to-face contact. We’ve forged strong relationships with customers in complex sectors like pharmaceuticals and financial services.)

Enterprise 78

Enterprise Communications Privacy Pharmaceuticals 78

Presspage

AUGUST 12, 2022

Those who’ve achieved it have to focus harder on details like procedures and training manuals, as the size of the business separates the founders from employees and formal processes replace face-to-face contact. We’ve forged strong relationships with customers in complex sectors like pharmaceuticals and financial services.)

Enterprise 78

Enterprise Communications Privacy Pharmaceuticals 78

Mindful Marketing

JULY 16, 2022

reported that between 2017 and 2021, hundreds of EY employees acted unfairly either by using an ill-gotten answer key for an ethics component of the CPA exam or by cheating on ethics tests required for continuing education. The Security and Exchange Commission (S.E.C.) As punishment for the systematic abuses, the S.E.C. the list goes on.

Ethics 90

Ethics Pharmaceuticals Corporate Financial 90

Sword and the Script

SEPTEMBER 18, 2018

When she was 12 years old, her mother took her to a bring-your-child-to-work-day at Novartis, a giant pharmaceutical company. Not only is it great for SEO, but it helps with potential investors, employees and clients that see we are active in the news ourselves. 7) How has your nonprofit experience helped you professionally?

Media Relations 75

Media Relations Media Insurance Insurance 75

Landis PR

MAY 28, 2024

Focus is strong on work-life balance, with quite a high degree of personal freedom for employees. Denmark is home to several world-leading pharmaceutical and biotech companies, as well as research institutions and universities.

Energy 59

Energy Technology Biotechnology Pharmaceuticals 59

Ethical Voices

JULY 24, 2023

How we measure the impact and value of employee and employer … because again, I do believe it’s a two-way street. The same way in the pharmaceutical industry and medical industry, discloses in those ads “this may cause” and in politics, “paid for by”. What are the ethics of those who do? Are still to be determined, I think.

Ethics 78

Ethics Government Pharmaceuticals Policies 78

MaccaPR

OCTOBER 17, 2016

Pharmaceutical giant Eli Lilly incorporate its 136 page integrated report into a microsite that also houses videos, infographics and charts to tell its story, all communications tactics that are growing in popularity in corporate sustainability reports. Celebrate the many employees who contribute to reporting. You’re done, right?

Corporate 48

Corporate Report Infographics Pharmaceuticals 48

PR 20/20

NOVEMBER 30, 2022

Studies show that only 23 percent of employees feel they receive the right amount of recognition for their work, while only 19 percent of managers say recognition is a priority at their workplace. Or your team risks high employee turnover. Invest in technologies that offer training to help employees onboard seamlessly.

Marketing 52

Marketing Technology International Internal 52

PR Conversations

OCTOBER 27, 2023

employees, investors, etc.)? Other publics also seek consequences from an organization that the organization might prefer not to provide—such as a pharmaceutical company producing an orphan drug that might cure a disease but is not profitable. I believe the new media are perfect for practicing the two-way symmetrical model.

Reputation 52

Reputation Social Media Internal International 52

Mindful Marketing

SEPTEMBER 30, 2024

High-profile morale lapses like Volkswagen developing a defeat-device to trick emission tests , Wells Fargo employees creating fake accounts , and Turing Pharmaceutical’s CEO Martin Shkreli increasing the price of a life-saving drug by 5,000% , have suggested that marketing ethics are easily forgotten.

Ethics 115

Ethics Marketing Pharmaceuticals Conference 115

Maxim Behar

NOVEMBER 19, 2020

There is a unified health pharmaceutical system and there all pharmacies are connected to some electronic system. Any of us who have some resource, whether it is money and can help its employees - there are many entrepreneurs who do such things. On the one hand, yes, we help people around us every day, also my employees in the company.

Government 52

Government Pharmaceuticals Measurement System 52

PRSay

MARCH 29, 2017

Yet dovetailing this collapse in trust is a trend that suggests a growing role for social media and employee ambassadorship: an increased reliance on peers. 82 percent believe more regulation should be applied to the pharmaceutical industry. .” He cites figures from the 2017 Edelman Trust Barometer , an annual global study.

Pharmaceuticals 60

Pharmaceuticals Survey Government Leadership 60

ImPRessions - Crenshaw Communications

DECEMBER 27, 2016

But Stumpf at first seemed to blame rank-and-file employees, 5300 of whom were fired over the scandal. Heather Bresch, CEO of pharmaceutical company Mylan, became the poster child for industry greed in 2016. All in all, the hacks were a reminder that employee behavior needs to adapt to the security risks we all run every day.

Banking 202

Banking Pharmaceuticals Crisis Management Journalism 202