Onclusive

JANUARY 7, 2021

Your communications team owns your company’s earned media, which is key to building the trust amongst all of your stakeholders, be it customers, employees or investors. Communications is a major driver of corporate reputation—your biggest brand asset. Other stakeholder relations (investors, analysts, policy makers, society, etc.)

Communications 248

Communications Corporate Reputation Employee 248

Onclusive

AUGUST 9, 2021

Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Taking dry content like company policies and turning it into information that employees actually want to read requires a savvy communicator. Reputation Management.

Training 370

Training Media Training Crisis Communications Reputation 370

Cision

OCTOBER 17, 2015

Getting employees involved on social media may seem like a terrifying idea. One employee’s inappropriate tweet could result in a social media crisis. However, a single tweet could just as easily boost an employer’s reputation. Look for what your employees are doing to go above and beyond their job expectations and daily duties.

Employee 120

Employee Branding Brand Social Media 120

Reputation Us

NOVEMBER 15, 2021

Risk and insurance professionals are putting increasingly less emphasis on physical assets, and more focus on intangible risks such as cyber threats, business interruption and reputational risks. Today, most corporations value brand and reputation ahead of property, plants and equipment.”. Employee abuse. Bodily injury.

Insurance 97

Insurance Insurance Exercises Reputation 97

Bianchi Biz Blog

AUGUST 3, 2023

As generative AI tools continue to gain popularity in the workplace, it has become increasingly evident that automotive suppliers need to consider establishing a corporate policy that governs their employees’ use of these tools.

Automotive 79

Automotive Policies Employee Corporate 79

ImPRessions - Crenshaw Communications

MAY 25, 2021

In general, larger agencies have a more traditional work atmosphere and all that goes with it — a more formal hierarchy, multiple layers of management, and set policies about work hours. They also allow someone new to the industry to make their name and reputation quickly.

Agency 361

Agency Mobile Meeting Sports 361

Melissa Agnes

APRIL 15, 2014

On the other hand, it was the fault of the employee, the tweeter (yes, that they hired and trusted) but the appropriate actions from here on out can help them salvage their reputation. Your frontline is directly related to your organization’s reputation. Be wise in your selections, policies and choices.

Airlines 243

Airlines Case Study Policies Reputation 243

ImPRessions - Crenshaw Communications

MARCH 13, 2018

Communications professionals must act decisively to safeguard corporate reputation, and many worry that they may miss something. Moreover, CCOs cannot control those functions that have the potential to exert a large influence over corporate reputation, like HR and advertising. The Age Of Uncertainty.

Trends 199

Trends Corporate Employee Analysis 199

PRSay

MARCH 6, 2020

Organizations are continuing to examine how their employees, operations, stakeholders and communities may be impacted. It is a challenge to cut through all the noise, which is why it’s important to provide access to reputable news sources and be available to field questions as they arise. Garland Stansell, APR, PRSA’s 2020 chair.

Communications 212

Communications Employee Crisis Policies 212

ImPRessions - Crenshaw Communications

DECEMBER 28, 2018

At a time when Big Tech’s reputation has plummeted, Facebook is a convenient scapegoat for an entire industry, but many of its problems are of its own making. policy by infiltrating conservative groups, most notably the NRA, by posing as gun-rights activist in her own country.

Banking 257

Banking Facebook Reputation Crisis 257

Cision

DECEMBER 4, 2017

GitLab, a startup with $25 million in funding, got into a major PR embarrassment when one of its employees accidentally deleted client data from the primary database server. In short, Gitlab treated this disaster as an opportunity to connect with their consumers as well as employees. You asked, we answered: how is team-member-1 doing?

Crisis 271

Crisis Branding Brand How To 271

ImPRessions - Crenshaw Communications

MAY 31, 2024

If criticism doesn’t come, you’ve only lost the time invested to protect your reputation. Panelists point out the power of employees as storytellers, and the impact their experience can have on corporate and brand reputation. Moreover, it’s always wise to prepare for backlash , even for a moderate position.

Trends 203

Trends How To Ethics Reputation 203

Melissa Agnes

JUNE 3, 2014

However, as we saw with the case of Phonedog vs. Kravitz there is risk in allowing employees to tweet from their own accounts, or tweet from accounts that have their name + your organization’s name in the handle. Can You Sue Former Employees for Social Media Accounts?

Airlines 206

Airlines Crisis Wikipedia Social Media 206

Wadds Inc.

SEPTEMBER 29, 2024

Volatility and Value: A Study of Corporate Affairs Strategies, Structures and Operations in Time of Uncertainty , a new report published by Deloitte describes how the role of corporate affairs within large organisations is shifting from reputation management to growth driver.

Corporate 98

Corporate Reputation Telecommunications Study 98

Melissa Agnes

JUNE 17, 2014

But neither are their executives, who are just as vulnerable to online reputation attacks. Business leaders – especially those very visible in the public and online – are easy targets for disgruntled customers, former employees and ex-business partners, among others, whether on Facebook, Twitter, other popular websites or blogs.

Wikipedia 210

Wikipedia Reputation Report Google 210

PRSay

APRIL 5, 2021

Insights are also from the Center’s recent survey of 84 large public and private firms on how companies and their employee-funded PACs responded to the Capitol riot and objections to the election certification. The more complex it is, the more difficult it can be to manage reputational and other risks. Engage and educate stakeholders.

Report 176

Report Company Government Conference 176

Reputation Us

JUNE 11, 2019

More than ever, the “actors” are tapping into your ethos and pathos by threatening to adversely affecting your company’s reputation. Two recent news items underscore the point: Extortion Scam Threatens Website Owners With Reputational Damage. Send Bitcoin or your company’s reputation is TOAST! Scary, huh?

Reputation 88

Reputation Nonprofit Policies Software 88

PRSay

SEPTEMBER 10, 2020

But public relations doesn’t have such a provision, which means that practitioners much decide whether or not to help a particular organization build, grow and protect its reputation. With today’s CEO activism, there’s a chance that a vocal executive’s views may run counter to employees, agency staff or other clients.

Ethics 137

Ethics Policies Guidelines Employee 137

PR Matters

APRIL 21, 2016

The purpose of PR is genuinely unique , because it’s the only profession solely concerned with the protection and growth of an organization’s and/or individual’s reputation through credible communication [ Tweet Quote ]. The practice of PR is reputation management [ Tweet Quote ]. A crisis is, by default, a reputation issue.

Reputation 165

Reputation Public Affairs Advertising Advertising 165

PRSay

JUNE 23, 2021

Identify and engage a team with the skills and experience needed to simultaneously defend your company’s systems, reputation, customer relationships, and legal and financial interests. Enlist employees. Jon Goldberg is the founder and chief reputation architect of Reputation Architects Inc. , Exercise regularly.

Crisis 146

Crisis Insurance Insurance Exercises 146

PR in High Definition

AUGUST 31, 2022

While tough times lie ahead, managing the reputation of your company is a business imperative. After all, brand loyalty driven by a good reputation will keep your stakeholders in your corner, even when the going gets tough. Find what that uniqueness is and leverage it and use it to connect with your employees and customers.

Reputation 71

Reputation Policies Internal International 71

Onclusive

MARCH 9, 2023

As policies on protections for women & minorities have been passed by governments over the years, gender inequality and workplace fairness have become top news stories. A brands reputation and values are becoming an ever-important factor for consumers. See our snapshot report for more detail here.

Internal 195

Internal International Branding Brand 195

PR in High Definition

MARCH 24, 2020

There’s an insurance policy for everything these days – and we mean that literally. However, in our industry, reputations are a bit less tangible – but you can nonetheless take out insurance to cover them! According to a study in 2018, reputation represents as much as 41% of the FTSE 100. Is this ridiculous?

Insurance 73

Insurance Insurance Reputation Policies 73

Axia PR

JANUARY 19, 2022

A social media policy is an outline for how employees should conduct themselves online — both personally and professionally. When done right, social media policies set employees up for success and help companies curb issues with security, reputation, and the law.

Policies 62

Policies Social Media Company Guidelines 62

ImPRessions - Crenshaw Communications

AUGUST 22, 2018

The best PR agency in the world can’t hold a candle to employees who are empowered to do the right thing. The best way to understand a company’s reputation — and its values — is to look at its response to customer reviews and complaints. A business can spend millions on brand reputation and community service.

Customer Service 136

Customer Service Insurance Insurance Banking 136

PRSay

NOVEMBER 4, 2024

With the presidential election just weeks away, it can be hard for employees to completely avoid politically divisive talk at work. Maybe an employee — or a co-worker — attended a political rally over the weekend that left a big impression, and they’re eager to share their feelings. Create a safe and supportive space for employees.

Employee 78

Employee Policies Leadership Sports 78

Reputation Us

NOVEMBER 7, 2023

Whether it’s a merger, a change in leadership, or announcing a new product or service, managing the timing of sensitive information is crucial to protecting your company’s good reputation. Implement a “need-to-know” policy, where employees, contractors, and partners only receive information relevant to their roles.

Reputation 78

Reputation Real Estate Internal International 78

Reputation Us

APRIL 2, 2019

New Study Reveals 93% of Consumers Believe a Strong Reputation is Paramount When Making Purchases, Investing and Accepting Employment. Bob’s Red Mill and Les Schwab ranked highest as local, reputable companies. REPUTATION: BY THE NUMBERS. o 77.5 – Treat employees respectfully. o 77.5 – Treat employees respectfully.

Reputation 60

Reputation Apparel Nonprofit Banking 60

Melissa Agnes

SEPTEMBER 16, 2014

But neglected, they can turn into a full blown reputation crash and even a pretty big hit to the bottom line. Whether you have employees, coaches, student-athletes, or anyone that represents your brand, it’s a good idea to give them some basic training on how to use social media responsibly. But, are they a crisis? Not necessarily.

Social Media 239

Social Media Crisis Training Media 239

ImPRessions - Crenshaw Communications

OCTOBER 27, 2016

But in the real world, such admissions may make the hacked party vulnerable to litigation or further reputation harm. Have a digital media policy. This is a no-brainer, but it needs to be read and understood by every employee and vendor/partner of any organization that’s at risk — and that means everyone.

Privacy 120

Privacy Crisis Policies How To 120

PR in High Definition

SEPTEMBER 25, 2024

After attending a recent event focused on organisational culture, I found myself reflecting on how much a company’s culture can influence its overall reputation. Reputation is more than just what clients or customers think; it’s also how your company is viewed by potential employees, partners, and even competitors.

Reputation 62

Reputation Employee Internal International 62

ImPRessions - Crenshaw Communications

NOVEMBER 15, 2017

A few simple steps can help protect reputation and resolve the issue relatively quickly. Have a clear advertising policy. Boycotts are the new brunch among the politically active, so major advertisers should decide in advance what their policies are. What’s a brand to do? Anticipate a response.

Branding 136

Branding Brand Advertising Advertising 136

Onclusive

NOVEMBER 8, 2023

Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Taking dry content like company policies and turning it into information that employees actually want to read requires a savvy communicator. How do you know what’s working?

Training 195

Training Media Training Crisis Communications Reputation 195

ImPRessions - Crenshaw Communications

NOVEMBER 18, 2019

It mentions previously scheduled pay raises for some employees and modest capital investment in 2018 but notes that FedEx actually reduced capital spending by $240 million after the tax policy changed. Smith signs off by challenging the newspaper to a debate about tax policy along with his vice president for tax.

Policies 149

Policies Newspapers Corporate Examples 149

Stephen Waddington

MAY 4, 2021

A third (31%) of organisations reported that they have a policy in place to manage ESG, while 41% said that it was a work in progress. Strategic communication planning Failure of an organisation to meet the expectation of its public in any of the three dimensions of ESG will result in reputational and investor risk.

Publicity 197

Publicity Government Corporate Financial 197

Cision

FEBRUARY 11, 2016

In fact, if you don’t give customers, clients and potential employees a peak at what truly drives your organization, you are losing loyalty, sales and your business’s future thought leaders and valuable role players. The streaming media company first announced its extensive parental leave policy last summer. How can you stand out?

How To 120

How To Media Employee Policies 120

Reputation Us

APRIL 4, 2019

PORTLAND, OR, April 3, 2019 — ReputationUs (RepUs) and DHM Research today released results from a first-time study on the importance of reputation—good or bad—when buying a product or service, investing in a company and being employed by an organization. REPUTATION: BY THE NUMBERS. 77.5 – Treat employees respectfully.

Reputation 60

Reputation Study Consumer Banking 60